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Includes "the research reports, conference summaries, and commentaries that typically comprise the Working Paper Series, as well as other material."--p. 1.
Individual reports also include variant titles, used only for internal classification purposes: Working paper, Conference summary, MSI classic, and Point of view.
Title from cover.
Numbered within the year, each year alternatively beginning with no. 001 (i.e. 03-001, 03-002, etc.)
Prior to 2003, individual reports were published in print, with title: Report (Marketing Science Institute).