Details

Autor(en) / Beteiligte

• Erker, Paul
• Fehlhaber, Nils

Titel

150 Years Continental : The Skill of Transformation

Ort / Verlag

München ; Wien : De Gruyter Oldenbourg

Erscheinungsjahr

[2021]

Link zum Volltext

• De Gruyter E-Books EBA bis 31.12.2026 (ZDB-23-DGG-eba)
• De Gruyter E-Books EBA bis 31.12.2026 (ZDB-23-DGG-eba)

Link zu anderen Inhalten

• Cover

Beschreibungen/Notizen

• Success and crises, phases of transformation, the employees, and the products: in nine thoroughly researched essays, the book examines the main topics of the company’s history. The "Continental" brand is a focal point, as is the international expansion. It is an entertaining and informative journey through the history of this Hanover-based company with its rich tradition as it embarks into the future of mobility