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Usability perspective on social media sites' adoption in the B2B context

Industrial marketing management, 2016-04, Vol.54, p.80-91

2016

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Measuring the Real-Time Stock Market Impact of Firm-Generated Content

Journal of marketing, 2022-09, Vol.86 (5), p.58-78

2022

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Assessing the impact of full-fledged location-based augmented reality games on tourism destination visits

Current issues in tourism, 2020-02, Vol.23 (3), p.345-357

Lacka, Ewelina

2020

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Can digital technologies improve students' efficiency? Exploring the role of Virtual Learning Environment and Social Media use in Higher Education

Computers and education, 2021-04, Vol.163, p.104099, Article 104099

2021

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Technological advancements and B2B international trade: A bibliometric analysis and review of industrial marketing research

Industrial marketing management, 2020-07, Vol.88, p.1-11

2020

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Just be there: Social media presence, interactivity, and responsiveness, and their impact on B2B relationships

European journal of marketing, 2020-06, Vol.54 (6), p.1281-1303

2020

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Shopping Hard or Hardly Shopping: Revealing Consumer Segments Using Clickstream Data

IEEE transactions on engineering management, 2023-04, Vol.70 (4), p.1353-1364

2023

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The role of social media in enhancing guanxi and perceived effectiveness of E-commerce institutional mechanisms in online marketplace

Information & management, 2018-07, Vol.55 (5), p.621-632

2018

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An empirical investigation of green purchase behaviour among the young generation

Journal of cleaner production, 2014-03, Vol.66, p.528-536

2014

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Logistics and supply chain innovation in the context of the Belt and Road Initiative (BRI)

Transportation research. Part E, Logistics and transportation review, 2019-12, Vol.132, p.51-56

2019

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Assessing the effectiveness of prosocial activism within sponsored influencer posts on product promotion

Psychology & marketing, 2024-09

2024

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Editorial on “Technological innovation in B2B international trade”

Industrial marketing management, 2020-11, Vol.91, p.174-175

2020

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Intra and inter-organizational paradoxes in product-service systems: Current insights and future research directions

Industrial marketing management, 2022-11, Vol.107, p.A25-A31

2022

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A Mixed‐Method Approach to Extracting the Value of Social Media Data

Production and operations management, 2016-03, Vol.25 (3), p.568-583

2016

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Examining the impact of digital technologies on students' higher education outcomes: the case of the virtual learning environment and social media

Studies in higher education (Dorchester-on-Thames), 2021-08, Vol.46 (8), p.1621-1634

2021

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Understanding the influence of servitization on global value chains: a conceptual framework

International journal of operations & production management, 2021-08, Vol.41 (5), p.645-667

2021

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Revealing the effect of acculturation process on e-commerce acceptance

Industrial management + data systems, 2018-08, Vol.118 (6), p.1251-1265

2018

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Just be there

European journal of marketing, 2020-06, Vol.54 (6), p.1281-1303

2020

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Session stitching using sequence fingerprinting for web page visits

Decision Support Systems, 2021-11, Vol.150, p.113579, Article 113579

2021

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An ANN-based approach of interpreting user-generated comments from social media

Applied soft computing, 2017-03, Vol.52, p.1169-1180

2017

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The role of social media data in operations and production management

International journal of production research, 2017-09, Vol.55 (17), p.5027-5036

2017

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Revealing the effect of acculturation process on e-commerce acceptance: The case of intra-European acculturation

Industrial management + data systems, 2018-08, Vol.118 (6), p.1251-1265

2018

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ASSESSING THE EFFECT OF CULTURE ON SOCIAL ACCEPTABILITY OF SOCIAL MEDIA IN B2B CONTEXT: CHINESE CULTURE PERSPECTIVE

Global Fashion Management Conference, 2018-07, Vol.2018, p.1316-1317

Lacka, Ewelina

2018

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The effect of the acculturation process on consumers' acceptance of e-commerce platforms

Lacka, Ewelina

2014

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Does Change of Cultural Environment Change Attitudes toward e-Commerce? New Research Method Investigating the Effect of Culture on e-Commerce Acceptance

International journal of e-education, e-business, e-management and e-learning, 2014, Vol.4 (2)

2014

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Usability perspective on social media sites' adoption in the B2B context

Measuring the Real-Time Stock Market Impact of Firm-Generated Content

Assessing the impact of full-fledged location-based augmented reality games on tourism destination visits

Can digital technologies improve students' efficiency? Exploring the role of Virtual Learning Environment and Social Media use in Higher Education

Technological advancements and B2B international trade: A bibliometric analysis and review of industrial marketing research

Just be there: Social media presence, interactivity, and responsiveness, and their impact on B2B relationships

Shopping Hard or Hardly Shopping: Revealing Consumer Segments Using Clickstream Data

The role of social media in enhancing guanxi and perceived effectiveness of E-commerce institutional mechanisms in online marketplace

An empirical investigation of green purchase behaviour among the young generation

Logistics and supply chain innovation in the context of the Belt and Road Initiative (BRI)

Assessing the effectiveness of prosocial activism within sponsored influencer posts on product promotion

Editorial on “Technological innovation in B2B international trade”

Intra and inter-organizational paradoxes in product-service systems: Current insights and future research directions

A Mixed‐Method Approach to Extracting the Value of Social Media Data

Examining the impact of digital technologies on students' higher education outcomes: the case of the virtual learning environment and social media

Understanding the influence of servitization on global value chains: a conceptual framework

Revealing the effect of acculturation process on e-commerce acceptance

Just be there

Session stitching using sequence fingerprinting for web page visits

An ANN-based approach of interpreting user-generated comments from social media

The role of social media data in operations and production management

Revealing the effect of acculturation process on e-commerce acceptance: The case of intra-European acculturation

ASSESSING THE EFFECT OF CULTURE ON SOCIAL ACCEPTABILITY OF SOCIAL MEDIA IN B2B CONTEXT: CHINESE CULTURE PERSPECTIVE

The effect of the acculturation process on consumers' acceptance of e-commerce platforms

Does Change of Cultural Environment Change Attitudes toward e-Commerce? New Research Method Investigating the Effect of Culture on e-Commerce Acceptance

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