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Plant-Based Milk Consumption in India: Motivators, Deterrents and Marketing Strategies in a Competitive Market

Journal of international food & agribusiness marketing, 2024-03, Vol.36 (2), p.220-242

2024

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Online Marketing Research - Roles in Generating Customer Insights

Studies in business and economics (Romania), 2021-04, Vol.16 (1), p.147-161

Pratap, Chandra Mandal

2021

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Innovation and new product development: opportunities and challenges

International journal of business excellence, 2024, Vol.33 (4), p.565-584

Mandal, Pratap Chandra

2024

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Customer satisfaction in Indian retail banking: a grounded theory approach

Qualitative report, 2013-07, Vol.18 (28), p.1

2013

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Digital image steganography: A literature survey

Information sciences, 2022-09, Vol.609, p.1451-1488

2022

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Sustainable Marketing and Its Promotion: Concerns, Strategies, and Initiatives

International journal of social ecology and sustainable development, 2024, Vol.15 (1), p.1-14

Mandal, Pratap Chandra

2024

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The New Service Realities: Challenges, Opportunities, and Initiatives

Journal of business ecosystems (Print), 2024-04, Vol.5 (1), p.1-14

Mandal, Pratap Chandra

2024

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Roles of Customer Databases and Database Marketing in Customer Relationship Management

International journal of e-business research, 2022-12, Vol.18 (1), p.1-12

Mandal, Pratap Chandra

2022

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Generation of Customer Insights - Roles of Marketing Information and Marketing Intelligence

International Journal of Business and Data Analytics, 2023, Vol.1 (1), p.1

N.A., Pratap Chandra Mandal

2023

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Marketing information and marketing intelligence for customer insights

International journal of business excellence, 2022, Vol.28 (1), p.18

Mandal, Pratap Chandra

2022

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Social Implications and Criticisms of Marketing: Concerns, Strategies, and Initiatives

International journal of social ecology and sustainable development, 2023, Vol.14 (1), p.1-16

Mandal, Pratap Chandra

2023

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Engaging Customers and Managing Customer Relationships: Strategies and Initiatives

Journal of business ecosystems (Print), 2023-05, Vol.4 (1), p.1-14

Mandal, Pratap Chandra

2023

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Public Policy and Ethics in Marketing Research for Organizations: Concerns, Strategies, and Initiatives

International journal of public sociology and sociotherapy (Print), 2023-04, Vol.3 (1), p.1-12

Mandal, Pratap Chandra

2023

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The New Marketing Realities and the Major Marketing Forces: Strategies and Initiatives

Journal of business ecosystems (Print), 2023-03, Vol.4 (1), p.1-14

Mandal, Pratap Chandra

2023

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Management of Service Quality With Involvement of Technological Developments in Organizations

International journal of technology diffusion, 2023-03, Vol.14 (1), p.1-12

Mandal, Pratap Chandra

2023

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Information and Intelligence in Direct Marketing: Public Policy Issues and Initiatives

International journal of technology diffusion, 2022-08, Vol.13 (1), p.1-17

Mandal, Pratap Chandra

2022

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Marketing Intelligence and Applications in Emerging Markets: Challenges and Opportunities

International journal of organizational and collective intelligence, 2022-08, Vol.12 (1), p.1-17

Mandal, Pratap Chandra

2022

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Management of Customer Lifetime Value in Organizations: Strategies and Initiatives

Journal of business ecosystems (Print), 2023-02, Vol.4 (1), p.1-15

Mandal, Pratap Chandra

2023

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Emerging Markets and Marketing Intelligence: Challenges and Opportunities

International journal of organizational and collective intelligence, 2022-07, Vol.12 (1), p.1-15

Mandal, Pratap Chandra

2022

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Changing Nature of Customer Relationships in Organizations: Strategies and Initiatives

International journal of public sociology and sociotherapy (Print), 2023-02, Vol.3 (1), p.1-16

Mandal, Pratap Chandra

2023

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Marketing Information and Marketing Intelligence: Linkages With Customer Relationship Management

International journal of business strategy and automation, 2023-01, Vol.3 (1), p.1-12

Mandal, Pratap Chandra

2023

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Marketing Information and Marketing Intelligence: Generation of Customer Insights

International journal of technology diffusion, 2022-05, Vol.13 (1), p.1-14

Mandal, Pratap Chandra

2022

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Managing Customer Satisfaction and Customer Loyalty in Organizations: Strategies and Initiatives

Journal of business ecosystems (Print), 2022-11, Vol.3 (1), p.1-16

Mandal, Pratap Chandra

2022

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The Roles of Customer Databases and Database Marketing in Marketing Intelligence: A Business Ecosystem Perspective

Journal of business ecosystems (Print), 2022-10, Vol.3 (1), p.1-18

Mandal, Pratap Chandra

2022

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New realities in services: challenges and opportunities

International journal of services and operations management, 2021-01, Vol.39 (3), p.438

Mandal, Pratap Chandra

2021

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Plant-Based Milk Consumption in India: Motivators, Deterrents and Marketing Strategies in a Competitive Market

Online Marketing Research - Roles in Generating Customer Insights

Innovation and new product development: opportunities and challenges

Customer satisfaction in Indian retail banking: a grounded theory approach

Digital image steganography: A literature survey

Sustainable Marketing and Its Promotion: Concerns, Strategies, and Initiatives

The New Service Realities: Challenges, Opportunities, and Initiatives

Roles of Customer Databases and Database Marketing in Customer Relationship Management

Generation of Customer Insights - Roles of Marketing Information and Marketing Intelligence

Marketing information and marketing intelligence for customer insights

Social Implications and Criticisms of Marketing: Concerns, Strategies, and Initiatives

Engaging Customers and Managing Customer Relationships: Strategies and Initiatives

Public Policy and Ethics in Marketing Research for Organizations: Concerns, Strategies, and Initiatives

The New Marketing Realities and the Major Marketing Forces: Strategies and Initiatives

Management of Service Quality With Involvement of Technological Developments in Organizations

Information and Intelligence in Direct Marketing: Public Policy Issues and Initiatives

Marketing Intelligence and Applications in Emerging Markets: Challenges and Opportunities

Management of Customer Lifetime Value in Organizations: Strategies and Initiatives

Emerging Markets and Marketing Intelligence: Challenges and Opportunities

Changing Nature of Customer Relationships in Organizations: Strategies and Initiatives

Marketing Information and Marketing Intelligence: Linkages With Customer Relationship Management

Marketing Information and Marketing Intelligence: Generation of Customer Insights

Managing Customer Satisfaction and Customer Loyalty in Organizations: Strategies and Initiatives

The Roles of Customer Databases and Database Marketing in Marketing Intelligence: A Business Ecosystem Perspective

New realities in services: challenges and opportunities

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