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Moments of luxury: Hedonic escapism as a luxury experience

Journal of business research, 2020-08, Vol.116, p.503-513

2020

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Ethnic marketing practice and research at the intersection of market and social development: A macro study of the past and present, with a look to the future

Journal of business research, 2018-01, Vol.82, p.273-280

Penaloza, Lisa

2018

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Who Are You Calling Old? Negotiating Old Age Identity in the Elderly Consumption Ensemble

The Journal of consumer research, 2013-04, Vol.39 (6), p.1133-1153

2013

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Marketing Management: A Cultural Perspective

Second edition., 2020

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The Ethics of Freedom in Consumption: An Ethnographic Account of the Social Dimensions of Supermarket Shopping for Moroccan Women

Journal of business ethics, 2024-01, Vol.189 (3), p.479-506

2024

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Living U.S. Capitalism: The Normalization of Credit/Debt

The Journal of consumer research, 2011-12, Vol.38 (4), p.743-762

2011

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Gender studies in consumption, marketing, markets, and market organisation: we've come a long way, and the varied paths ahead never have been more important

Journal of marketing management, 2021-02, Vol.37 (3-4), p.371-375

Peñaloza, Lisa

2021

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Brand Morphogenesis: The Role of Heterogeneous Consumer Sub-assemblages in the Change and Continuity of a Brand

The Journal of consumer research, 2023-02, Vol.49 (5), p.762-785

2023

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The Past and Future of Gender Research in Marketing: Paradigms, Stances, and Value-Based Commitments

Journal of marketing, 2023-11, Vol.87 (6), p.847-868

2023

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Deciphering B2B marketers' concerns in marketing ‘with’ clients: Further insights into how B2B characteristics foster and inhibit UGC generation and its leverage

Industrial marketing management, 2022-02, Vol.101, p.71-81

2022

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Shifting sands: Actor role and identity reconfigurations in service systems

Journal of business research, 2021-12, Vol.137, p.162-169

2021

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Mapping the Play of Organizational Identity in Foreign Market Adaptation

Journal of marketing, 2012-11, Vol.76 (6), p.38-54

2012

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Women’s Empowerment at the Moroccan Supermarket: An Ethnographic Account of Achieved Capabilities and Altered Social Relations in an Emerging Retail Servicescape

Journal of macromarketing, 2020-12, Vol.40 (4), p.492-509

2020

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Further evolving the new dominant logic of marketing: from services to the social construction of markets

Marketing theory, 2006-09, Vol.6 (3), p.299-316

2006

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The nature and processes of market co-creation in triple bottom line firms: Leveraging insights from consumer culture theory and service dominant logic

Marketing theory, 2011-03, Vol.11 (1), p.9-34

2011

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Consuming the American West: Animating Cultural Meaning and Memory at a Stock Show and Rodeo

The Journal of consumer research, 2001-12, Vol.28 (3), p.369-398

Penaloza, Lisa

2001

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The impact of social media on consumer acculturation: Current challenges, opportunities, and an agenda for research and practice

International journal of information management, 2020-04, Vol.51, p.102026-15, Article 102026

2020

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Tequila! Distilling the spirit of Mexico

Consumption, markets and culture, 2016-05, Vol.19 (3), p.296-305

Peñaloza, Lisa

2016

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Agency and empowerment in consumption in relation to a patriarchal bargain: The case of Nigerian immigrant women in the UK

European journal of marketing, 2016-01, Vol.50 (9/10), p.1652-1671

2016

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“No, I won't eat that!” Parental self-transformation in clashes of role enactment and children's will

Journal of business research, 2016-01, Vol.69 (1), p.145-154

2016

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The Commodification of the American West: Marketers' Production of Cultural Meanings at the Trade Show

Journal of marketing, 2000-10, Vol.64 (4), p.82-109

Penaloza, Lisa

2000

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The agentic body in immigrant maternal identity reconstruction: embodiment, consumption, acculturation

Consumption, markets and culture, 2019-05, Vol.22 (3), p.272-296

2019

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The discourses of marketing and development: towards 'critical transformative marketing research'

Journal of marketing management, 2014-12, Vol.30 (17-18), p.1728-1771

2014

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The value of value in CCT

Marketing theory, 2014-03, Vol.14 (1), p.135-138

2014

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Un/Re/Doing Gender in Consumer Research: In Conversation with Pauline Maclaran, Lisa Peñaloza, and Craig Thompson

Journal of the Association for Consumer Research, 2021-04, Vol.6 (2), p.296-305

2021

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Moments of luxury: Hedonic escapism as a luxury experience

Ethnic marketing practice and research at the intersection of market and social development: A macro study of the past and present, with a look to the future

Who Are You Calling Old? Negotiating Old Age Identity in the Elderly Consumption Ensemble

Marketing Management: A Cultural Perspective

The Ethics of Freedom in Consumption: An Ethnographic Account of the Social Dimensions of Supermarket Shopping for Moroccan Women

Living U.S. Capitalism: The Normalization of Credit/Debt

Gender studies in consumption, marketing, markets, and market organisation: we've come a long way, and the varied paths ahead never have been more important

Brand Morphogenesis: The Role of Heterogeneous Consumer Sub-assemblages in the Change and Continuity of a Brand

The Past and Future of Gender Research in Marketing: Paradigms, Stances, and Value-Based Commitments

Deciphering B2B marketers' concerns in marketing ‘with’ clients: Further insights into how B2B characteristics foster and inhibit UGC generation and its leverage

Shifting sands: Actor role and identity reconfigurations in service systems

Mapping the Play of Organizational Identity in Foreign Market Adaptation

Women’s Empowerment at the Moroccan Supermarket: An Ethnographic Account of Achieved Capabilities and Altered Social Relations in an Emerging Retail Servicescape

Further evolving the new dominant logic of marketing: from services to the social construction of markets

The nature and processes of market co-creation in triple bottom line firms: Leveraging insights from consumer culture theory and service dominant logic

Consuming the American West: Animating Cultural Meaning and Memory at a Stock Show and Rodeo

The impact of social media on consumer acculturation: Current challenges, opportunities, and an agenda for research and practice

Tequila! Distilling the spirit of Mexico

Agency and empowerment in consumption in relation to a patriarchal bargain: The case of Nigerian immigrant women in the UK

“No, I won't eat that!” Parental self-transformation in clashes of role enactment and children's will

The Commodification of the American West: Marketers' Production of Cultural Meanings at the Trade Show

The agentic body in immigrant maternal identity reconstruction: embodiment, consumption, acculturation

The discourses of marketing and development: towards 'critical transformative marketing research'

The value of value in CCT

Un/Re/Doing Gender in Consumer Research: In Conversation with Pauline Maclaran, Lisa Peñaloza, and Craig Thompson

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