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Marketing : ZFP ; journal of research and management

1979-

Zeitschriftenbestand: 1.1979 -

Signatur: 49m26

Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences

1982-

Zeitschriftenbestand: 31.2012 -

Signatur: 49m40

Marketing management

Sixteenth edition, global edition, [2022]

Signatur: QBH1411(16)

Marketing management

4th European edition, 2019

Signatur: QBH9354(4)

Strategic market management

Aaker, David A

10. ed, 2014

Signatur: PZX3814(10)

Marketing management

Always learning

Global ed., 15. ed, 2016

Signatur: QBH1411(15)

Marketing-Management : Konzepte, Instrumente, Unternehmensfallstudien ; [inklusive MyLab, deutsche Version, E-Learning und E-Text für Marketing-Management ; integrierter E-Text des Hörbuchs, Übungsaufgaben mit Lösungen und Material zur Prüfungsvorbereitung, Dozenten: Fragen zu den Unternehmensfallstudien mit ausführlichen Teaching-Notes

Always learning, Wi, Wirtschaft

14., aktualisierte Aufl, 2015

Signatur: QBH1411(14)-DT

The Routledge companion to financial services marketing

Routledge companions in business, management and accounting

2015

Signatur: QEO4092

Marketing management

Global ed., 14. ed, 2012

Signatur: QBH1411(14)

Marketing management

Pearson one

Kotler, Philip

European ed., 2. ed, 2012

Signatur: QBH9354(2)

Marketing : journal of research and management

2005-2010

Zeitschriftenbestand: 1.2005 - 6.2010

Signatur: 49m31

The art firm : aesthetic management and metaphysical marketing ; [from Wagner to Wilson

Guillet de Monthoux, Pierre

2004

Signatur: PZR12334

Marketing management

Pearson one

Kotler, Philip

1. European ed, 2009

Signatur: QBH9354

FOCUS enzyklopädisches Wörterbuch Marketing, Management, Marktkommunikation, Medien : = FOCUS encyclopedic dictionary marketing, management, market communication, media

Koschnick, Wolfgang J

2. Aufl, 2009-

Signatur: PIB5216(2)-...

Management, marketing and promotion of library services : based on statistics, analyses and evaluation

IFLA publications : 120,121 (Alle Bände)

Kolderup Flaten, Trine[Herausgeber]

2006

Signatur: AUX1184

Management and marketing : encyclopedic dictionary ; English-German = Management und Marketing

Koschnick, Wolfgang J

1998

Signatur: PIB5012

Contributions to multivariate analysis with applications in marketing

Research school systems, organisation and management

Perlo- ten Kleij, Frederieke <<van>>

2004

Signatur: QFD6433

Multiunit organization and multimarket strategy

Advances in strategic management : 18 (Alle Bände)

1. ed, 2001

Signatur: PZR11613

Management der Werte im Wandel : unserem Freund, Chef und Kollegen Hans-Dietrich Winkhaus zum 60. Geburtstag

2., durchges. Aufl, 1997

Signatur: PHXW1150(2)

Marketing : critical perspectives on business and management

Critical perspectives on business and management

Baker, Michael John[Herausgeber]

2001-

Signatur: QBH8366-...

Contemporary services marketing management : a reader

Gabbott, Mark

1997

Signatur: QBQ6270

Marketing hospitality

Wiley service management series

Powers, Thomas F

2. ed, 1997

Signatur: QER2930(2)

Analytical marketing management

Doyle, Peter

1974

Signatur: QBJ2360

Marketing in Europe : case studies

European management series

Montaña, Jordi[Herausgeber]

1994

Signatur: QBH9778

Business-to-business marketing : strategic resource management and cases

Mahin, Philip William

1. [Dr.], 1991

Signatur: QBQ4969

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Marketing : ZFP ; journal of research and management

Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences

Marketing management

Marketing management

Strategic market management

Marketing management

The Routledge companion to financial services marketing

Marketing management

Marketing management

Marketing : journal of research and management

The art firm : aesthetic management and metaphysical marketing ; [from Wagner to Wilson

Marketing management

FOCUS enzyklopädisches Wörterbuch Marketing, Management, Marktkommunikation, Medien : = FOCUS encyclopedic dictionary marketing, management, market communication, media

Management, marketing and promotion of library services : based on statistics, analyses and evaluation

Management and marketing : encyclopedic dictionary ; English-German = Management und Marketing

Contributions to multivariate analysis with applications in marketing

Multiunit organization and multimarket strategy

Management der Werte im Wandel : unserem Freund, Chef und Kollegen Hans-Dietrich Winkhaus zum 60. Geburtstag

Marketing : critical perspectives on business and management

Contemporary services marketing management : a reader

Marketing hospitality

Analytical marketing management

Marketing in Europe : case studies

Business-to-business marketing : strategic resource management and cases

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