UB Paderborn / Katalog / Suche / in CDI

1 – 25 von 178

Sortiert nach

Hedonic shopping motivation and co-shopper influence on utilitarian grocery shopping in superstores

Journal of the Academy of Marketing Science, 2014-09, Vol.42 (5), p.528-544

2014

Link zum Volltext

Verfügbarkeit prüfen

Drivers of attitudes toward luxury brands: A cross-national investigation into the roles of interpersonal influence and brand consciousness

International marketing review, 2014-06, Vol.31 (4), p.363-389

2014

Link zum Volltext

Verfügbarkeit prüfen

Drivers of attitudes toward luxury brands

International marketing review, 2014-06, Vol.31 (4), p.363-389

2014

Link zum Volltext

Verfügbarkeit prüfen

Composite Reliability in Structural Equations Modeling

Educational and psychological measurement, 1995-06, Vol.55 (3), p.394-406

1995

Link zum Volltext

Verfügbarkeit prüfen

Is Augmented Reality Technology an Effective Tool for E-commerce? An Interactivity and Vividness Perspective

Journal of interactive marketing, 2017-08, Vol.39, p.89-103

2017

Link zum Volltext

Verfügbarkeit prüfen

I See Myself in Service and Product Consumptions: Measuring Self-transformative Consumption Vision (SCV) Evoked by Static and Rich Media

Journal of interactive marketing, 2018-11, Vol.44, p.122-139

2018

Link zum Volltext

Verfügbarkeit prüfen

The Impact of New Major Offerings on Student Retention

Journal of marketing for higher education, 2006-01, Vol.16 (2), p.135-155

2006

Link zum Volltext

Verfügbarkeit prüfen

An Investigation Of The Erosion In New Major Innovation Characteristics Over Time

American journal of business education, 2009-05, Vol.2 (5), p.107-118

2009

Link zum Volltext

Verfügbarkeit prüfen

Modelling the dimensionality effects on brand placement effectiveness in stereoscopic 3-D versus 2-D sports games

International journal of advertising, 2018-11, Vol.37 (6), p.958-983

2018

Link zum Volltext

Verfügbarkeit prüfen

The Combined Influence Hypothesis: Central and Peripheral Antecedents of Attitude toward the Ad

Journal of advertising, 1995-03, Vol.24 (1), p.73-85

1995

Link zum Volltext

Verfügbarkeit prüfen

Innovation Constructs: An Exploratory Study

Journal of college teaching and learning, 2007-01, Vol.4 (1), p.33

2007

Link zum Volltext

Verfügbarkeit prüfen

Program Context Antecedents of Attitude toward Radio Commercials

Journal of the Academy of Marketing Science, 1994, Vol.22 (1), p.3-15

1994

Link zum Volltext

Verfügbarkeit prüfen

Signaling Student Retention with Prematriculation Data

NASPA journal, 2003-12, Vol.41 (1)

2003

Link zum Volltext

Verfügbarkeit prüfen

Organizational learning and online consumer information services

The Journal of consumer marketing, 1996-10, Vol.13 (5), p.35-46

1996

Link zum Volltext

Verfügbarkeit prüfen

A Logistic Regression Model For The Enhancement Of Student Retention: The Identification Of At-Risk Freshmen

The international business & economics research journal, 2011-03, Vol.1 (8)

2011

Link zum Volltext

Verfügbarkeit prüfen

An Innovation Perspective Of Accounting Information Systems Student Characteristics

The review of business information systems, 2006-04, Vol.10 (2), p.53-62

2006

Link zum Volltext

Verfügbarkeit prüfen

Configural Invariance of a Model of Student Attrition

Journal of college student retention : Research, theory & practice, 2005-11, Vol.7 (3), p.263-281

2005

Link zum Volltext

Verfügbarkeit prüfen

Configural Invariance of a Model of Student Attrition

Journal of college student retention : Research, theory & practice, 2006, Vol.7 (3-4), p.263

2006

Link zum Volltext

Verfügbarkeit prüfen

Signaling Student Retention With Prematriculation Data

Journal of student affairs research and practice, 2003-12, Vol.41 (1), p.41-67

2003

Link zum Volltext

Verfügbarkeit prüfen

Increasing Contributions in Solicitation Campaigns: The Use of Large and Small Anchorpoints

The Journal of consumer research, 1988-09, Vol.15 (2), p.284-287

1988

Link zum Volltext

Verfügbarkeit prüfen

Der "hinkende Staat": Ueber einen "Schmarren" Thomas Manns, genannt "Das Eisenbahnunglueck"

Wirkendes Wort (Zeitschrift), 1980, Vol.30 (5), p.311-322

Sauer, Paul L

1980

Link zum Volltext

Verfügbarkeit prüfen

The combined influence hypothesis: Central and peripheral a

Journal of advertising, 1995-04, Vol.24 (1), p.73

1995

Link zum Volltext

Verfügbarkeit prüfen

An Experimental Investigation of the Processes Behind the Country of Origin Effect

Journal of international consumer marketing, 1991-04, Vol.3 (2), p.29-60

1991

Link zum Volltext

Verfügbarkeit prüfen

Increasing Contributions in Solicitation Campaigns: The Use

The Journal of consumer research, 1988-09, Vol.15 (2), p.284

1988

Link zum Volltext

Verfügbarkeit prüfen

Using Moderator Variables in Structural Equation Models

Advances in consumer research, 1993, Vol.20, p.637

1993

Link zum Volltext

Verfügbarkeit prüfen

1 – 25 von 178

Suche als RSS-Feed

Suchergebnisse filtern

Filter anzeigen

Nur zeigen

Geprüft (Peer-Review)
(145)
Mit Volltextzugriff
(162)

Publikationsform

Sprache

Englisch
(169)
Japanisch
(21)
Deutsch
(10)
Norwegisch
(4)

Erscheinungsjahr

n.n

Thema

15 weitere anzeigen...

Weniger anzeigen...

Neu hinzugefügt

... seit 30 Tagen
(1)
... seit 90 Tagen
(9)

Menü

Weitere Dienste

Einstellungen

Hedonic shopping motivation and co-shopper influence on utilitarian grocery shopping in superstores

Drivers of attitudes toward luxury brands: A cross-national investigation into the roles of interpersonal influence and brand consciousness

Drivers of attitudes toward luxury brands

Composite Reliability in Structural Equations Modeling

Is Augmented Reality Technology an Effective Tool for E-commerce? An Interactivity and Vividness Perspective

I See Myself in Service and Product Consumptions: Measuring Self-transformative Consumption Vision (SCV) Evoked by Static and Rich Media

The Impact of New Major Offerings on Student Retention

An Investigation Of The Erosion In New Major Innovation Characteristics Over Time

Modelling the dimensionality effects on brand placement effectiveness in stereoscopic 3-D versus 2-D sports games

The Combined Influence Hypothesis: Central and Peripheral Antecedents of Attitude toward the Ad

Innovation Constructs: An Exploratory Study

Program Context Antecedents of Attitude toward Radio Commercials

Signaling Student Retention with Prematriculation Data

Organizational learning and online consumer information services

A Logistic Regression Model For The Enhancement Of Student Retention: The Identification Of At-Risk Freshmen

An Innovation Perspective Of Accounting Information Systems Student Characteristics

Configural Invariance of a Model of Student Attrition

Configural Invariance of a Model of Student Attrition

Signaling Student Retention With Prematriculation Data

Increasing Contributions in Solicitation Campaigns: The Use of Large and Small Anchorpoints

Der "hinkende Staat": Ueber einen "Schmarren" Thomas Manns, genannt "Das Eisenbahnunglueck"

The combined influence hypothesis: Central and peripheral a

An Experimental Investigation of the Processes Behind the Country of Origin Effect

Increasing Contributions in Solicitation Campaigns: The Use

Using Moderator Variables in Structural Equation Models

Suchergebnisse filtern