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Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising

Journal of advertising, 2016-04, Vol.45 (2), p.157-168

2016

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The Covert Advertising Recognition and Effects (CARE) model: Processes of persuasion in native advertising and other masked formats

International journal of advertising, 2020-01, Vol.39 (1), p.4-31

2020

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Parenting "YouTube Natives": The Impact of Pre-Roll Advertising and Text Disclosures on Parental Responses to Sponsored Child Influencer Videos

Journal of advertising, 2018-10, Vol.47 (4), p.326-346

2018

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Leveraging influencers to increase HPV vaccination intention: The impact of message framing and health regulatory fit using repeated measures

Health marketing quarterly, 2024-01, Vol.41 (1), p.50-70

2024

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Measuring Sponsorship Transparency in the Age of Native Advertising

The Journal of consumer affairs, 2018-03, Vol.52 (1), p.115-137

2018

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How sponsorship transparency mitigates negative effects of advertising recognition

International journal of advertising, 2019-04, Vol.38 (3), p.364-382

2019

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Exploring The Impact Of The US Measles Outbreak On Parental Awareness Of And Support For Vaccination

Health Affairs, 2016-02, Vol.35 (2), p.334-340

2016

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It's Complicated: The 2014–2015 U.S. Measles Outbreak and Parents’ Vaccination Beliefs, Confidence, and Intentions

Risk analysis, 2018-10, Vol.38 (10), p.2178-2192

2018

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Extending Expectancy Violations Theory to Multiplayer Online Games: The Structure and Effects of Expectations on Attitude Toward the Advertising, Attitude Toward the Brand, and Purchase Intent

Journal of promotion management, 2019-06, Vol.25 (4), p.589-608

2019

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Rethinking the Persuasion Knowledge Model: Schematic Antecedents and Associative Outcomes of Persuasion Knowledge Activation for Covert Advertising

Journal of current issues and research in advertising, 2015-07, Vol.36 (2), p.157-176

2015

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Coddling Our Kids: Can Parenting Style Affect Attitudes Toward Advergames?

Journal of advertising, 2013-04, Vol.42 (2-3), p.228-240

2013

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Parents' Presumed Persuasion Knowledge of Children's Advergames: The Influence of Advertising Disclosure Modality and Cognitive Load

Journal of current issues and research in advertising, 2016-07, Vol.37 (2), p.146-164

2016

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How the Impact of Social Media Influencer Disclosures Changes over Time: Discounting Cues and Exposure Level Can Affect Consumer Attitudes and Purchase Intention

Journal of advertising research, 2022-12, p.2022

2022

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The Role of a Companion Banner and Sponsorship Transparency in Recognizing and Evaluating Article-style Native Advertising

Journal of interactive marketing, 2018-08, Vol.43 (1), p.17-32

2018

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Effects of Disclosure, Placement Type, and Ad-Context Congruence on Brand and Advertising Recognition: An Exploration of CARE Model Processing

Journal of current issues and research in advertising, 2022-04, Vol.43 (2), p.219-235

2022

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An introduction to the special issue on native and covert advertising formats

International journal of advertising, 2020-01, Vol.39 (1), p.1-3

2020

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What Does a Gamer Look Like? Video Games, Advertising, and Diversity

Television & new media, 2017-01, Vol.18 (1), p.37-57

2017

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An Interdisciplinary Examination of the Material Effects of Deceptive Sport Beverage Advertisements

Journal of global sport management (Print), 2023-03, p.1-22

2023

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An Interdisciplinary Examination of the Material Effects of Deceptive Sport Beverage Advertisements

Journal of global sport management (Print), 2023-02, Vol.8 (1), p.1-22

2023

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Pinpointing Persuasion in Children's Advergames: Exploring the Relationship Among Parents' Internet Mediation, Marketplace Knowledge, Attitudes, and the Support for Regulation

Journal of interactive advertising, 2014-07, Vol.14 (2), p.73-85

Evans, Nathaniel J.

2014

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Assessing Cyberbiosecurity Vulnerabilities and Infrastructure Resilience

Frontiers in bioengineering and biotechnology, 2019-03, Vol.7, p.61-61

2019

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Disclosing Instagram Influencer Advertising: The Effects of Disclosure Language on Advertising Recognition, Attitudes, and Behavioral Intent

Journal of interactive advertising, 2017-07, Vol.17 (2), p.138-149

2017

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Aerosol Generation from the Respiratory Tract with Various Modes of Oxygen Delivery

American journal of respiratory and critical care medicine, 2020-10, Vol.202 (8), p.1115-1124

2020

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Access to Guideline Concordant Care for Node-Positive Non-Small Cell Lung Cancer in the United States

The Annals of thoracic surgery, 2024-03, Vol.117 (3), p.568-575

2024

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Glacial geomorphology of terrestrial-terminating fast flow lobes/ice stream margins in the southwest Laurentide Ice Sheet

Geomorphology (Amsterdam, Netherlands), 2014-01, Vol.204, p.86-113

2014

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Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising

The Covert Advertising Recognition and Effects (CARE) model: Processes of persuasion in native advertising and other masked formats

Parenting "YouTube Natives": The Impact of Pre-Roll Advertising and Text Disclosures on Parental Responses to Sponsored Child Influencer Videos

Leveraging influencers to increase HPV vaccination intention: The impact of message framing and health regulatory fit using repeated measures

Measuring Sponsorship Transparency in the Age of Native Advertising

How sponsorship transparency mitigates negative effects of advertising recognition

Exploring The Impact Of The US Measles Outbreak On Parental Awareness Of And Support For Vaccination

It's Complicated: The 2014–2015 U.S. Measles Outbreak and Parents’ Vaccination Beliefs, Confidence, and Intentions

Extending Expectancy Violations Theory to Multiplayer Online Games: The Structure and Effects of Expectations on Attitude Toward the Advertising, Attitude Toward the Brand, and Purchase Intent

Rethinking the Persuasion Knowledge Model: Schematic Antecedents and Associative Outcomes of Persuasion Knowledge Activation for Covert Advertising

Coddling Our Kids: Can Parenting Style Affect Attitudes Toward Advergames?

Parents' Presumed Persuasion Knowledge of Children's Advergames: The Influence of Advertising Disclosure Modality and Cognitive Load

How the Impact of Social Media Influencer Disclosures Changes over Time: Discounting Cues and Exposure Level Can Affect Consumer Attitudes and Purchase Intention

The Role of a Companion Banner and Sponsorship Transparency in Recognizing and Evaluating Article-style Native Advertising

Effects of Disclosure, Placement Type, and Ad-Context Congruence on Brand and Advertising Recognition: An Exploration of CARE Model Processing

An introduction to the special issue on native and covert advertising formats

What Does a Gamer Look Like? Video Games, Advertising, and Diversity

An Interdisciplinary Examination of the Material Effects of Deceptive Sport Beverage Advertisements

An Interdisciplinary Examination of the Material Effects of Deceptive Sport Beverage Advertisements

Pinpointing Persuasion in Children's Advergames: Exploring the Relationship Among Parents' Internet Mediation, Marketplace Knowledge, Attitudes, and the Support for Regulation

Assessing Cyberbiosecurity Vulnerabilities and Infrastructure Resilience

Disclosing Instagram Influencer Advertising: The Effects of Disclosure Language on Advertising Recognition, Attitudes, and Behavioral Intent

Aerosol Generation from the Respiratory Tract with Various Modes of Oxygen Delivery

Access to Guideline Concordant Care for Node-Positive Non-Small Cell Lung Cancer in the United States

Glacial geomorphology of terrestrial-terminating fast flow lobes/ice stream margins in the southwest Laurentide Ice Sheet

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