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Chief marketing officer presence and firm performance: assessing conditions under which the presence of other C-level functional executives matters

Journal of the Academy of Marketing Science, 2020-07, Vol.48 (4), p.670-694

2020

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A Study of the Internationalization–Performance Relationship in Global Retailing: The Moderating Role of Brand Standardization and Cultural Diversity

Journal of international marketing (East Lansing, Mich.), 2021-03, Vol.29 (1), p.57-76

2021

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Sustainability Communications and Corporate Brand Associations

Journal of sustainable marketing, 2022-06, Vol.3 (1), p.41-52

2022

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Taking measure: the link between metrics and marketing’s exploitative and explorative capabilities

European journal of marketing, 2020-07, Vol.54 (7), p.1549-1580

Nath, Pravin

2020

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Marketing in the C-Suite: A Study of Chief Marketing Officer Power in Firms' Top Management Teams

Journal of marketing, 2011-01, Vol.75 (1), p.60-77

2011

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Shedding light on the CMO revolving door: a study of the antecedents of Chief Marketing Officer turnover

Journal of the Academy of Marketing Science, 2017, Vol.45 (1), p.93-118

2017

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Antecedents of market orientation: marketing CEOs, CMOs, and top management team marketing experience

Marketing letters, 2018-12, Vol.29 (4), p.405-419

2018

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Chief Marketing Officers: A Study of Their Presence in Firms'Top Management Teams

Journal of marketing, 2008-01, Vol.72 (1), p.65-81

2008

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Myopic marketing management and stock performance in the short term: the moderating role of asset turnover

Marketing letters, 2024-09

2024

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How complexity impacts salesperson counterproductive behavior: The mediating role of moral disengagement

Journal of business research, 2020-02, Vol.107, p.324-335

2020

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A study of the structural integration of the marketing and PR functions in the C-suite

Journal of marketing communications, 2016-11, Vol.22 (6), p.626-652

2016

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The Effects of Retail Banner Standardization on the Performance of Global Retailers

Journal of retailing, 2019-09, Vol.95 (3), p.30-46

2019

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Designing a omnichannel closed loop green supply chain network adapting preferences of rational customers

Sadhana (Bangalore), 2019-03, Vol.44 (3), p.1-10, Article 60

2019

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Marketing in the C-Suite: A Study of Chief Marketing Officer Power in Firms' Top Management Teams

Journal of marketing, 2011-01, Vol.75 (1), p.60-77

2011

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Chief Marketing Officers: A Study of Their Presence in Firms'Top Management Teams

Journal of marketing, 2008-01, Vol.72 (1), p.65-81

2008

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Chief Marketing Officers: A Study of Their Presence in Firms' Top Management Teams

Journal of marketing, 2008-01, Vol.72 (1), p.65-81

2008

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Antecedents of the chief marketing officer's presence and influence in top management teams

Nath, Pravin

2006

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Two-Dimensional Tungsten Oxide/Selenium Nanocomposite Fabricated for Flexible Supercapacitors with Higher Operational Voltage and Their Charge Storage Mechanism

ACS applied materials & interfaces, 2021-02, Vol.13 (7), p.8102-8119

2021

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Infrastructure Planning and Management in India: Opportunities and Challenges

1, 2022

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Infrastructure Planning and Management in India: Opportunities and Challenges

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Selective detection of pyrophosphate anion by a simple Cd(II) based terpyridine complex

Spectrochimica acta. Part A, Molecular and biomolecular spectroscopy, 2018-01, Vol.188, p.547-550

2018

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Synthesis of Bis-indole Carboxamides as G-Quadruplex Stabilizing and Inducing Ligands

Chemistry : a European journal, 2012-01, Vol.18 (2), p.554-564

2012

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A Commentary: effects on glargine insulin on glycemic control in patients with diabetes mellitus type II undergoing off-pump coronary artery bypass graft

Annals of cardiac anaesthesia, 2018-04, Vol.21 (2), p.173-174

2018

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Comparing the effects of three local anaesthetic agents on cardiac conduction system - A randomised study

Indian journal of anaesthesia, 2024-10, Vol.68 (10), p.889-895

2024

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Has insecticidal pressure influenced Spodoptera litura (Fabricius, 1775) population genetic structure and genetic diversity in India?

Biológia, 2023-03, Vol.78 (3), p.837-849

2023

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Chief marketing officer presence and firm performance: assessing conditions under which the presence of other C-level functional executives matters

A Study of the Internationalization–Performance Relationship in Global Retailing: The Moderating Role of Brand Standardization and Cultural Diversity

Sustainability Communications and Corporate Brand Associations

Taking measure: the link between metrics and marketing’s exploitative and explorative capabilities

Marketing in the C-Suite: A Study of Chief Marketing Officer Power in Firms' Top Management Teams

Shedding light on the CMO revolving door: a study of the antecedents of Chief Marketing Officer turnover

Antecedents of market orientation: marketing CEOs, CMOs, and top management team marketing experience

Chief Marketing Officers: A Study of Their Presence in Firms'Top Management Teams

Myopic marketing management and stock performance in the short term: the moderating role of asset turnover

How complexity impacts salesperson counterproductive behavior: The mediating role of moral disengagement

A study of the structural integration of the marketing and PR functions in the C-suite

The Effects of Retail Banner Standardization on the Performance of Global Retailers

Designing a omnichannel closed loop green supply chain network adapting preferences of rational customers

Marketing in the C-Suite: A Study of Chief Marketing Officer Power in Firms' Top Management Teams

Chief Marketing Officers: A Study of Their Presence in Firms'Top Management Teams

Chief Marketing Officers: A Study of Their Presence in Firms' Top Management Teams

Antecedents of the chief marketing officer's presence and influence in top management teams

Two-Dimensional Tungsten Oxide/Selenium Nanocomposite Fabricated for Flexible Supercapacitors with Higher Operational Voltage and Their Charge Storage Mechanism

Infrastructure Planning and Management in India: Opportunities and Challenges

Infrastructure Planning and Management in India: Opportunities and Challenges

Selective detection of pyrophosphate anion by a simple Cd(II) based terpyridine complex

Synthesis of Bis-indole Carboxamides as G-Quadruplex Stabilizing and Inducing Ligands

A Commentary: effects on glargine insulin on glycemic control in patients with diabetes mellitus type II undergoing off-pump coronary artery bypass graft

Comparing the effects of three local anaesthetic agents on cardiac conduction system - A randomised study

Has insecticidal pressure influenced Spodoptera litura (Fabricius, 1775) population genetic structure and genetic diversity in India?

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