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Addressing the Ethical Challenge of Market Inclusion in Base-of-the-Pyramid Markets: A Macromarketing Approach

Journal of business ethics, 2020-06, Vol.164 (2), p.243-260

2020

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Negotiated Agency in the Face of Consumption Constraints: A Study of Women Entrepreneurs in Subsistence Contexts

Journal of public policy & marketing, 2021-07, Vol.40 (3), p.336-353

2021

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How Subsistence Communities Reconfigure Livelihood Systems in Response to Climate Change: A Coupled-Systems Perspective

Journal of macromarketing, 2022-06, Vol.42 (2), p.292-307

2022

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Tumor budding in invasive breast cancer - An indispensable budding touchstone

Indian journal of pathology & microbiology, 2020-02, Vol.63 (5), p.117-122

2020

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Across Time, Across Space, and Intersecting in Complex Ways: A Framework for Assessing Impacts of Environmental Disruptions on Nature-Dependent Prosumers

Journal of public policy & marketing, 2021-04, Vol.40 (2), p.262-284

2021

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Envisioning a community‐centric approach to impact assessments in subsistence marketplaces

The Journal of consumer affairs, 2021-03, Vol.55 (1), p.118-133

Venugopal, Srinivas

2021

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Implementation of Social Innovations in Subsistence Marketplaces: A Facilitated Institutional Change Process Model

The Journal of product innovation management, 2019-11, Vol.36 (6), p.800-823

2019

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Institutional Coadaptation Work: How Refugees and Provisioning Institutions Coadapt in Pursuit of Consumption Adequacy

Journal of public policy & marketing, 2024-07

2024

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The subsistence marketplaces approach to poverty: Implications for marketing theory

Marketing theory, 2017-09, Vol.17 (3), p.341-356

2017

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Fostering inclusive social innovation in subsistence marketplaces through community-level alliances: An institutional work perspective

Industrial marketing management, 2021-08, Vol.97, p.21-34

2021

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Consumption Constraints and Entrepreneurial Intentions in Subsistence Marketplaces

Journal of public policy & marketing, 2015-09, Vol.34 (2), p.235-251

2015

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Subsistence Entrepreneurship, Value Creation, and Community Exchange Systems: A Social Capital Explanation

Journal of macromarketing, 2014-06, Vol.34 (2), p.213-226

2014

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Marketing Interactions in Subsistence Marketplaces: A Bottom-Up Approach to Designing Public Policy

Journal of public policy & marketing, 2012-10, Vol.31 (2), p.159-177

2012

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Adapting traditional livelihood practices in the face of environmental disruptions in subsistence communities

Journal of business research, 2019-07, Vol.100, p.400-409

2019

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Introduction to the special section on subsistence marketplaces

The Journal of consumer affairs, 2021-03, Vol.55 (1), p.3-7

2021

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Subsistence Marketplaces: Looking Back, Looking Forward

Journal of public policy & marketing, 2015-09, Vol.34 (2), p.228-234

2015

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When Exchange Logics Collide: Insights from Remote Indigenous Australia

Journal of macromarketing, 2017-06, Vol.37 (2), p.153-166

2017

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Business and Community: The Story of Corporate Social Responsibility in India by Pushpa Sundar (review)

Enterprise & society, 2013, Vol.14 (4), p.864-866

Venugopal, Srinivas

2013

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Developing Customer Solutions for Subsistence Marketplaces in Emerging Economies: a Bottom–Up 3C (Customer, Community, and Context) Approach

Customer needs and solutions, 2015-12, Vol.2 (4), p.325-336

2015

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Subsistence and Sustainability: From Micro-Level Behavioral Insights to Macro-Level Implications on Consumption, Conservation, and the Environment

Journal of macromarketing, 2014-03, Vol.34 (1), p.8-27

2014

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Entrepreneurial marketing in subsistence marketplaces

Venugopal, Srinivas

2016

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ProQuest

Space, Gender, and Class: Spatial Mobility Work in Women Entrepreneurship

Academy of Management Annual Meeting Proceedings, 2022, Vol.2022 (1)

2022

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A Bottom-Up Approach to Short-Term Immersion in Subsistence Marketplaces: Methodological and Substantive Lessons on Poverty and the Environment From Tanzania

Organization & environment, 2016-12, Vol.29 (4), p.438-460

2016

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A Bottom-Up Approach to Short-Term Immersion in Subsistence Marketplaces

Organization & environment, 2016-12, Vol.29 (4), p.438

2016

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Intertwined Destinies: How Subsistence Entrepreneurs and Consumers

Advances in Consumer Research, 2012, Vol.40, p.788

2012

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Addressing the Ethical Challenge of Market Inclusion in Base-of-the-Pyramid Markets: A Macromarketing Approach

Negotiated Agency in the Face of Consumption Constraints: A Study of Women Entrepreneurs in Subsistence Contexts

How Subsistence Communities Reconfigure Livelihood Systems in Response to Climate Change: A Coupled-Systems Perspective

Tumor budding in invasive breast cancer - An indispensable budding touchstone

Across Time, Across Space, and Intersecting in Complex Ways: A Framework for Assessing Impacts of Environmental Disruptions on Nature-Dependent Prosumers

Envisioning a community‐centric approach to impact assessments in subsistence marketplaces

Implementation of Social Innovations in Subsistence Marketplaces: A Facilitated Institutional Change Process Model

Institutional Coadaptation Work: How Refugees and Provisioning Institutions Coadapt in Pursuit of Consumption Adequacy

The subsistence marketplaces approach to poverty: Implications for marketing theory

Fostering inclusive social innovation in subsistence marketplaces through community-level alliances: An institutional work perspective

Consumption Constraints and Entrepreneurial Intentions in Subsistence Marketplaces

Subsistence Entrepreneurship, Value Creation, and Community Exchange Systems: A Social Capital Explanation

Marketing Interactions in Subsistence Marketplaces: A Bottom-Up Approach to Designing Public Policy

Adapting traditional livelihood practices in the face of environmental disruptions in subsistence communities

Introduction to the special section on subsistence marketplaces

Subsistence Marketplaces: Looking Back, Looking Forward

When Exchange Logics Collide: Insights from Remote Indigenous Australia

Business and Community: The Story of Corporate Social Responsibility in India by Pushpa Sundar (review)

Developing Customer Solutions for Subsistence Marketplaces in Emerging Economies: a Bottom–Up 3C (Customer, Community, and Context) Approach

Subsistence and Sustainability: From Micro-Level Behavioral Insights to Macro-Level Implications on Consumption, Conservation, and the Environment

Entrepreneurial marketing in subsistence marketplaces

Space, Gender, and Class: Spatial Mobility Work in Women Entrepreneurship

A Bottom-Up Approach to Short-Term Immersion in Subsistence Marketplaces: Methodological and Substantive Lessons on Poverty and the Environment From Tanzania

A Bottom-Up Approach to Short-Term Immersion in Subsistence Marketplaces

Intertwined Destinies: How Subsistence Entrepreneurs and Consumers

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