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Factors influencing consumer dietary health preventative behaviours

BMC public health, 2006-09, Vol.6 (1), p.222-222, Article 222

2006

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Using the h-index to measure the quality of journals in the field of business and management

Information processing & management, 2012-03, Vol.48 (2), p.234-241

2012

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An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces

Journal of Public Policy & Marketing, 2019-01, Vol.38 (1), p.61-80

2019

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Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands

Journal of business research, 2016-12, Vol.69 (12), p.5735-5747

2016

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Consumer adoption of pro-poor service innovations in subsistence marketplaces

Journal of business research, 2020-12, Vol.121, p.461-475

2020

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An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces

Journal of Public Policy & Marketing, 2018-12, p.74867661881334

2018

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Guest editorial: psychological perspectives on consumer obesity

European journal of marketing, 2022-11, Vol.56 (11), p.2829-2832

2022

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Patient perceptions of healthcare service quality in Romania: Public versus private hospitals – Implications for developed and developing healthcare systems

Journal of hospital administration, 2024-03, Vol.13 (1), p.16

2024

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Towards a Framework for Understanding Fairtrade Purchase Intention in the Mainstream Environment of Supermarkets

Journal of business ethics, 2016-06, Vol.136 (1), p.181-197

2016

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An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces

Journal of public policy & marketing, 2018-04, Article jppm.16.226

2018

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Determinants and antecedents of general attitudes towards advertising: A study of two EU accession countries

European journal of marketing, 2007-01, Vol.41 (3/4), p.307-326

2007

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Antecedents of product placement effectiveness across cultures

International marketing review, 2016-02, Vol.33 (1), p.5-24

2016

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Reasoned Action and Food Choice in a Transitional Economy

Journal of East-West business, 2008-01, Vol.14 (3-4), p.249-270

2008

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Processing of product placements and brand persuasiveness

Marketing intelligence & planning, 2016-05, Vol.34 (3), p.355-375

2016

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Direct and Indirect Brand Comparisons, Message Framing and Gender Effects in Advertising

Journal of marketing development and competitiveness, 2019-12, Vol.13 (5), p.9-21

2019

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Young adults' perceptions of product placement in films: An exploratory comparison between the United Kingdom and Hong Kong

Journal of marketing communications, 2017-05, Vol.23 (3), p.311-328

2017

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Patriot games? Determinants of responses to Chinese and foreign sponsors of the Beijing Olympics

Journal of business research, 2015-06, Vol.68 (6), p.1324-1331

2015

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Consumer Attitudes Toward Advertising in Bulgaria and Romania

Journal of Euro-marketing, 2008, Vol.17 (2), p.81-93

2008

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Subsistence Farming, Incomes, and Agricultural Livelihoods in the New Member States of the European Union

Environment and planning. C, Government & policy, 2012-01, Vol.30 (2), p.209-227

2012

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Can advertising influence the results of hedonic tests for food products?

International journal of advertising, 2015-01, Vol.32 (4), p.617-632

2015

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Food consumption patterns in Romania

British food journal (1966), 2000-05, Vol.102 (4), p.290-308

2000

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The influence of parents versus peers on Generation Y Internet ethical attitudes

Electronic commerce research and applications, 2015-03, Vol.14 (2), p.95-103

2015

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Nutritional knowledge, nutritional labels, and health claims on food: A study of supermarket shoppers in the South East of England

British food journal (1966), 2012-06, Vol.114 (6), p.768-783

2012

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An empirical examination of public attitudes towards advertising in a transitional economy

International journal of advertising, 2007-01, Vol.26 (2), p.247-276

2007

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Determinants and antecedents of general attitudes towards advertising

European journal of marketing, 2007-04, Vol.41 (3/4), p.307-326

2007

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Factors influencing consumer dietary health preventative behaviours

Using the h-index to measure the quality of journals in the field of business and management

An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces

Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands

Consumer adoption of pro-poor service innovations in subsistence marketplaces

An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces

Guest editorial: psychological perspectives on consumer obesity

Patient perceptions of healthcare service quality in Romania: Public versus private hospitals – Implications for developed and developing healthcare systems

Towards a Framework for Understanding Fairtrade Purchase Intention in the Mainstream Environment of Supermarkets

An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces

Determinants and antecedents of general attitudes towards advertising: A study of two EU accession countries

Antecedents of product placement effectiveness across cultures

Reasoned Action and Food Choice in a Transitional Economy

Processing of product placements and brand persuasiveness

Direct and Indirect Brand Comparisons, Message Framing and Gender Effects in Advertising

Young adults' perceptions of product placement in films: An exploratory comparison between the United Kingdom and Hong Kong

Patriot games? Determinants of responses to Chinese and foreign sponsors of the Beijing Olympics

Consumer Attitudes Toward Advertising in Bulgaria and Romania

Subsistence Farming, Incomes, and Agricultural Livelihoods in the New Member States of the European Union

Can advertising influence the results of hedonic tests for food products?

Food consumption patterns in Romania

The influence of parents versus peers on Generation Y Internet ethical attitudes

Nutritional knowledge, nutritional labels, and health claims on food: A study of supermarket shoppers in the South East of England

An empirical examination of public attitudes towards advertising in a transitional economy

Determinants and antecedents of general attitudes towards advertising

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