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Gender effects on odor-induced taste enhancement and subsequent food consumption

The Journal of consumer marketing, 2020-06, Vol.37 (5), p.511-519

2020

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Odour-induced Taste Enhancement and Consumption of Low-sugar Pastry

International journal of market research, 2017-11, Vol.59 (6), p.749-765

Koubaa, Yamen

2017

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Digital Economy. Emerging Technologies and Business Innovation: Third International Conference, ICDEc 2018, Brest, France, May 3-5, 2018, Proceedings

1st ed. 2018., 2018

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Country of origin, brand image perception, and brand image structure

Asia Pacific journal of marketing and logistics, 2008-03, Vol.20 (2), p.139-155

Koubaa, Yamen

2008

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An empirical illustration of the transformation process of purchasing: An application of the system dynamic modelling approach

The international journal of logistics management, 2016-05, Vol.27 (1), p.167-187

Koubaa, Yamen

2016

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L'interaction odeur‐goût et ses effets marketing sur la perception et la consommation des produits diététiques

Canadian journal of administrative sciences, 2023-09, Vol.40 (3), p.356-368

2023

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An empirical illustration of the transformation process of purchasing

The international journal of logistics management, 2016-05, Vol.27 (1), p.167-187

Koubaa, Yamen

2016

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The Return on Investment of Professional Social Networks

Digital Economy. Emerging Technologies and Business Innovation, p.120-130

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Segmentation of the senior market: how do different variable sets discriminate between senior segments?

Journal of marketing analytics, 2017, Vol.5 (3-4), p.99-110

2017

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Multidimensional structures of brand and country images and their effect on product evaluation

International journal of market research, 2015, Vol.57 (1), p.95-124

2015

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Multidimensional Structures of Brand and Country Images, and Their Effects on Product Evaluation

International journal of market research, 2015, Vol.57 (1), p.95-124

2015

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The dual impact of traditional and national cultural values on expatriate ethnic groups' attitudes and willingness to buy

Asia Pacific journal of marketing and logistics, 2011-11, Vol.23 (5), p.626-640

2011

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Digital Economy. Emerging Technologies and Business Innovation: Third International Conference, ICDEc 2018, Brest, France, May 3-5, 2018, Proceedings

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DETERMINANTS OF TUNISIAN SMES EXPORTING BEHAVIOR: AN EMPIRICAL INVESTIGATION

Journal of global business and technology, 2012-04, Vol.8 (1), p.46

2012

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On the use of structural equation modeling in marketing image research

Asia Pacific journal of marketing and logistics, 2014-01, Vol.26 (2), p.315-338

2014

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Lightweight Cryptography for Resource-Constrained Devices: A Comparative Study and Rectangle Cryptanalysis

Digital Economy. Emerging Technologies and Business Innovation, p.107-118

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Exploring Readers’ Perception of Professional Blogs

Digital Economy. Emerging Technologies and Business Innovation, p.16-27

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An Adverse Drug Events Ontology Population from Text Using a Multi-class SVM Based Approach

Digital Economy. Emerging Technologies and Business Innovation, p.139-150

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DAPER Joint Learning from Partially Structured Graph Databases

Digital Economy. Emerging Technologies and Business Innovation, p.129-138

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Determinants of E-Learning Effectiveness: The Case of Tunisian Virtual School of Post Office

Digital Economy. Emerging Technologies and Business Innovation, p.165-172

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E-Government and Social Media in Tunisia: An Empirical Analysis

Digital Economy. Emerging Technologies and Business Innovation, p.173-184

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The Role of Content Marketing Strategies in Traffic Generation: A Conceptual Model Development

Digital Economy. Emerging Technologies and Business Innovation, p.3-15

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The Likelihood of Financial Inclusion in e-Banking: A BiProbit Sample-Selection Modeling Approach

Digital Economy. Emerging Technologies and Business Innovation, p.67-78

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Co-design and Chronic Regulatory Focus: A Cross-cultural Study and Suggestions for Future e-Marketing Practices

Digital Economy. Emerging Technologies and Business Innovation, p.28-47

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The Practices of Nonprofit Organizations in the New Age of Social Media: A Qualitative Study of Donors’ Receptiveness

Digital Economy. Emerging Technologies and Business Innovation, p.48-63

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Gender effects on odor-induced taste enhancement and subsequent food consumption

Odour-induced Taste Enhancement and Consumption of Low-sugar Pastry

Digital Economy. Emerging Technologies and Business Innovation: Third International Conference, ICDEc 2018, Brest, France, May 3-5, 2018, Proceedings

Country of origin, brand image perception, and brand image structure

An empirical illustration of the transformation process of purchasing: An application of the system dynamic modelling approach

L'interaction odeur‐goût et ses effets marketing sur la perception et la consommation des produits diététiques

An empirical illustration of the transformation process of purchasing

The Return on Investment of Professional Social Networks

Segmentation of the senior market: how do different variable sets discriminate between senior segments?

Multidimensional structures of brand and country images and their effect on product evaluation

Multidimensional Structures of Brand and Country Images, and Their Effects on Product Evaluation

The dual impact of traditional and national cultural values on expatriate ethnic groups' attitudes and willingness to buy

Digital Economy. Emerging Technologies and Business Innovation: Third International Conference, ICDEc 2018, Brest, France, May 3-5, 2018, Proceedings

DETERMINANTS OF TUNISIAN SMES EXPORTING BEHAVIOR: AN EMPIRICAL INVESTIGATION

On the use of structural equation modeling in marketing image research

Lightweight Cryptography for Resource-Constrained Devices: A Comparative Study and Rectangle Cryptanalysis

Exploring Readers’ Perception of Professional Blogs

An Adverse Drug Events Ontology Population from Text Using a Multi-class SVM Based Approach

DAPER Joint Learning from Partially Structured Graph Databases

Determinants of E-Learning Effectiveness: The Case of Tunisian Virtual School of Post Office

E-Government and Social Media in Tunisia: An Empirical Analysis

The Role of Content Marketing Strategies in Traffic Generation: A Conceptual Model Development

The Likelihood of Financial Inclusion in e-Banking: A BiProbit Sample-Selection Modeling Approach

Co-design and Chronic Regulatory Focus: A Cross-cultural Study and Suggestions for Future e-Marketing Practices

The Practices of Nonprofit Organizations in the New Age of Social Media: A Qualitative Study of Donors’ Receptiveness

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