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Journal of retailing and consumer services, 2020-11, Vol.57, p.102208, Article 102208
2020
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International journal of market research, 2021-05, Vol.63 (3), p.317-334
2021
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The Journal of consumer marketing, 2024-02, Vol.41 (1), p.23-35
2024
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Journal of business research, 2014-04, Vol.67 (4), p.464-470
2014
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Journal of consumer satisfaction, dissatisfaction, and complaining behavior, 2020-01, Vol.33, p.46-62
2020
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The Journal of services marketing, 2018-12, Vol.32 (7), p.913-924
2018
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The Journal of consumer marketing, 2008-09, Vol.25 (6), p.339-349
2008
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Journal of advertising, 2010-04, Vol.39 (1), p.35-48
2010
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The Journal of consumer marketing, 2016-01, Vol.33 (5), p.364-375
2016
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Journal of Promotion Management, 2017-01, Vol.23 (1), p.80-99
2017
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Journal of current issues and research in advertising, 2013, Vol.34 (1), p.39-56
2013
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Journal of international consumer marketing, 2006-10, Vol.19 (2), p.75-95
2006
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Journal of consumer satisfaction, dissatisfaction, and complaining behavior, 2015-01, Vol.28, p.61
2015
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Journal of international consumer marketing, 2006-10, Vol.19 (2), p.77
2006
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Journal of marketing education, 2000-08, Vol.22 (2), p.99-107
2000
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Advances in Consumer Research, 2008, Vol.35, p.762
2008
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Journal of consumer satisfaction, dissatisfaction, and complaining behavior, 2006-01, Vol.19, p.103
2006
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Journal of marketing theory and practice, 2005-04, Vol.13 (2), p.47-58
2005
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Journal of advertising research, 2008-06, Vol.48 (2), p.255-266
2008
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Consumer Social Values, 2019, p.127-144
1, 2019
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The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World, p.412-415
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Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference, 2015, p.159-159
2015
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The Routledge Companion to Consumer Behavior, 2018, p.346-360
1, 2018
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Creating and Delivering Value in Marketing, 2015, p.105-105
2015
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Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference, 2015, p.226-232
2015
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