UB Paderborn / Katalog / Suche / in CDI

1 – 25 von 53

Sortiert nach

Beyond the Extended Self: Loved Objects and Consumers’ Identity Narratives

The Journal of consumer research, 2005-06, Vol.32 (1), p.171-184

2005

Link zum Volltext

Verfügbarkeit prüfen

Brand Love

Journal of marketing, 2012-03, Vol.76 (2), p.1-16

2012

Link zum Volltext

Verfügbarkeit prüfen

You’re so lovable: Anthropomorphism and brand love

The journal of brand management, 2014-06, Vol.21 (5), p.372-395

2014

Link zum Volltext

Verfügbarkeit prüfen

Social media monitoring: What can marketers learn from Facebook brand photos?

Journal of business research, 2020-09, Vol.117, p.707-717

2020

Link zum Volltext

Verfügbarkeit prüfen

Some Antecedents and Outcomes of Brand Love

Marketing letters, 2006-04, Vol.17 (2), p.79-89

2006

Link zum Volltext

Verfügbarkeit prüfen

Augmented reality marketing and consumer‒brand relationships: How closeness drives brand love

Psychology & marketing, 2024-04, Vol.41 (4), p.819-837

2024

Link zum Volltext

Verfügbarkeit prüfen

Materialistic values and well-being in business students

European journal of social psychology, 2002-01, Vol.32 (1), p.137-146

2002

Link zum Volltext

Verfügbarkeit prüfen

The Structure of Goal Contents Across 15 Cultures

Journal of personality and social psychology, 2005-11, Vol.89 (5), p.800-816

2005

Link zum Volltext

Verfügbarkeit prüfen

Personal taste and family face: Luxury consumption in Confucian and western societies

Psychology & marketing, 1998-08, Vol.15 (5), p.423-441

1998

Link zum Volltext

Verfügbarkeit prüfen

Nothing Matters More to People than People: Brand Meaning and Social Relationships

Brand Meaning Management, 2015, Vol.12, p.121-149

Ahuvia, Aaron C

2015

Link zum Volltext

Verfügbarkeit prüfen

Towards a theory of brand love in services: the power of identity and social relationships

Journal of service management, 2022-04, Vol.33 (3), p.453-464

2022

Link zum Volltext

Verfügbarkeit prüfen

If money doesn’t make us happy, why do we act as if it does?

Journal of economic psychology, 2008-08, Vol.29 (4), p.491-507

Ahuvia, Aaron

2008

Link zum Volltext

Verfügbarkeit prüfen

Is brand love materialistic?

The journal of product & brand management, 2021-04, Vol.30 (3), p.467-480

2021

Link zum Volltext

Verfügbarkeit prüfen

Traditional, Interpretive, and Reception based Content Analyses: Improving the Ability of Content Analysis to Address Issues of Pragmatic and Theoretical Concern

Social indicators research, 2001-05, Vol.54 (2), p.139-172

Ahuvia, Aaron

2001

Link zum Volltext

Verfügbarkeit prüfen

Commentary on exploring the dark side of pet ownership: Status- and control-based pet consumption: A reinterpretation of the data

Journal of business research, 2008-05, Vol.61 (5), p.497-499

Ahuvia, Aaron

2008

Link zum Volltext

Verfügbarkeit prüfen

Income, Consumption, and Subjective Well-Being: Toward a Composite Macromarketing Model

Journal of macromarketing, 1998-12, Vol.18 (2), p.153-168

1998

Link zum Volltext

Verfügbarkeit prüfen

Commentary on exploring the dark side of pet ownership: Status- and control-based pet consumption

Journal of business research, 2008-05, Vol.61 (5), p.497-499

Ahuvia, Aaron

2008

Link zum Volltext

Verfügbarkeit prüfen

Psychometric vs. C-OAR-SE measures of brand love: A reply to Rossiter

Marketing letters, 2014-06, Vol.25 (2), p.235-243

2014

Link zum Volltext

Verfügbarkeit prüfen

The social marketing of peace: grassroots movements, US foreign policy and the Israeli-Palestinian conflict

Israel affairs, 2012-01, Vol.18 (1), p.54-73

Ahuvia, Aaron

2012

Link zum Volltext

Verfügbarkeit prüfen

Dr. Seuss, felicitator

International journal of wellbeing, 2011-07, Vol.1 (2), p.197-213

Ahuvia, Aaron

2011

Link zum Volltext

Verfügbarkeit prüfen

Social support in the service sector: The antecedents, processes, and outcomes of social support in an introductory service

Journal of business research, 1995-03, Vol.32 (3), p.273-282

1995

Link zum Volltext

Verfügbarkeit prüfen

Limits of the McDonaldization thesis: eBayization and ascendant trends in post-industrial consumer culture

Consumption, markets and culture, 2011-12, Vol.14 (4), p.361-384

2011

Link zum Volltext

Verfügbarkeit prüfen

Social Criticism of Advertising: On the Role of Literary Theory and the Use of Data

Journal of advertising, 1998-03, Vol.27 (1), p.143-162

Ahuvia, Aaron C.

1998

Link zum Volltext

Verfügbarkeit prüfen

The Hijacking Effect of Ambient Scent

Marketing Review St. Gallen, 2013-02, Vol.30 (2), p.50-59

2013

Link zum Volltext

Verfügbarkeit prüfen

Personality and Values Based Materialism: Their Relationship and Origins

Journal of consumer psychology, 2002-01, Vol.12 (4), p.389-402

2002

Link zum Volltext

Verfügbarkeit prüfen

1 – 25 von 53

Suche als RSS-Feed

Suchergebnisse filtern

Filter anzeigen

Nur zeigen

Geprüft (Peer-Review)
(43)
Mit Volltextzugriff
(51)

Publikationsform

2 weitere anzeigen...

Weniger anzeigen...

Sprache

Erscheinungsjahr

n.n

Thema

15 weitere anzeigen...

Weniger anzeigen...

Menü

Weitere Dienste

Einstellungen

Beyond the Extended Self: Loved Objects and Consumers’ Identity Narratives

Brand Love

You’re so lovable: Anthropomorphism and brand love

Social media monitoring: What can marketers learn from Facebook brand photos?

Some Antecedents and Outcomes of Brand Love

Augmented reality marketing and consumer‒brand relationships: How closeness drives brand love

Materialistic values and well-being in business students

The Structure of Goal Contents Across 15 Cultures

Personal taste and family face: Luxury consumption in Confucian and western societies

Nothing Matters More to People than People: Brand Meaning and Social Relationships

Towards a theory of brand love in services: the power of identity and social relationships

If money doesn’t make us happy, why do we act as if it does?

Is brand love materialistic?

Traditional, Interpretive, and Reception based Content Analyses: Improving the Ability of Content Analysis to Address Issues of Pragmatic and Theoretical Concern

Commentary on exploring the dark side of pet ownership: Status- and control-based pet consumption: A reinterpretation of the data

Income, Consumption, and Subjective Well-Being: Toward a Composite Macromarketing Model

Commentary on exploring the dark side of pet ownership: Status- and control-based pet consumption

Psychometric vs. C-OAR-SE measures of brand love: A reply to Rossiter

The social marketing of peace: grassroots movements, US foreign policy and the Israeli-Palestinian conflict

Dr. Seuss, felicitator

Social support in the service sector: The antecedents, processes, and outcomes of social support in an introductory service

Limits of the McDonaldization thesis: eBayization and ascendant trends in post-industrial consumer culture

Social Criticism of Advertising: On the Role of Literary Theory and the Use of Data

The Hijacking Effect of Ambient Scent

Personality and Values Based Materialism: Their Relationship and Origins

Suchergebnisse filtern