UB Paderborn / Katalog / Suche / in CDI

Sortiert nach

Einfacher Volltextzugriff von (fast) überall

Installieren Sie die LibKey Nomad-Browsererweiterung und erhalten Sie von vielen Webseiten einfachen Zugriff auf lizenzierte Volltexte oder Open Access Publikationen. Mehr erfahren...

Product Design for the Long Run: Consumer Responses to Typical and Atypical Designs at Different Stages of Exposure

Journal of marketing, 2013-09, Vol.77 (5), p.92-107

2013

Volltextzugriff (PDF)

The moderating effect of manipulative intent and cognitive resources on the evaluation of narrative ads

Psychology & marketing, 2010-05, Vol.27 (5), p.510-530

2010

Volltextzugriff (PDF)

Can Friends Also Become Customers? The Impact of Employee Referral Programs on Referral Likelihood

Journal of service research : JSR, 2014-05, Vol.17 (2), p.119-133

2014

Volltextzugriff (PDF)

Smart Products: Conceptual Review, Synthesis, and Research Directions

The Journal of product innovation management, 2020-09, Vol.37 (5), p.379-404

2020

Volltextzugriff (PDF)

The effect of employee behavior on brand personality impressions and brand attitudes

Journal of the Academy of Marketing Science, 2009-09, Vol.37 (3), p.359-374

Wentzel, Daniel

2009

Volltextzugriff (PDF)

Electrical conductivity of unidirectional carbon fiber composites with epoxy-graphene matrix

International journal of engineering science, 2018-09, Vol.130, p.129-135

2018

Volltextzugriff (PDF)

Blissfully ignorant: the effects of general privacy concerns, general institutional trust, and affect in the privacy calculus

Information systems journal (Oxford, England), 2015-11, Vol.25 (6), p.607-635

2015

Volltextzugriff (PDF)

Chief executive officers' appearance predicts company performance, or does it? A replication study and extension focusing on CEO successions

The Leadership quarterly, 2023-08, Vol.34 (4), p.101437, Article 101437

2023

Volltextzugriff (PDF)

The role of sensation seeking and need for cognition on Web-site evaluations: A resource-matching perspective

Psychology & marketing, 2005-02, Vol.22 (2), p.109-126

2005

Volltextzugriff (PDF)

Anthropomorphic Sad Expressions Reduce Waste of “Single” Imperfect Food

Psychology & marketing, 2024-10

2024

Volltextzugriff (PDF)

Just print it! The effects of self-printing a product on consumers’ product evaluations and perceived ownership

Journal of the Academy of Marketing Science, 2020-07, Vol.48 (4), p.795-811

2020

Volltextzugriff (PDF)

Design thinking in physical and virtual environments: Conceptual foundations, qualitative analysis, and practical implications

Technological forecasting & social change, 2024-10, Vol.207, p.123596, Article 123596

2024

Volltextzugriff (PDF)

The proximal self: Why material objects are particularly relevant for consumers' self‐definition

Psychology & marketing, 2023-06, Vol.40 (6), p.1196-1210

2023

Volltextzugriff (PDF)

Launching for success: The effects of psychological distance and mental simulation on funding decisions and crowdfunding performance

Journal of business venturing, 2021-11, Vol.36 (6), p.106021, Article 106021

2021

Volltextzugriff (PDF)

It’s a question of talent! The interplay of design complexity and talent information on consumers’ product design responses

European journal of marketing, 2021-05, Vol.55 (5), p.1338-1358

2021

Volltextzugriff (PDF)

Electrical conductivity of epoxy-graphene and epoxy-carbon nanofibers composites subjected to compressive loading

International journal of engineering science, 2018-02, Vol.123, p.174-180

2018

Volltextzugriff (PDF)

Conceptual Contributions in Marketing Scholarship: Patterns, Mechanisms, and Rebalancing Options

Journal of marketing, 2024-05, Vol.88 (3), p.29-49

2024

Volltextzugriff (PDF)

“Dark patterns” in online services: a motivating study and agenda for future research

Marketing letters, 2023-03, Vol.34 (1), p.155-160

2023

Volltextzugriff (PDF)

Stage-gate and agile development in the digital age: Promises, perils, and boundary conditions

Journal of business research, 2020-03, Vol.110, p.495-501

2020

Volltextzugriff (PDF)

The aesthetic fidelity effect

International journal of research in marketing, 2019-12, Vol.36 (4), p.542-557

2019

Volltextzugriff (PDF)

Grounded procedures of connection are not created equal

The Behavioral and brain sciences, 2021-02, Vol.44, p.e27-e27, Article e27

2021

Volltextzugriff (PDF)

Dependence of the electrical conductivity of graphene reinforced epoxy resin on the stress level

International journal of engineering science, 2017-11, Vol.120, p.63-70

2017

Volltextzugriff (PDF)

Should service firms introduce algorithmic advice to their existing customers? The moderating effect of service relationships

Journal of retailing, 2023-06, Vol.99 (2), p.280-296

2023

Volltextzugriff (PDF)

Breathing Down Your Neck: The Impact of Queues on Customers Using a Retail Service

Journal of retailing, 2018-06, Vol.94 (2), p.217

2018

Volltextzugriff (PDF)

Verankerung von Markenwerten im Produktdesign

Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung, 2011-03, Vol.63 (2), p.189-212

2011

Volltextzugriff (PDF)

1 – 25 von 140

Suche als RSS-Feed

Suchergebnisse filtern

Filter anzeigen

Nur zeigen

Geprüft (Peer-Review)
(105)
Mit Volltextzugriff
(125)

Publikationsform

Sprache

Erscheinungsjahr

n.n

Thema

15 weitere anzeigen...

Weniger anzeigen...

Neu hinzugefügt

... seit 7 Tagen
(1)

Menü

Weitere Dienste

Einstellungen

Product Design for the Long Run: Consumer Responses to Typical and Atypical Designs at Different Stages of Exposure

The moderating effect of manipulative intent and cognitive resources on the evaluation of narrative ads

Can Friends Also Become Customers? The Impact of Employee Referral Programs on Referral Likelihood

Smart Products: Conceptual Review, Synthesis, and Research Directions

The effect of employee behavior on brand personality impressions and brand attitudes

Electrical conductivity of unidirectional carbon fiber composites with epoxy-graphene matrix

Blissfully ignorant: the effects of general privacy concerns, general institutional trust, and affect in the privacy calculus

Chief executive officers' appearance predicts company performance, or does it? A replication study and extension focusing on CEO successions

The role of sensation seeking and need for cognition on Web-site evaluations: A resource-matching perspective

Anthropomorphic Sad Expressions Reduce Waste of “Single” Imperfect Food

Just print it! The effects of self-printing a product on consumers’ product evaluations and perceived ownership

Design thinking in physical and virtual environments: Conceptual foundations, qualitative analysis, and practical implications

The proximal self: Why material objects are particularly relevant for consumers' self‐definition

Launching for success: The effects of psychological distance and mental simulation on funding decisions and crowdfunding performance

It’s a question of talent! The interplay of design complexity and talent information on consumers’ product design responses

Electrical conductivity of epoxy-graphene and epoxy-carbon nanofibers composites subjected to compressive loading

Conceptual Contributions in Marketing Scholarship: Patterns, Mechanisms, and Rebalancing Options

“Dark patterns” in online services: a motivating study and agenda for future research

Stage-gate and agile development in the digital age: Promises, perils, and boundary conditions

The aesthetic fidelity effect

Grounded procedures of connection are not created equal

Dependence of the electrical conductivity of graphene reinforced epoxy resin on the stress level

Should service firms introduce algorithmic advice to their existing customers? The moderating effect of service relationships

Breathing Down Your Neck: The Impact of Queues on Customers Using a Retail Service

Verankerung von Markenwerten im Produktdesign

Suchergebnisse filtern