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Decoding Customer–Firm Relationships: How Attachment Styles Help Explain Customers' Preferences for Closeness, Repurchase Intentions, and Changes in Relationship Breadth

Journal of marketing research, 2013-02, Vol.50 (1), p.125-142

2013

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Small details that make big differences: A radical approach to consumption experience as a firm's differentiating strategy

Journal of service management, 2014-01, Vol.25 (2), p.253-274

2014

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The Theoretical Underpinnings of Customer Asset Management: A Framework and Propositions for Future Research

Journal of the Academy of Marketing Science, 2004-07, Vol.32 (3), p.271-292

2004

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The Convergence of Sustainability and Marketing: Transforming Marketing to Respond to a New World

Australasian marketing journal, 2022-05, Vol.30 (2), p.107-112

Bolton, Ruth N.

2022

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Responsible Research in Retailing: Is Your Research Really Useful?

Journal of retailing, 2019-09, Vol.95 (3), p.3-8

Bolton, Ruth N.

2019

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Commentary: future directions of the service discipline

The Journal of services marketing, 2020-06, Vol.34 (3), p.279-289

Bolton, Ruth N

2020

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A triadic framework for collaborative consumption (CC): Motives, activities and resources & capabilities of actors

Journal of business research, 2017-10, Vol.79, p.219-227

2017

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Balancing Risk and Return in a Customer Portfolio

Journal of marketing, 2011-05, Vol.75 (3), p.1-17

2011

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Customer experience challenges: bringing together digital, physical and social realms

Journal of service management, 2018-11, Vol.29 (5), p.776-808

2018

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Opportunities for Innovation in the Delivery of Interactive Retail Services

Journal of interactive marketing, 2010-05, Vol.24 (2), p.155-167

2010

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An Empirical Analysis of Determinants of Retailer Pricing Strategy

Marketing science (Providence, R.I.), 2004, Vol.23 (1), p.28-49

2004

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How customer experience management reconciles strategy differences between East and West

Journal of Global Scholars of Marketing Science(마케팅과학연구), 2021, 31(3), , pp.273-295

2021

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Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters

Journal of retailing, 2022-06, Vol.98 (2), p.294-314

2022

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Designing satisfying service encounters: website versus store touchpoints

Journal of the Academy of Marketing Science, 2022-01, Vol.50 (1), p.85-107

2022

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The Long View on the Responsibilities of Business and Marketers

Journal of macromarketing, 2020-09, Vol.40 (3), p.332-335

Bolton, Ruth N.

2020

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Understanding Generation Y and their use of social media: a review and research agenda

Journal of service management, 2013-06, Vol.24 (3), p.245-267

2013

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Why Attachment Security Matters: How Customers' Attachment Styles Influence Their Relationships With Service Firms and Service Employees

Journal of Service Research, 2011-08, Vol.14 (3), p.285-301

2011

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Member Retention and Donations in Nonprofit Service Organizations: The Balance Between Peer and Organizational Identification

Journal of service research : JSR, 2021-05, Vol.24 (2), p.187-205

2021

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An empirically derived taxonomy of retailer pricing and promotion strategies

Journal of retailing, 2003-01, Vol.79 (4), p.213-224

2003

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First steps to creating high impact theory in marketing

AMS review, 2020-12, Vol.10 (3-4), p.172-178

Bolton, Ruth N.

2020

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A Dynamic Model of the Duration of the Customer's Relationship with a Continuous Service Provider: The Role of Satisfaction

Marketing science (Providence, R.I.), 1998-01, Vol.17 (1), p.45-65

Bolton, Ruth N

1998

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The Effect of Customers' Emotional Responses to Service Failures on Their Recovery Effort Evaluations and Satisfaction Judgments

Journal of the Academy of Marketing Science, 2002-12, Vol.30 (1), p.5-23

2002

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Harnessing Digital Disruption With Marketing Simulations

Journal of marketing education, 2019-04, Vol.41 (1), p.15-31

2019

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A Cross-National and Cross-Cultural Approach to Global Market Segmentation: An Application Using Consumers' Perceived Service Quality

Journal of international marketing (East Lansing, Mich.), 2010-01, Vol.18 (3), p.18-40

2010

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To JM on Its 75th Anniversary

Journal of marketing, 2011-07, Vol.75 (4), p.129-131

Bolton, Ruth N.

2011

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Decoding Customer–Firm Relationships: How Attachment Styles Help Explain Customers' Preferences for Closeness, Repurchase Intentions, and Changes in Relationship Breadth

Small details that make big differences: A radical approach to consumption experience as a firm's differentiating strategy

The Theoretical Underpinnings of Customer Asset Management: A Framework and Propositions for Future Research

The Convergence of Sustainability and Marketing: Transforming Marketing to Respond to a New World

Responsible Research in Retailing: Is Your Research Really Useful?

Commentary: future directions of the service discipline

A triadic framework for collaborative consumption (CC): Motives, activities and resources & capabilities of actors

Balancing Risk and Return in a Customer Portfolio

Customer experience challenges: bringing together digital, physical and social realms

Opportunities for Innovation in the Delivery of Interactive Retail Services

An Empirical Analysis of Determinants of Retailer Pricing Strategy

How customer experience management reconciles strategy differences between East and West

Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters

Designing satisfying service encounters: website versus store touchpoints

The Long View on the Responsibilities of Business and Marketers

Understanding Generation Y and their use of social media: a review and research agenda

Why Attachment Security Matters: How Customers' Attachment Styles Influence Their Relationships With Service Firms and Service Employees

Member Retention and Donations in Nonprofit Service Organizations: The Balance Between Peer and Organizational Identification

An empirically derived taxonomy of retailer pricing and promotion strategies

First steps to creating high impact theory in marketing

A Dynamic Model of the Duration of the Customer's Relationship with a Continuous Service Provider: The Role of Satisfaction

The Effect of Customers' Emotional Responses to Service Failures on Their Recovery Effort Evaluations and Satisfaction Judgments

Harnessing Digital Disruption With Marketing Simulations

A Cross-National and Cross-Cultural Approach to Global Market Segmentation: An Application Using Consumers' Perceived Service Quality

To JM on Its 75th Anniversary

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