UB Paderborn / Katalog / Suche / in CDI

JavaScript Frameworks for Modern Web Development: The Essential Frameworks, Libraries, and Tools to Learn Right Now

Second edition., 2019

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Measuring Marketing Productivity: Current Knowledge and Future Directions

Journal of marketing, 2004-10, Vol.68 (4), p.76-89

2004

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How Advertising Works: What Do We Really Know?

Journal of marketing, 1999-01, Vol.63 (1), p.26

1999

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Doing Business in China

1, 2000

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How much of brand equity is explained by trust?

Management decision, 1997-05, Vol.35 (4), p.283-292

Ambler, Tim

1997

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A taxonomy of brand valuation practice: Methodologies and purposes

The journal of brand management, 2009-09, Vol.17 (1), p.39-61

2009

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JavaScript Frameworks for Modern Web Development: The Essential Frameworks, Libraries, and Tools to Learn Right Now

2nd ed.

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JavaScript Frameworks for Modern Web Development: The Essential Frameworks, Libraries, and Tools to Learn Right Now, Second Edition

Second Edition, 2019

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The Dark Side of Long-Term Relationships in Marketing Services

Journal of marketing research, 1999-02, Vol.36 (1), p.132

1999

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Dashboards as a Service: Why, What, How, and What Research Is Needed?

Journal of service research : JSR, 2009-11, Vol.12 (2), p.175-189

2009

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Does the UK promotion of food and drink to hildren contribute to their obesity?

International journal of advertising, 2006-01, Vol.25 (2), p.137-156

Ambler, Tim

2006

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Whose minds are messed up? A response to Nairn and Fine

International journal of advertising, 2008-01, Vol.27 (5), p.885

Ambler, Tim

2008

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Does the UK promotion of food and drink to children contribute to their obesity?

International journal of advertising, 2006-04, Vol.25 (2), p.137

Ambler, Tim

2006

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The coexistence of transaction and relational marketing: Insights from the Chinese business context

Industrial marketing management, 2003-11, Vol.32 (8), p.633-642

2003

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Maximizing Profitability and Return on Investment: A Short Clarification on Reinartz, Thomas, and Kumar

Journal of marketing, 2005-10, Vol.69 (4), p.153-154

Ambler, Tim

2005

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What can advertisers learn from neuroscience?

International journal of advertising, 2007-01, Vol.26 (2), p.151-175

2007

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Response to 'International food advertising, pester power and its effects'

International journal of advertising, 2007-01, Vol.26 (2), p.283

Ambler, Tim

2007

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Who's messing with whose mind?: Debating the Nairn and Fine argument

International journal of advertising, 2008-01, Vol.27 (5), p.885-895

Ambler, Tim

2008

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Assessing marketing performance: don't settle for a silver metric

Journal of marketing management, 2008-01, Vol.24 (7-8), p.733-750

2008

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Public Health, Advertising and Reality

World economics (Henley-on-Thames, England), 2009-10, Vol.10 (4), p.161

Ambler, Tim

2009

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Relating Brandand Customer Perspectives on Marketing Management

Journal of service research : JSR, 2002-08, Vol.5 (1), p.13-25

2002

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How Advertising Works: What Do We Really Know?

Journal of marketing, 1999-01, Vol.63 (1), p.26-43

1999

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The Dark Side of Long-Term Relationships in Marketing Services

Journal of marketing research, 1999-02, Vol.36 (1), p.132-141

1999

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Salience and choice: Neural correlates of shopping decisions

Psychology & marketing, 2004-04, Vol.21 (4), p.247-261

2004

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Marketing Metrics

Business strategy review, 2000-06, Vol.11 (2), p.59-66

Ambler, Tim

2000

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JavaScript Frameworks for Modern Web Development: The Essential Frameworks, Libraries, and Tools to Learn Right Now

Measuring Marketing Productivity: Current Knowledge and Future Directions

How Advertising Works: What Do We Really Know?

Doing Business in China

How much of brand equity is explained by trust?

A taxonomy of brand valuation practice: Methodologies and purposes

JavaScript Frameworks for Modern Web Development: The Essential Frameworks, Libraries, and Tools to Learn Right Now

JavaScript Frameworks for Modern Web Development: The Essential Frameworks, Libraries, and Tools to Learn Right Now, Second Edition

The Dark Side of Long-Term Relationships in Marketing Services

Dashboards as a Service: Why, What, How, and What Research Is Needed?

Does the UK promotion of food and drink to hildren contribute to their obesity?

Whose minds are messed up? A response to Nairn and Fine

Does the UK promotion of food and drink to children contribute to their obesity?

The coexistence of transaction and relational marketing: Insights from the Chinese business context

Maximizing Profitability and Return on Investment: A Short Clarification on Reinartz, Thomas, and Kumar

What can advertisers learn from neuroscience?

Response to 'International food advertising, pester power and its effects'

Who's messing with whose mind?: Debating the Nairn and Fine argument

Assessing marketing performance: don't settle for a silver metric

Public Health, Advertising and Reality

Relating Brandand Customer Perspectives on Marketing Management

How Advertising Works: What Do We Really Know?

The Dark Side of Long-Term Relationships in Marketing Services

Salience and choice: Neural correlates of shopping decisions

Marketing Metrics

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