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The Effect of In-Store Travel Distance on Unplanned Spending: Applications to Mobile Promotion Strategies

Journal of marketing, 2013-03, Vol.77 (2), p.1-16

2013

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Testing Behavioral Hypotheses Using an Integrated Model of Grocery Store Shopping Path and Purchase Behavior

The Journal of consumer research, 2009-10, Vol.36 (3), p.478-493

2009

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Understanding Lateral and Vertical Biases in Consumer Attention: An In-Store Ambulatory Eye-Tracking Study

Journal of marketing research, 2021-12, Vol.58 (6), p.1120-1141

2021

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Deconstructing the "First Moment of Truth": Understanding Unplanned Consideration and Purchase Conversion Using In-Store Video Tracking

Journal of marketing research, 2013-08, Vol.50 (4), p.445-462

2013

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Path Data in Marketing: An Integrative Framework and Prospectus for Model Building

Marketing science (Providence, R.I.), 2009-03, Vol.28 (2), p.320-335

2009

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Consumer preferences for color combinations: An empirical analysis of similarity-based color relationships

Journal of consumer psychology, 2010-10, Vol.20 (4), p.476-484

2010

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Assessing the Impact of Peer Educator Outreach on the Likelihood and Acceleration of Clinic Utilization among Sex Workers

PloS one, 2016-07, Vol.11 (7), p.e0159656-e0159656

2016

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Beyond conjoint analysis: Advances in preference measurement

Marketing letters, 2008-12, Vol.19 (3/4), p.337-354

2008

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The role of surprise: Understanding overreaction and underreaction to unanticipated events using in-play soccer betting market

Journal of economic behavior & organization, 2014-11, Vol.107, p.614-629

2014

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From Story Line to Box Office: A New Approach for Green-Lighting Movie Scripts

Management science, 2007-06, Vol.53 (6), p.881-893

2007

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Understanding repeat playing behavior in casual games using a Bayesian data augmentation approach

Quantitative marketing and economics, 2017-03, Vol.15 (1), p.29-55

Hui, Sam K.

2017

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Spatiotemporal Analysis of Imitation Behavior across New Buyers at an Online Grocery Retailer

Journal of marketing research, 2010-02, Vol.47 (1), p.75-89

2010

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Analyzing Moment-to-Moment Data Using a Bayesian Functional Linear Model: Application to TV Show Pilot Testing

Marketing science (Providence, R.I.), 2014-03, Vol.33 (2), p.222-240

2014

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The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality

Marketing science (Providence, R.I.), 2009-05, Vol.28 (3), p.566-572

2009

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Research Note--The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality

Marketing science (Providence, R.I.), 2009-05, Vol.28 (3), p.566-572

2009

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A parsimonious stochastic model for forecasting gamers' revenues in casinos

Applied stochastic models in business and industry, 2013-05, Vol.29 (3), p.254-263

Hui, Sam K.

2013

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Modeling DVD Preorder and Sales: An Optimal Stopping Approach

Marketing science (Providence, R.I.), 2008-11, Vol.27 (6), p.1097-1110

2008

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Bayesian multi-resolution spatial analysis with applications to marketing

Quantitative marketing and economics, 2012-12, Vol.10 (4), p.419-452

2012

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Assessing Box Office Performance Using Movie Scripts: A Kernel-Based Approach

IEEE transactions on knowledge and data engineering, 2014-11, Vol.26 (11), p.2639-2648

2014

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IEEE_Xplore

International Real Estate Review

International real estate review, 2010-04, Vol.13 (1), p.1-29

2010

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Assisted Aesthetic Self-Design: Application to Nike Shoe Configurator

Advances in Consumer Research, 2010, Vol.37, p.102

2010

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Model-based analysis of concept maps

Bayesian analysis, 2008-01, Vol.3 (3)

2008

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Health Communication Effectiveness: Using Underlying Processes to Understand the Relationship Between Health Risk Attitudes and Behavioral Intentions to Follow the Recommendations

Advances in Consumer Research, 2008, Vol.35, p.1

2008

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Decision Models for the Movie Industry

Handbook of Marketing Decision Models, p.437-468

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Analysis of Plasma Epstein–Barr Virus DNA to Screen for Nasopharyngeal Cancer

The New England journal of medicine, 2017-08, Vol.377 (6), p.513-522

2017

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The Effect of In-Store Travel Distance on Unplanned Spending: Applications to Mobile Promotion Strategies

Testing Behavioral Hypotheses Using an Integrated Model of Grocery Store Shopping Path and Purchase Behavior

Understanding Lateral and Vertical Biases in Consumer Attention: An In-Store Ambulatory Eye-Tracking Study

Deconstructing the "First Moment of Truth": Understanding Unplanned Consideration and Purchase Conversion Using In-Store Video Tracking

Path Data in Marketing: An Integrative Framework and Prospectus for Model Building

Consumer preferences for color combinations: An empirical analysis of similarity-based color relationships

Assessing the Impact of Peer Educator Outreach on the Likelihood and Acceleration of Clinic Utilization among Sex Workers

Beyond conjoint analysis: Advances in preference measurement

The role of surprise: Understanding overreaction and underreaction to unanticipated events using in-play soccer betting market

From Story Line to Box Office: A New Approach for Green-Lighting Movie Scripts

Understanding repeat playing behavior in casual games using a Bayesian data augmentation approach

Spatiotemporal Analysis of Imitation Behavior across New Buyers at an Online Grocery Retailer

Analyzing Moment-to-Moment Data Using a Bayesian Functional Linear Model: Application to TV Show Pilot Testing

The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality

Research Note--The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality

A parsimonious stochastic model for forecasting gamers' revenues in casinos

Modeling DVD Preorder and Sales: An Optimal Stopping Approach

Bayesian multi-resolution spatial analysis with applications to marketing

Assessing Box Office Performance Using Movie Scripts: A Kernel-Based Approach

International Real Estate Review

Assisted Aesthetic Self-Design: Application to Nike Shoe Configurator

Model-based analysis of concept maps

Health Communication Effectiveness: Using Underlying Processes to Understand the Relationship Between Health Risk Attitudes and Behavioral Intentions to Follow the Recommendations

Decision Models for the Movie Industry

Analysis of Plasma Epstein–Barr Virus DNA to Screen for Nasopharyngeal Cancer

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