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Balancing Risk and Return in a Customer Portfolio

Journal of marketing, 2011-05, Vol.75 (3), p.1-17

2011

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The coordination strategies of high-performing salespeople: internal working relationships that drive success

Journal of the Academy of Marketing Science, 2010-10, Vol.38 (5), p.550-566

2010

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Cross-Unit Competition for a Market Charter: The Enduring Influence of Structure

Journal of marketing, 2001-04, Vol.65 (2), p.19-34

2001

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Bridging the Theory-Practice Gap in Business Marketing: Lessons from the Field-The JBBM at 21

Journal of business-to-business marketing, 2015-04, Vol.22 (1-2), p.67-72

2015

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ENGAGING CORPORATE PARTNERS TO BRIDGE THE THEORY-PRACTICE GAP

The journal of supply chain management, 2008-04, Vol.44 (2), p.68-71

HUTT, MICHAEL D.

2008

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"Balancing Risk and Return in a Customer Portfolio": A Reply

Journal of marketing, 2011-05, Vol.75 (3), p.23-26

2011

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Role identity and attributions of high-performing salespeople

The Journal of business & industrial marketing, 2009-08, Vol.24 (7), p.463-473

2009

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A network perspective of account manager performance

The Journal of business & industrial marketing, 2006-12, Vol.21 (7), p.466-473

2006

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The Role of Culture Strength in Shaping Sales Force Outcomes

The Journal of personal selling & sales management, 2006-06, Vol.26 (3), p.255-270

2006

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Cross-functional working relationships in marketing

Journal of the Academy of Marketing Science, 1995-10, Vol.23 (4), p.351-357

Hutt, Michael D

1995

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Undergraduate education: The implications of cross-functional relationships in business marketing. The skills of high-performing managers

Journal of business-to-business marketing, 2007, Vol.14 (1), p.75-94

2007

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A Reply to Commentaries by Gul T. Butaney and Carlos M. Rodriguez-The Business Marketing Course: A Cornerstone in the Undergraduate Curriculum

Journal of business-to-business marketing, 2007-01, Vol.14 (1), p.111-114

2007

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Evolving Patterns of Organizational Beliefs in the Formation of Strategy

Journal of marketing, 1994-04, Vol.58 (2), p.96

1994

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Financial Portfolio Theory and Customer Management: Insights and Research Directions

Handbook of Marketing and Finance, 2012

2012

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Commentary on "Business-to-Business Marketing Textbooks: A Comparative Review"

Journal of business-to-business marketing, 2002-09, Vol.9 (4), p.75-83

2002

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Tracing Emergent Processes in Marketing Strategy Formation

Journal of marketing, 1988-01, Vol.52 (1), p.4-19

1988

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Business Marketing Education: A Distinctive Role in the Undergraduate Curriculum

Journal of business-to-business marketing, 1998-12, Vol.5 (1-2), p.103-126

1998

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Linking Content to Practice in the Business Marketing Course: A Reply to Gul Butaney

Journal of business-to-business marketing, 1998-12, Vol.5 (1-2), p.139-143

1998

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Role identity and attributions of highperforming salespeople

The Journal of business & industrial marketing, 2009-08, Vol.24 (7), p.463-473

2009

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Competitive Cognition

MIT Sloan management review, 2005-07, Vol.46 (4), p.10

2005

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Path Analysis of Buyer Behavior under Conditions of Crowding

Journal of marketing research, 1980-02, Vol.17 (1), p.45-51

1980

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Path Analysis of Buyer Behavior under Conditions of Crowding

Journal of marketing research, 1980-02, Vol.17 (1), p.45

1980

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Evolving Patterns of Organizational Beliefs in the Formation of Strategy

Journal of marketing, 1994-04, Vol.58 (2), p.96-110

1994

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Competitive cognition: the importance of properly identifying the strategies, and anticipating the actions, of rivals

MIT Sloan management review, 2005-06, Vol.46 (4), p.10

2005

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Embedded Influence Patterns in Organizational Buying Systems

Journal of marketing, 1989-10, Vol.53 (4), p.51-62

1989

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Balancing Risk and Return in a Customer Portfolio

The coordination strategies of high-performing salespeople: internal working relationships that drive success

Cross-Unit Competition for a Market Charter: The Enduring Influence of Structure

Bridging the Theory-Practice Gap in Business Marketing: Lessons from the Field-The JBBM at 21

ENGAGING CORPORATE PARTNERS TO BRIDGE THE THEORY-PRACTICE GAP

"Balancing Risk and Return in a Customer Portfolio": A Reply

Role identity and attributions of high-performing salespeople

A network perspective of account manager performance

The Role of Culture Strength in Shaping Sales Force Outcomes

Cross-functional working relationships in marketing

Undergraduate education: The implications of cross-functional relationships in business marketing. The skills of high-performing managers

A Reply to Commentaries by Gul T. Butaney and Carlos M. Rodriguez-The Business Marketing Course: A Cornerstone in the Undergraduate Curriculum

Evolving Patterns of Organizational Beliefs in the Formation of Strategy

Financial Portfolio Theory and Customer Management: Insights and Research Directions

Commentary on "Business-to-Business Marketing Textbooks: A Comparative Review"

Tracing Emergent Processes in Marketing Strategy Formation

Business Marketing Education: A Distinctive Role in the Undergraduate Curriculum

Linking Content to Practice in the Business Marketing Course: A Reply to Gul Butaney

Role identity and attributions of highperforming salespeople

Competitive Cognition

Path Analysis of Buyer Behavior under Conditions of Crowding

Path Analysis of Buyer Behavior under Conditions of Crowding

Evolving Patterns of Organizational Beliefs in the Formation of Strategy

Competitive cognition: the importance of properly identifying the strategies, and anticipating the actions, of rivals

Embedded Influence Patterns in Organizational Buying Systems

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