Details
- Autor(en) / Beteiligte
- Titel
- Analyzing Media Messages: Using Quantitative Content Analysis in Research
- Auflage
- Fourth edition
- Ort / Verlag
- United Kingdom: Routledge
- Erscheinungsjahr
- 2019
- Link zum Volltext
- Quelle
- Alma/SFX Local Collection
- Beschreibungen/Notizen
- Analyzing Media Messages, Fourth Edition provides a comprehensive guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instructions on designing a content analysis study; and explores in depth several recurring questions that arise in key areas.
- Sprache
- Englisch
- Identifikatoren
- ISBN: 9780429875175, 0429875177, 1138613975, 9781138613973DOI: 10.4324/9780203551691Titel-ID: cdi_askewsholts_vlebooks_9780429875175
- Format
- –
- Schlagworte
- Content analysis (Communication), Mass media, Mass media-Research-Methodology, Social interaction