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The Role of Big Data and Predictive Analytics in Retailing

Journal of retailing, 2017-03, Vol.93 (1), p.79-95

2017

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Automated Marketing Research Using Online Customer Reviews

Journal of marketing research, 2011-10, Vol.48 (5), p.881-894

2011

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Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attention and Evaluation at the Point of Purchase

Journal of marketing, 2009-11, Vol.73 (6), p.1-17

2009

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Predicting Customer Value Using Clumpiness: From RFM to RFMC

Marketing science (Providence, R.I.), 2015-03, Vol.34 (2), p.195-208

2015

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Testing Behavioral Hypotheses Using an Integrated Model of Grocery Store Shopping Path and Purchase Behavior

The Journal of consumer research, 2009-10, Vol.36 (3), p.478-493

2009

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Public reporting on hospital process improvements is linked to better patient outcomes

Health affairs (Millwood, Va.), 2010-07, Vol.29 (7), p.1319

2010

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Path Data in Marketing: An Integrative Framework and Prospectus for Model Building

Marketing science (Providence, R.I.), 2009-03, Vol.28 (2), p.320-335

2009

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An exploratory look at supermarket shopping paths

International journal of research in marketing, 2005-12, Vol.22 (4), p.395-414

2005

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The interrelationships between brand and channel choice

Marketing letters, 2014-09, Vol.25 (3), p.319-330

2014

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Portfolio Dynamics for Customers of a Multiservice Provider

Management science, 2011-03, Vol.57 (3), p.471-486

2011

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New measures of clumpiness for incidence data

Journal of applied statistics, 2013-11, Vol.40 (11), p.2533-2548

2013

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Beyond conjoint analysis: Advances in preference measurement

Marketing letters, 2008-12, Vol.19 (3/4), p.337-354

2008

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Structural Estimation of the Effect of Out-of-Stocks

Management science, 2010-07, Vol.56 (7), p.1180-1197

2010

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The Variety of an Assortment

Marketing science (Providence, R.I.), 1999-01, Vol.18 (4), p.527-546

1999

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Empirical models of manufacturer-retailer interaction: A review and agenda for future research

Marketing letters, 2010-09, Vol.21 (3), p.273-285

2010

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Promises and lies: Restoring violated trust

Organizational behavior and human decision processes, 2006-09, Vol.101 (1), p.1-19

2006

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Stockpiling Points in Linear Loyalty Programs

Journal of marketing research, 2015-04, Vol.52 (2), p.253-267

2015

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A Learning-Based Model for Imputing Missing Levels in Partial Conjoint Profiles

Journal of marketing research, 2004-11, Vol.41 (4), p.369-381

2004

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A Cross-Cohort Changepoint Model for Customer-Base Analysis

Marketing science (Providence, R.I.), 2017-03, Vol.36 (2), p.195-213

2017

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Model Selection Using Database Characteristics: Developing a Classification Tree for Longitudinal Incidence Data

Marketing science (Providence, R.I.), 2014-03, Vol.33 (2), p.188-205

2014

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Fusing Aggregate and Disaggregate Data with an Application to Multiplatform Media Consumption

Journal of marketing research, 2013-06, Vol.50 (3), p.348-364

2013

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The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality

Marketing science (Providence, R.I.), 2009-05, Vol.28 (3), p.566-572

2009

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Understanding Service Retention Within and Across Cohorts Using Limited Information

Journal of marketing, 2008-01, Vol.72 (1), p.82-94

2008

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Who's Got the Coupon? Estimating Consumer Preferences and Coupon Usage from Aggregate Information

Journal of marketing research, 2008-12, Vol.45 (6), p.715-730

2008

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Count Models Based on Weibull Interarrival Times

Journal of business & economic statistics, 2008-07, Vol.26 (3), p.369-378

2008

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The Role of Big Data and Predictive Analytics in Retailing

Automated Marketing Research Using Online Customer Reviews

Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attention and Evaluation at the Point of Purchase

Predicting Customer Value Using Clumpiness: From RFM to RFMC

Testing Behavioral Hypotheses Using an Integrated Model of Grocery Store Shopping Path and Purchase Behavior

Public reporting on hospital process improvements is linked to better patient outcomes

Path Data in Marketing: An Integrative Framework and Prospectus for Model Building

An exploratory look at supermarket shopping paths

The interrelationships between brand and channel choice

Portfolio Dynamics for Customers of a Multiservice Provider

New measures of clumpiness for incidence data

Beyond conjoint analysis: Advances in preference measurement

Structural Estimation of the Effect of Out-of-Stocks

The Variety of an Assortment

Empirical models of manufacturer-retailer interaction: A review and agenda for future research

Promises and lies: Restoring violated trust

Stockpiling Points in Linear Loyalty Programs

A Learning-Based Model for Imputing Missing Levels in Partial Conjoint Profiles

A Cross-Cohort Changepoint Model for Customer-Base Analysis

Model Selection Using Database Characteristics: Developing a Classification Tree for Longitudinal Incidence Data

Fusing Aggregate and Disaggregate Data with an Application to Multiplatform Media Consumption

The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality

Understanding Service Retention Within and Across Cohorts Using Limited Information

Who's Got the Coupon? Estimating Consumer Preferences and Coupon Usage from Aggregate Information

Count Models Based on Weibull Interarrival Times

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