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Sport Facility Operations Management: A Global Perspective

Third edition., 2020

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Advanced Theory and Practice in Sport Marketing

Fourth edition, 2022

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Lifeguard turnover in aquatic and recreation centres: Perspectives from managers

Australian journal of career development, 2021-04, Vol.30 (1), p.33-42

2021

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Collaborative consumption sport hosting: value and consumption constraints

International journal of sports marketing & sponsorship, 2022-01, Vol.23 (1), p.1-17

2022

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Marketing professional clubs to a foreign market: the brand image of Real Madrid and its impact on behavior intentions from a Chinese perspective

Sport in society, 2020-08, Vol.23 (11), p.1753-1773

2020

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Assessing the community beliefs about the corporate social responsibility practices of professional football clubs in China

Soccer and society, 2020-07, Vol.21 (5), p.584-601

2020

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Impacts and implications of an annual major sport event: A host community perspective

Journal of destination marketing & management, 2018-06, Vol.8, p.161-169

2018

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Professional sports fans' interests in hosting an international visitor at a game: evidence for 'sports hosts'

International journal of sport management and marketing, 2020, Vol.20 (5/6), p.387

2020

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Transnational venue management corporations and local embeddedness: A case study on the Mercedes-Benz Arena in Shanghai, China

International journal of sports marketing & sponsorship, 2017-01, Vol.18 (1), p.70-80

2017

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Professional sports fans' interests in hosting an international visitor at a game: evidence for 'sports hosts'

International journal of sport management and marketing, 2020, Vol.20 (5/6), p.387

2020

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Recreation, Arts, Events and Festivals: Their Contribution to a Sense of Community in the Colac-Otway Shire of Country Victoria

Rural society, 2007-01, Vol.17 (2), p.125-138

2007

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The reciprocal and influential connection between sport marketing and management and the sport sciences

International journal of sport management and marketing, 2010, Vol.7 (1/2), p.33

Schwarz, Eric C.

2010

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Building a sense of community through sport programming and special events: the role of sport marketing in contributing to social capital

International journal of entrepreneurship and small business, 2009, Vol.7 (4), p.478

Schwarz, Eric C.

2009

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The Perceived Value of Marketing Techniques Utilized by NBA Marketing Directors

Journal of marketing development and competitiveness, 2020-04, Vol.14 (1), p.38-47

2020

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Understanding Lifeguard Recruitment and Selection Practices in Victorian Aquatic and Recreation Centers (ARCs)

International journal of aquatic research and education (Champaign, Ill.), 2022-01, Vol.13 (3)

2022

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Transnational venue management corporations and local embeddedness

International journal of sports marketing & sponsorship, 2017-02, Vol.18 (1), p.70-80

2017

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The Effects of Coronavirus Pandemic on the Sports Industry: An Update

Annals of applied sport science, 2021-04, Vol.9 (1)

2021

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The Business of the FIFA World Cup

1st, 2022

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A note from the SMA President

Sport marketing quarterly, 2012-06, Vol.21 (2), p.67

Schwarz, Eric C

2012

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A note from the SMA President

Sport marketing quarterly, 2012-03, Vol.21 (1), p.3

Schwarz, Eric C

2012

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A note from the SMA President

Sport marketing quarterly, 2011-12, Vol.20 (4), p.191

Schwarz, Eric C

2011

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Prologue: Introduction to the Theory and Practice of Sport Marketing

Advanced Theory and Practice in Sport Marketing, 2022, Vol.1, p.1-8

4, 2022

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A note from the SMA president

Sport marketing quarterly, 2011-06, Vol.20 (2), p.68

Schwarz, Eric C

2011

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The Role of Recovery Marketing to Recapture a Sport Market over the Past Decade: From Travel and Tourism to Professional and Amateur Sport Business

Journal of Applied Marketing Theory, 2010-10, Vol.1 (2)

Schwarz, Eric C.

2010

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Sport Facility Operations Management: A Global Perspective

Advanced Theory and Practice in Sport Marketing

Lifeguard turnover in aquatic and recreation centres: Perspectives from managers

Collaborative consumption sport hosting: value and consumption constraints

Marketing professional clubs to a foreign market: the brand image of Real Madrid and its impact on behavior intentions from a Chinese perspective

Assessing the community beliefs about the corporate social responsibility practices of professional football clubs in China

Impacts and implications of an annual major sport event: A host community perspective

Professional sports fans' interests in hosting an international visitor at a game: evidence for 'sports hosts'

Transnational venue management corporations and local embeddedness: A case study on the Mercedes-Benz Arena in Shanghai, China

Professional sports fans' interests in hosting an international visitor at a game: evidence for 'sports hosts'

Recreation, Arts, Events and Festivals: Their Contribution to a Sense of Community in the Colac-Otway Shire of Country Victoria

The reciprocal and influential connection between sport marketing and management and the sport sciences

Building a sense of community through sport programming and special events: the role of sport marketing in contributing to social capital

The Perceived Value of Marketing Techniques Utilized by NBA Marketing Directors

Understanding Lifeguard Recruitment and Selection Practices in Victorian Aquatic and Recreation Centers (ARCs)

Transnational venue management corporations and local embeddedness

The Effects of Coronavirus Pandemic on the Sports Industry: An Update

The Business of the FIFA World Cup

A note from the SMA President

A note from the SMA President

A note from the SMA President

Prologue: Introduction to the Theory and Practice of Sport Marketing

A note from the SMA president

The Role of Recovery Marketing to Recapture a Sport Market over the Past Decade: From Travel and Tourism to Professional and Amateur Sport Business

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