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Linking hedonic and utilitarian shopping values to consumer skepticism and green consumption: the roles of environmental involvement and locus of control

Review of managerial science, 2020-02, Vol.14 (1), p.61-85

2020

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The dark side of smartphone usage: Psychological traits, compulsive behavior and technostress

Computers in human behavior, 2014-02, Vol.31, p.373-383

2014

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Does “hot” lead to “not so hot?”

European journal of marketing, 2021-05, Vol.55 (5), p.1313-1337

2021

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Nitrogen removal and electrochemical characteristics depending on separators of two-chamber microbial fuel cells

Environmental Engineering Research, 2019, 24(3), , pp.443-448

2019

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Comparative study on power generation of dual-cathode microbial fuel cell according to polarization methods

Water research (Oxford), 2015-11, Vol.84, p.43-48

2015

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Early medical abortion with self‐administered low‐dose mifepristone in combination with misoprostol

The journal of obstetrics and gynaecology research, 2018-09, Vol.44 (9), p.1705-1711

2018

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Baby face wins? Examining election success based on candidate election bulletin via multilevel modeling

Asian journal of social psychology, 2017-04, Vol.20 (2), p.97-112

2017

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“I Doubt It Works!” the negative impacts of anthropomorphizing healthcare products

Journal of business research, 2023-09, Vol.164, p.114008, Article 114008

2023

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Framing Charity Advertising: Influences of Message Framing, Image Valence, and Temporal Framing on a Charitable Appeal

Journal of applied social psychology, 2009-12, Vol.39 (12), p.2910-2935

2009

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Framing Charity Advertising: Influences of Message Framing, Image Valence, and Temporal Framing on a Charitable Appeal1

Journal of applied social psychology, 2009-12, Vol.39 (12), p.2910-2935

2009

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How Social Anxiety and Reduced Self-Efficacy Induce Smartphone Addiction in Materialistic People

Social science computer review, 2018-02, Vol.36 (1), p.36-56

2018

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Gender stereotypes as a double-edged sword in political advertising: Persuasion effects of campaign theme and advertising style

International journal of advertising, 2014-01, Vol.33 (2), p.203-234

Lee, Yu-Kang

2014

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A close look at research on pursuing the right formula for cause-related marketing advertising

International journal of advertising, 2023-01, Vol.42 (1), p.96-108

2023

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Crying victims deserve more? how victim image, facial expression, entitativity and victim story impact charity advertising persuasiveness

International journal of advertising, 2024-10, Vol.43 (7), p.1280-1311

2024

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Effects of message framing, vividness congruency and statistical framing on responses to charity advertising

International journal of advertising, 2010-01, Vol.29 (2), p.195-220

2010

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Right metaphor, right place: choosing a visual metaphor based on product type and consumer differences

International journal of advertising, 2018-03, Vol.37 (2), p.309-336

2018

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The Influence of Message Appeal, Environmental Hyperopia, and Environmental Locus of Control on Green Policy Communication

Social behavior and personality, 2013-06, Vol.41 (5), p.731-738

Lee, Yu-Kang

2013

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Babyfacedness, Sex of Face Stimulus, and Social Context in Face Perception and Person Evaluation

Psychological reports, 2013-06, Vol.112 (3), p.800-817

Lee, Yu-Kang

2013

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Helpful-stressful cycle? Psychological links between type of mobile phone user and stress

Behaviour & information technology, 2016-01, Vol.35 (1), p.75-86

2016

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WHO GIVES WHAT TO CHARITY? CHARACTERISTICS AFFECTING DONATION BEHAVIOR

Social behavior and personality, 2007-01, Vol.35 (9), p.1173-1180

2007

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Missing ingredients in political advertising: The right formula for political sophistication and candidate credibility

The Social science journal (Fort Collins), 2011-12, Vol.48 (4), p.659-671

2011

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A Social Landslide: Social Inequalities of Lottery Advertising in Taiwan

Social behavior and personality, 2008-11, Vol.36 (10), p.1423-1437

2008

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Heads-down tribes across four Asian countries: antecedents of smartphone addiction

International journal of mobile communications, 2017, Vol.15 (4), p.414

2017

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The 'I' of the beholder: How gender differences and self-referencing influence charity advertising

International journal of advertising, 2011-01, Vol.30 (3), p.447-478

2011

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What Sells Better in Green Communications: Fear or Hope?: It Depends on Whether the Issue Is Global or Local

Journal of advertising research, 2017-12, Vol.57 (4), p.379-396

2017

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Linking hedonic and utilitarian shopping values to consumer skepticism and green consumption: the roles of environmental involvement and locus of control

The dark side of smartphone usage: Psychological traits, compulsive behavior and technostress

Does “hot” lead to “not so hot?”

Nitrogen removal and electrochemical characteristics depending on separators of two-chamber microbial fuel cells

Comparative study on power generation of dual-cathode microbial fuel cell according to polarization methods

Early medical abortion with self‐administered low‐dose mifepristone in combination with misoprostol

Baby face wins? Examining election success based on candidate election bulletin via multilevel modeling

“I Doubt It Works!” the negative impacts of anthropomorphizing healthcare products

Framing Charity Advertising: Influences of Message Framing, Image Valence, and Temporal Framing on a Charitable Appeal

Framing Charity Advertising: Influences of Message Framing, Image Valence, and Temporal Framing on a Charitable Appeal1

How Social Anxiety and Reduced Self-Efficacy Induce Smartphone Addiction in Materialistic People

Gender stereotypes as a double-edged sword in political advertising: Persuasion effects of campaign theme and advertising style

A close look at research on pursuing the right formula for cause-related marketing advertising

Crying victims deserve more? how victim image, facial expression, entitativity and victim story impact charity advertising persuasiveness

Effects of message framing, vividness congruency and statistical framing on responses to charity advertising

Right metaphor, right place: choosing a visual metaphor based on product type and consumer differences

The Influence of Message Appeal, Environmental Hyperopia, and Environmental Locus of Control on Green Policy Communication

Babyfacedness, Sex of Face Stimulus, and Social Context in Face Perception and Person Evaluation

Helpful-stressful cycle? Psychological links between type of mobile phone user and stress

WHO GIVES WHAT TO CHARITY? CHARACTERISTICS AFFECTING DONATION BEHAVIOR

Missing ingredients in political advertising: The right formula for political sophistication and candidate credibility

A Social Landslide: Social Inequalities of Lottery Advertising in Taiwan

Heads-down tribes across four Asian countries: antecedents of smartphone addiction

The 'I' of the beholder: How gender differences and self-referencing influence charity advertising

What Sells Better in Green Communications: Fear or Hope?: It Depends on Whether the Issue Is Global or Local

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