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Customer-Data-Plattformen: Grundlagen, Systeme, Implementierung und Prozesse

1, 2023

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Customer Success Management: Helping Business Customers Achieve Their Goals

1, 2023

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“In A.I. we trust?” The effects of parasocial interaction and technopian versus luddite ideological views on chatbot-based customer relationship management in the emerging “feeling economy”

Computers in human behavior, 2021-06, Vol.119, p.106721, Article 106721

2021

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Understanding CRM adoption stages: empirical analysis building on the TOE framework

Computers in industry, 2019-08, Vol.109, p.1-13

2019

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Customer relationship management systems (CRMS) in the healthcare environment: A systematic literature review

Computer standards and interfaces, 2020-08, Vol.71, p.103442-103442, Article 103442

2020

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The New Luxury Experience: Creating the Ultimate Customer Experience

Batat, Wided

1, 2019

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Higher Education Institutions and Digital Transformation : Building University-Enterprise Collaborative Relationships (Edition 1)

Lis, Marcin

1, 2023

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Detecting customers knowledge from social media big data: toward an integrated methodological framework based on netnography and business analytics

Journal of knowledge management, 2020-05, Vol.24 (4), p.799-821

2020

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Adoption of artificial intelligence-integrated CRM systems in agile organizations in India

Technological forecasting & social change, 2021-07, Vol.168, p.120783, Article 120783

2021

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Building With Bricks and Mortar: The Revenue Impact of Opening Physical Stores in a Multichannel Environment

Journal of retailing, 2015-06, Vol.91 (2), p.182-197

2015

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A Strategic Framework for Customer Relationship Management

Journal of marketing, 2005-10, Vol.69 (4), p.167-176

2005

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Care-based relationship management during remote work in a crisis: Empathy, purpose, and diversity climate as emergent employee-organization relational maintenance strategies

Public relations review, 2023-11, Vol.49 (4), p.102371, Article 102371

2023

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A gestão de relacionamento com os cidadãos (CzRM). Estudo aplicado a um município português de média dimensão

RISTI : Revista Ibérica de Sistemas e Tecnologias de Informação, 2023-07 (E60), p.226-239

2023

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Valuing Customer Engagement: Strategies to Measure and Maximize Profitability

Kumar, V

Second edition., 2024

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The impact of enterprise systems on corporate performance: A study of ERP, SCM, and CRM system implementations

Journal of operations management, 2007, Vol.25 (1), p.65-82

2007

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Firm Competitive Advantage Through Relationship Management: A Theory for Successful Sustainable Growth

Deszczynski, Bartosz

1, 2021

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The impact of firm-level and project-level it capabilities on CRM system quality and organizational productivity

Journal of business research, 2021-04, Vol.127, p.108-122

2021

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When the Honeymoon Is Over: A Theory of Relationship Liabilities and Evolutionary Processes

Journal of marketing, 2022-11, Vol.86 (6), p.32-49

2022

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Customer Experience Management Rebooted: Are you an Experience brand or an Efficiency brand?

Walden, Steven

1, 2017

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Impacts of Customer Relationship Management on Development of Corporations

Moser, Martin A

1st Edition 2021, 2021

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The Role of Relational Information Processes and Technology Use in Customer Relationship Management

Journal of marketing, 2005-10, Vol.69 (4), p.177-192

2005

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Impact of Customer Relationship Management on Customer Satisfaction: The Case of a Budget Hotel Chain

Journal of travel & tourism marketing, 2017-01, Vol.34 (1), p.40-51

2017

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Exploring the Impacts of Knowledge Infrastructure, Dynamic Capability, and Customer Relationship Management Ability on Business Value of a Firm

IEEE transactions on engineering management, 2024, Vol.71, p.12910-12920

2024

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Impact of electronic customer relationship management on competitive advantage: Mediating role of customer satisfaction in EgyptAir

Problems and perspectives in management, 2024-08, Vol.22 (3), p.276-286

2024

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Digitalization of Supply Chain and Its Impact on Cost, Firm Performance, and Resilience: Technology Turbulence and Top Management Commitment as Moderator

IEEE transactions on engineering management, 2024, Vol.71, p.10469-10484

2024

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Customer-Data-Plattformen: Grundlagen, Systeme, Implementierung und Prozesse

Customer Success Management: Helping Business Customers Achieve Their Goals

“In A.I. we trust?” The effects of parasocial interaction and technopian versus luddite ideological views on chatbot-based customer relationship management in the emerging “feeling economy”

Understanding CRM adoption stages: empirical analysis building on the TOE framework

Customer relationship management systems (CRMS) in the healthcare environment: A systematic literature review

The New Luxury Experience: Creating the Ultimate Customer Experience

Higher Education Institutions and Digital Transformation : Building University-Enterprise Collaborative Relationships (Edition 1)

Detecting customers knowledge from social media big data: toward an integrated methodological framework based on netnography and business analytics

Adoption of artificial intelligence-integrated CRM systems in agile organizations in India

Building With Bricks and Mortar: The Revenue Impact of Opening Physical Stores in a Multichannel Environment

A Strategic Framework for Customer Relationship Management

Care-based relationship management during remote work in a crisis: Empathy, purpose, and diversity climate as emergent employee-organization relational maintenance strategies

A gestão de relacionamento com os cidadãos (CzRM). Estudo aplicado a um município português de média dimensão

Valuing Customer Engagement: Strategies to Measure and Maximize Profitability

The impact of enterprise systems on corporate performance: A study of ERP, SCM, and CRM system implementations

Firm Competitive Advantage Through Relationship Management: A Theory for Successful Sustainable Growth

The impact of firm-level and project-level it capabilities on CRM system quality and organizational productivity

When the Honeymoon Is Over: A Theory of Relationship Liabilities and Evolutionary Processes

Customer Experience Management Rebooted: Are you an Experience brand or an Efficiency brand?

Impacts of Customer Relationship Management on Development of Corporations

The Role of Relational Information Processes and Technology Use in Customer Relationship Management

Impact of Customer Relationship Management on Customer Satisfaction: The Case of a Budget Hotel Chain

Exploring the Impacts of Knowledge Infrastructure, Dynamic Capability, and Customer Relationship Management Ability on Business Value of a Firm

Impact of electronic customer relationship management on competitive advantage: Mediating role of customer satisfaction in EgyptAir

Digitalization of Supply Chain and Its Impact on Cost, Firm Performance, and Resilience: Technology Turbulence and Top Management Commitment as Moderator

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