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Social media influencers’ narrative strategies to create eWOM: A theoretical contribution

International journal of information management, 2021-08, Vol.59, p.102293, Article 102293

2021

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Omnichannel fashion retailing: examining the customer decision-making journey

Journal of fashion marketing and management, 2020-08, Vol.24 (3), p.471-493

2020

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Fast fashioning the supply chain: shaping the research agenda

Journal of fashion marketing and management, 2006-07, Vol.10 (3), p.259-271

2006

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An exploratory study of the decision processes of fast versus slow fashion consumers

Journal of fashion marketing and management, 2013-05, Vol.17 (2), p.141-159

2013

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Consumption practices of fast fashion products: a consumer-based approach

Journal of fashion marketing and management, 2013-05, Vol.17 (2), p.206-224

2013

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The motivational drivers of fast fashion avoidance

Journal of fashion marketing and management, 2013-05, Vol.17 (2), p.243-260

2013

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How social media influencers’ narrative strategies benefit cultivating influencer marketing: Tackling issues of cultural barriers, commercialised content, and sponsorship disclosure

Journal of business research, 2021-09, Vol.134, p.122-142

2021

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Fast fashion companies coping with internationalization: driving the change or changing the model?

Journal of fashion marketing and management, 2013-05, Vol.17 (2), p.190-205

2013

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Corporate responsibility management in fast fashion companies: the Gap Inc. case

Journal of fashion marketing and management, 2013-05, Vol.17 (2), p.175-189

2013

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Exploring the blurring of fashion retail and wholesale brands from industry perspectives

Journal of the Textile Institute, 2021-03, Vol.112 (3), p.370-376

2021

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Guest editorial

Journal of fashion marketing and management, 2020-08, Vol.24 (3), p.325-326

2020

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Guest editorial

Journal of fashion marketing and management, 2020-07, Vol.24 (3), p.325-326

2020

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Hedonic customer responses to fast fashion and replicas

Journal of fashion marketing and management, 2013-05, Vol.17 (2), p.160-174

2013

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Country of Origin Association in Retail and Wholesale Branding

Journal of promotion management, 2018-05, Vol.24 (3), p.312-331

2018

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Buyer behaviour for fast fashion

Journal of fashion marketing and management, 2006-07, Vol.10 (3), p.329-344

2006

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Fashion marketing

Textile progress, 2013-09, Vol.45 (2-3), p.182-207

Barnes, Liz

2013

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Customer orientation, merchandising competencies, and financial performance of small fashion retailers in Bangkok

Journal of fashion marketing and management, 2013-05, Vol.17 (2), p.225-242

2013

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Ethical fashion: myth or future trend?

Journal of fashion marketing and management, 2006-07, Vol.10 (3), p.360-371

2006

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Management perspectives on country of origin

Journal of fashion marketing and management, 2016-05, Vol.20 (2), p.230-244

2016

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Disruptive product development for online fast fashion retailers

Journal of fashion marketing and management, 2020-08, Vol.24 (3), p.517-532

2020

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Optimisation of multi‐tier supply chain distribution networks with corporate social responsibility concerns in fast‐fashion retail

Corporate social-responsibility and environmental management, 2024-01, Vol.31 (1), p.311-330

2024

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Fast fashion requires fast marketing: The role of category management in fast fashion positioning

Journal of fashion marketing and management, 2006-01, Vol.10 (3), p.301-315

2006

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P318 Electronic referral grading system that puts patients and clinicians first

Gut, 2022-06, Vol.71 (Suppl 1), p.A194-A194

2022

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Product development, fashion buying and merchandising

Textile progress, 2022-10, Vol.54 (4), p.247-403

2022

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Fast fashion in the retail store environment

International journal of retail & distribution management, 2010-09, Vol.38 (10), p.760-772

2010

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Social media influencers’ narrative strategies to create eWOM: A theoretical contribution

Omnichannel fashion retailing: examining the customer decision-making journey

Fast fashioning the supply chain: shaping the research agenda

An exploratory study of the decision processes of fast versus slow fashion consumers

Consumption practices of fast fashion products: a consumer-based approach

The motivational drivers of fast fashion avoidance

How social media influencers’ narrative strategies benefit cultivating influencer marketing: Tackling issues of cultural barriers, commercialised content, and sponsorship disclosure

Fast fashion companies coping with internationalization: driving the change or changing the model?

Corporate responsibility management in fast fashion companies: the Gap Inc. case

Exploring the blurring of fashion retail and wholesale brands from industry perspectives

Guest editorial

Guest editorial

Hedonic customer responses to fast fashion and replicas

Country of Origin Association in Retail and Wholesale Branding

Buyer behaviour for fast fashion

Fashion marketing

Customer orientation, merchandising competencies, and financial performance of small fashion retailers in Bangkok

Ethical fashion: myth or future trend?

Management perspectives on country of origin

Disruptive product development for online fast fashion retailers

Optimisation of multi‐tier supply chain distribution networks with corporate social responsibility concerns in fast‐fashion retail

Fast fashion requires fast marketing: The role of category management in fast fashion positioning

P318 Electronic referral grading system that puts patients and clinicians first

Product development, fashion buying and merchandising

Fast fashion in the retail store environment

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