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Using augmented reality to reduce cognitive dissonance and increase purchase intention

Computers in human behavior, 2023-03, Vol.140, p.107564, Article 107564

2023

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Augmented reality experiences: Consumer‐centered augmented reality framework and research agenda

Psychology & marketing, 2024-10

2024

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Influencer marketing on TikTok: The effectiveness of humor and followers’ hedonic experience

Journal of retailing and consumer services, 2023-01, Vol.70, p.103149, Article 103149

2023

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How Augmented Reality Increases Engagement Through Its Impact on Risk and the Decision Process

Cyberpsychology, behavior and social networking, 2023-03, Vol.26 (3), p.177-187

2023

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The role of flow consciousness in consumer regret

Internet research, 2022-05, Vol.32 (3), p.875-896

2022

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The dark side of the metaverse: The role of gamification in event virtualization

International journal of information management, 2024-04, Vol.75, p.102726, Article 102726

2024

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The double side of flow in regret and product returns: Maximizers versus satisficers

International journal of information management, 2023-08, Vol.71, p.102648, Article 102648

2023

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Avatar creation in the metaverse: A focus on event expectations

Computers in human behavior, 2024-07, Vol.156, p.108192, Article 108192

2024

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Managing consumer experience and online flow: Differences in handheld devices vs PCs

Technology in society, 2021-02, Vol.64, p.101525, Article 101525

2021

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Metaverse marketing: How the metaverse will shape the future of consumer research and practice

Psychology & marketing, 2023-04, Vol.40 (4), p.750-776

2023

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Consequences of consumer regret with online shopping

Journal of retailing and consumer services, 2023-07, Vol.73, p.103332, Article 103332

2023

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How implementing the UN sustainable development goals affects customers’ perceptions and loyalty

Journal of environmental management, 2023-04, Vol.331, p.117325-117325, Article 117325

2023

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Telepresence in live-stream shopping: An experimental study comparing Instagram and the metaverse

Electronic markets, 2023-12, Vol.33 (1), p.29, Article 29

2023

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A View of Augmented Reality in the Beauty Industry from an Exploratory Perspective: Generations X and Z

Marketing and Smart Technologies, p.575-583

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Influencer Marketing: How Social Presence Affects Followers’ Intentions

Marketing and Smart Technologies, p.467-478

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THE EFFECT OF LIGHTING ON AUGMENTED REALITY EXPERIENCES: HOW IT AFFECTS PRODUCT PERCEPTIONS

Global Fashion Management Conference, 2024-07, p.576-577

2024

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Integrating the Environmental, Social, and Economic SDGs into an Educational Organization

Social Marketing and Sustainable Development Goals (SDGs), p.133-151

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Influencer Marketing on Tiktok: The Roles of Humor and Followers’ Hedonic Experience

SSRN Electronic Journal

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Zn() complexes with thiazolyl-hydrazones: structure, intermolecular interactions, photophysical properties, computational study and anticancer activity

CrystEngComm, 2022-07, Vol.24 (29), p.5194-5214

2022

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Illuminating the mechanism and allosteric behavior of NanoLuc luciferase

Nature communications, 2023-11, Vol.14 (1), p.7864-7864, Article 7864

2023

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Structural insights and photophysical properties of mononuclear and pentanuclear Zn(II) acetate complexes with pyridyl-based thiazolyl-hydrazones

Polyhedron, 2024-11, Vol.262, p.117162, Article 117162

2024

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Structural, physicochemical and anticancer study of Zn complexes with pyridyl-based thiazolyl-hydrazones

Journal of molecular structure, 2023-06, Vol.1281, p.135157, Article 135157

2023

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Site-Specific Phosphorylation Profiling of Arabidopsis Proteins by Mass Spectrometry and Peptide Chip Analysis

Journal of proteome research, 2008-06, Vol.7 (6), p.2458-2470

2008

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The Regulatory Role of Nuclear Factor Kappa B in the Heart of Hereditary Hypertriglyceridemic Rat

Oxidative medicine and cellular longevity, 2016-01, Vol.2016 (2016), p.1-6

2016

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Phosphoproteomics reveals extensive in vivo phosphorylation of Arabidopsis proteins involved in RNA metabolism

Nucleic acids research, 2006-01, Vol.34 (11), p.3267-3278

2006

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Using augmented reality to reduce cognitive dissonance and increase purchase intention

Augmented reality experiences: Consumer‐centered augmented reality framework and research agenda

Influencer marketing on TikTok: The effectiveness of humor and followers’ hedonic experience

How Augmented Reality Increases Engagement Through Its Impact on Risk and the Decision Process

The role of flow consciousness in consumer regret

The dark side of the metaverse: The role of gamification in event virtualization

The double side of flow in regret and product returns: Maximizers versus satisficers

Avatar creation in the metaverse: A focus on event expectations

Managing consumer experience and online flow: Differences in handheld devices vs PCs

Metaverse marketing: How the metaverse will shape the future of consumer research and practice

Consequences of consumer regret with online shopping

How implementing the UN sustainable development goals affects customers’ perceptions and loyalty

Telepresence in live-stream shopping: An experimental study comparing Instagram and the metaverse

A View of Augmented Reality in the Beauty Industry from an Exploratory Perspective: Generations X and Z

Influencer Marketing: How Social Presence Affects Followers’ Intentions

THE EFFECT OF LIGHTING ON AUGMENTED REALITY EXPERIENCES: HOW IT AFFECTS PRODUCT PERCEPTIONS

Integrating the Environmental, Social, and Economic SDGs into an Educational Organization

Influencer Marketing on Tiktok: The Roles of Humor and Followers’ Hedonic Experience

Zn() complexes with thiazolyl-hydrazones: structure, intermolecular interactions, photophysical properties, computational study and anticancer activity

Illuminating the mechanism and allosteric behavior of NanoLuc luciferase

Structural insights and photophysical properties of mononuclear and pentanuclear Zn(II) acetate complexes with pyridyl-based thiazolyl-hydrazones

Structural, physicochemical and anticancer study of Zn complexes with pyridyl-based thiazolyl-hydrazones

Site-Specific Phosphorylation Profiling of Arabidopsis Proteins by Mass Spectrometry and Peptide Chip Analysis

The Regulatory Role of Nuclear Factor Kappa B in the Heart of Hereditary Hypertriglyceridemic Rat

Phosphoproteomics reveals extensive in vivo phosphorylation of Arabidopsis proteins involved in RNA metabolism

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