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Supporting Higher Education 4.0 with Blockchain: Critical Analyses of Automation, Data, Digital Currency, and Other Disruptive Applications

1, 2024

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The effects of entrepreneurial marketing on born global performance

International marketing review, 2009-07, Vol.26 (4/5), p.439-452

2009

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Determinants and antecedents of general attitudes towards advertising: A study of two EU accession countries

European journal of marketing, 2007-01, Vol.41 (3/4), p.307-326

2007

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International marketing adaptation versus standardisation of multinational companies

International marketing review, 2009-07, Vol.26 (4/5), p.477-500

2009

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Consumer responses to sex appeal advertising: a cross-cultural study

International marketing review, 2009-07, Vol.26 (4/5), p.501-520

2009

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The internationalisation of born global and international new venture SMEs

International marketing review, 2009-07, Vol.26 (4/5), p.453-476

2009

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A cross-cultural comparison of self-service technology use

European journal of marketing, 2007-01, Vol.41 (3/4), p.367-381

2007

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Marketing empowerment and exclusion in the information age

Marketing intelligence & planning, 2011-01, Vol.29 (1), p.39-48

2011

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Marketing responsibility in an era of economic and climactic challenge

Marketing intelligence & planning, 2011-02, Vol.29 (1), p.49-62

2011

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Cross‐national differences in consumer response to the framing of advertising messages: An exploratory comparison from Central Europe

European journal of marketing, 2007-01, Vol.41 (3/4), p.327-348

2007

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An examination of cross-border shopping behaviour in South-East Europe

European journal of marketing, 2007-01, Vol.41 (3/4), p.382-395

2007

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Are supply chains global or regional?

International marketing review, 2009-07, Vol.26 (4/5), p.384-395

2009

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Marketing Management in Asia

1, 2013

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Designing the marketing-sales interface in B2B firms

European journal of marketing, 2007-01, Vol.41 (3/4), p.257-273

2007

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Globalisation regionalisation of accounting firms and their sustainability services

International marketing review, 2009-07, Vol.26 (4/5), p.396-410

2009

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Positioning of retail stores in Central and Eastern European accession states: Standardization versus adaptation

European journal of marketing, 2007-01, Vol.41 (3/4), p.292-306

2007

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Poland: the brand

Marketing intelligence & planning, 2011-01, Vol.29 (1), p.63-68

2011

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International outsourcing of information technology services: review and future directions

International marketing review, 2009-07, Vol.26 (4/5), p.411-438

2009

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Critical vision in a challenged world

Marketing intelligence & planning, 2011-01, Vol.29 (1), p.30-38

2011

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By his works ye shall know him (Matthew 7:16)

Marketing intelligence & planning, 2011-01, Vol.29 (1), p.22-29

2011

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Words of a feather: Confessions of a Thomas Twitcher

Marketing intelligence & planning, 2011-01, Vol.29 (1), p.9-21

2011

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Conceptualising global strategic sustainability and corporate transformational change

International marketing review, 2009-07, Vol.26 (4/5), p.554-572

2009

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The marketing challenges within the enlarged Single European Market

European journal of marketing, 2007-04, Vol.41 (3/4), p.233-244

2007

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The practical aspects of British companies establishing and developing business in Poland

European journal of marketing, 2007-01, Vol.41 (3/4), p.396-404

2007

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Globalisation through the kaleidoscope

International marketing review, 2009-07, Vol.26 (4/5), p.373-383

2009

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Supporting Higher Education 4.0 with Blockchain: Critical Analyses of Automation, Data, Digital Currency, and Other Disruptive Applications

The effects of entrepreneurial marketing on born global performance

Determinants and antecedents of general attitudes towards advertising: A study of two EU accession countries

International marketing adaptation versus standardisation of multinational companies

Consumer responses to sex appeal advertising: a cross-cultural study

The internationalisation of born global and international new venture SMEs

A cross-cultural comparison of self-service technology use

Marketing empowerment and exclusion in the information age

Marketing responsibility in an era of economic and climactic challenge

Cross‐national differences in consumer response to the framing of advertising messages: An exploratory comparison from Central Europe

An examination of cross-border shopping behaviour in South-East Europe

Are supply chains global or regional?

Marketing Management in Asia

Designing the marketing-sales interface in B2B firms

Globalisation regionalisation of accounting firms and their sustainability services

Positioning of retail stores in Central and Eastern European accession states: Standardization versus adaptation

Poland: the brand

International outsourcing of information technology services: review and future directions

Critical vision in a challenged world

By his works ye shall know him (Matthew 7:16)

Words of a feather: Confessions of a Thomas Twitcher

Conceptualising global strategic sustainability and corporate transformational change

The marketing challenges within the enlarged Single European Market

The practical aspects of British companies establishing and developing business in Poland

Globalisation through the kaleidoscope

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