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A Social Institutional Approach to Identifying Generation Cohorts in China with a Comparison with American Consumers

Journal of international business studies, 2007-09, Vol.38 (5), p.836-853

2007

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Do Customers and Employees Enjoy Service Participation? Synergistic Effects of Self- and Other-Efficacy

Journal of marketing, 2012-11, Vol.76 (6), p.121-140

2012

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Strengthening Customer Loyalty through Intimacy and Passion: Roles of Customer—Firm Affection and Customer—Staff Relationships in Services

Journal of marketing research, 2008-12, Vol.45 (6), p.741-756

2008

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How firms can create delightful customer experience? Contrasting roles of future reward uncertainty

Journal of business research, 2022-08, Vol.147, p.477-490

2022

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R&D activities and innovation performance of MNE subsidiaries: The moderating effects of government support and entry mode

Technological forecasting & social change, 2021-05, Vol.166, p.120603, Article 120603

2021

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The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations

Journal of marketing, 2005-04, Vol.69 (2), p.42-60

2005

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Effects of dominance transitions on advice adherence in professional service conversations

Journal of the Academy of Marketing Science, 2019-09, Vol.47 (5), p.919-938

2019

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When does FDI matter? The roles of local institutions and ethnic origins of FDI

International business review, 2013-04, Vol.22 (2), p.450-465

2013

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Multiple reference effects in service evaluations: Roles of alternative attractiveness and self-image congruity

Journal of retailing, 2007-01, Vol.83 (1), p.147-157

2007

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Customer traffic and customer Experience: Creating a contrived similarity to address the crowding dilemma

International journal of research in marketing, 2024-08

2024

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Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures

Journal of marketing, 2010-05, Vol.74 (3), p.48-64

2010

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Effects of prior brand usage and promotion on consumer promotional response

Journal of retailing, 2006-01, Vol.82 (4), p.295-307

2006

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Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures

Journal of marketing, 2010-05, Vol.74 (3), p.48-64

2010

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An Investigation of Nonbeneficiary Reactions to Discretionary Preferential Treatments

Journal of service research : JSR, 2019-11, Vol.22 (4), p.371-387

2019

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Engaging Customer Cocreation in New Product Development Through Foreign Subsidiaries: Influences of Multinational Corporations’ Global Integration and Local Adaptation Mechanisms

Journal of international marketing (East Lansing, Mich.), 2020-06, Vol.28 (2), p.59-80

2020

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A High-Tech Product Market Share Model with Customer Expectations

Marketing science (Providence, R.I.), 1995-01, Vol.14 (1), p.61-81

1995

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Customer centricity and customer co-creation in services: the double-edged effects

Handbook on Customer Centricity, 2019, p.236-274

2019

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Market Share Performance of Foreign and Domestic Brands in China

Journal of international marketing (East Lansing, Mich.), 2006-06, Vol.14 (2), p.32-51

2006

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On what should firms focus in transitional economies? A study of the contingent value of strategic orientations in China

International journal of research in marketing, 2007-03, Vol.24 (1), p.3-15

2007

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An investigation of the impact of promotions on across-submarket competition

Journal of business research, 2001-09, Vol.53 (3), p.137-149

2001

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Do Social Institutions Matter to Markets in Transition? Investigating Consumer Sentiment in China

Multinational business review, 2006-06, Vol.14 (2), p.47-66

2006

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Une modélisation de la part de marché des produits de haute technologie intégrant les attentes des clients

Recherche et applications en marketing, 1995-09, Vol.10 (3), p.63-83

1995

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An investigation of the impact of promotions on across-market competition

Journal of business research, 2001-09, Vol.53 (3), p.137

2001

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Service digitization and the provider-to-customer handoff

The Routledge Handbook of Service Research Insights and Ideas, 2020, p.283-301

1, 2020

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JUSTICE-BASED SERVICE RECOVERY EXPECTATIONS: MEASUREMENT AND ANTECEDENTS

Journal of consumer satisfaction, dissatisfaction, and complaining behavior, 2003-01, Vol.16, p.36

2003

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A Social Institutional Approach to Identifying Generation Cohorts in China with a Comparison with American Consumers

Do Customers and Employees Enjoy Service Participation? Synergistic Effects of Self- and Other-Efficacy

Strengthening Customer Loyalty through Intimacy and Passion: Roles of Customer—Firm Affection and Customer—Staff Relationships in Services

How firms can create delightful customer experience? Contrasting roles of future reward uncertainty

R&D activities and innovation performance of MNE subsidiaries: The moderating effects of government support and entry mode

The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations

Effects of dominance transitions on advice adherence in professional service conversations

When does FDI matter? The roles of local institutions and ethnic origins of FDI

Multiple reference effects in service evaluations: Roles of alternative attractiveness and self-image congruity

Customer traffic and customer Experience: Creating a contrived similarity to address the crowding dilemma

Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures

Effects of prior brand usage and promotion on consumer promotional response

Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures

An Investigation of Nonbeneficiary Reactions to Discretionary Preferential Treatments

Engaging Customer Cocreation in New Product Development Through Foreign Subsidiaries: Influences of Multinational Corporations’ Global Integration and Local Adaptation Mechanisms

A High-Tech Product Market Share Model with Customer Expectations

Customer centricity and customer co-creation in services: the double-edged effects

Market Share Performance of Foreign and Domestic Brands in China

On what should firms focus in transitional economies? A study of the contingent value of strategic orientations in China

An investigation of the impact of promotions on across-submarket competition

Do Social Institutions Matter to Markets in Transition? Investigating Consumer Sentiment in China

Une modélisation de la part de marché des produits de haute technologie intégrant les attentes des clients

An investigation of the impact of promotions on across-market competition

Service digitization and the provider-to-customer handoff

JUSTICE-BASED SERVICE RECOVERY EXPECTATIONS: MEASUREMENT AND ANTECEDENTS

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