UB Paderborn / Katalog / Suche / in CDI

1 – 25 von 46

Sortiert nach

Who are voice users? The contributions of decision-making conflict theory

The Journal of consumer marketing, 2022-11, Vol.39 (7), p.800-813

2022

Volltextzugriff (PDF)

Risk for Arterial Thromboembolic Events (ATEs) in Patients with Advanced Urinary Tract Cancer (aUTC) Treated with First-Line Chemotherapy: Single-Center, Observational Study

Current oncology (Toronto), 2022-08, Vol.29 (9), p.6077-6090

2022

Volltextzugriff (PDF)

Emotional contagion triggered by online consumer reviews: Evidence from a neuroscience study

Journal of retailing and consumer services, 2022-07, Vol.67, p.102973, Article 102973

2022

Volltextzugriff (PDF)

The Effects of Omni-Channel Retailing on Promotional Strategy

Journal of theoretical and applied electronic commerce research, 2022-06, Vol.17 (2), p.360-374

2022

Volltextzugriff (PDF)

The Impact of Chatbots on Customer Loyalty: A Systematic Literature Review

Journal of theoretical and applied electronic commerce research, 2022-03, Vol.17 (1), p.212-229

2022

Volltextzugriff (PDF)

Customer cocreation experience in online communities: antecedents and outcomes

European journal of innovation management, 2022-02, Vol.25 (2), p.630-659

2022

Volltextzugriff (PDF)

Consumer Neuroscience: Attentional Preferences for Wine Labeling Reflected in the Posterior Contralateral Negativity

Frontiers in psychology, 2021-10, Vol.12, p.688713-688713

2021

Volltextzugriff (PDF)

The Transformation of Data Marketing: How an Ethical Lens on Consumer Data Collection Shapes the Future of Marketing

Sustainability, 2021-10, Vol.13 (20), p.11208

2021

Volltextzugriff (PDF)

Social Media Marketing as a Branding Strategy in Extraordinary Times: Lessons from the COVID-19 Pandemic

Sustainability, 2021-09, Vol.13 (18), p.10310

2021

Volltextzugriff (PDF)

Emotional Contagion: A Brief Overview and Future Directions

Frontiers in psychology, 2021-07, Vol.12, p.712606-712606

2021

Volltextzugriff (PDF)

Which wine do you prefer? An analysis on consumer behaviour and brain activity during a wine tasting experience

Asia Pacific journal of marketing and logistics, 2020-06, Vol.32 (5), p.1149-1170

2020

Volltextzugriff (PDF)

On-line Crowdsourcing: Motives of Customers to Participate in Online Collaborative Innovation Processes

Sustainability, 2019-06, Vol.11 (12), p.3479

2019

Volltextzugriff (PDF)

The Internet of Things as Smart City Enabler: The Cases of Palo Alto, Nice and Stockholm

Digital Transformation for a Sustainable Society in the 21st Century, p.293-304

Volltextzugriff (PDF)

Neoadjuvant chemotherapy (NAC) with dose-dense gemcitabine/cisplatin (DDGC) in localized muscle-invasive bladder cancer (MIBC)

Journal of clinical oncology, 2018-05, Vol.36 (15_suppl), p.e16527-e16527

2018

Volltextzugriff (PDF)

Towards a Better Understanding of Consumer Behavior: Marginal Utility as a Parameter in Neuromarketing Research

International journal of marketing studies, 2018-02, Vol.10 (1), p.90

2018

Volltextzugriff (PDF)

Business reputation and social media: A primer on threats and responses

Journal of direct, data and digital marketing practice, 2015-01, Vol.16 (3), p.193-208

2015

Volltextzugriff (PDF)

Social Media as Marketing Strategy: An Explorative Study on Adoption and Use by Retailers ☆ This study is framed within Research Project with reference number ECO2009-08708 (Ministerio de Ciencia e Innovación, Gobierno de España, 2009–2013)

Social Media in Strategic Management, 2014, Vol.11, p.197-215

2014

Volltextzugriff (PDF)

Co-creation: Customer Integration in Social Media Based Product and Service Development

Procedia, social and behavioral sciences, 2014-08, Vol.148, p.383-396

2014

Volltextzugriff (PDF)

Foundations of Social Media Marketing

Procedia, social and behavioral sciences, 2014-08, Vol.148, p.40-57

Constantinides, Efthymios

2014

Volltextzugriff (PDF)

Disintermediation and User-generated Content: A Latent Segmentation Analysis

Procedia, social and behavioral sciences, 2014-08, Vol.148, p.524-532

2014

Volltextzugriff (PDF)

Determinants of Use of Social Media Tools in Retailing Sector

Journal of theoretical and applied electronic commerce research, 2014, Vol.9 (1), p.44-10

2014

Volltextzugriff (PDF)

Analyzing the User-Generated Content on Disintermediation Effect: A Latent Segmentation Study of Bookers and Lookers

HCI in Business, p.754-764

Volltextzugriff (PDF)

Web Aesthetics Effects on User Decisions: Impact of Exposure Length on Website Quality Perceptions and Buying Intentions

Journal of Internet commerce, 2013-02, Vol.12 (1), p.76-105

2013

Volltextzugriff (PDF)

1 – 25 von 46

Suche als RSS-Feed

Suchergebnisse filtern

Filter anzeigen

Nur zeigen

Geprüft (Peer-Review)
(38)
Mit Volltextzugriff
(41)

Publikationsform

Sprache

Englisch
(46)
Portugiesisch
(1)

Erscheinungsjahr

n.n

Thema

Social Sciences
(20)
Business
(17)
Business & Economics
(17)
Marketing
(17)
Consumers
(12)
Electronic Commerce
(10)
Internet
(10)
Science & Technology
(10)
Social Networks
(10)
Web 2.0
(9)
Consumer Behavior
(8)
Customers
(7)
Literature Reviews
(7)
Studies
(7)
Communication
(5)
Computer Science
(5)
Computer Science, Information Systems
(5)
Internet Marketing
(5)
Life Sciences & Biomedicine
(5)
Social Media
(5)

15 weitere anzeigen...

Weniger anzeigen...

Menü

Weitere Dienste

Einstellungen

Who are voice users? The contributions of decision-making conflict theory

Risk for Arterial Thromboembolic Events (ATEs) in Patients with Advanced Urinary Tract Cancer (aUTC) Treated with First-Line Chemotherapy: Single-Center, Observational Study

Risk for Arterial Thromboembolic Events Treated with First-Line Chemotherapy: Single-Center, Observational Study

Emotional contagion triggered by online consumer reviews: Evidence from a neuroscience study

The Effects of Omni-Channel Retailing on Promotional Strategy

The Impact of Chatbots on Customer Loyalty: A Systematic Literature Review

Customer cocreation experience in online communities: antecedents and outcomes

Consumer Neuroscience: Attentional Preferences for Wine Labeling Reflected in the Posterior Contralateral Negativity

The Transformation of Data Marketing: How an Ethical Lens on Consumer Data Collection Shapes the Future of Marketing

Social Media Marketing as a Branding Strategy in Extraordinary Times: Lessons from the COVID-19 Pandemic

Emotional Contagion: A Brief Overview and Future Directions

Referral for “Neoadjuvant Chemotherapy” for Muscle-Invasive Bladder Cancer to a Multidisciplinary Board: Patterns, Management and Outcomes

Which wine do you prefer? An analysis on consumer behaviour and brain activity during a wine tasting experience

On-line Crowdsourcing: Motives of Customers to Participate in Online Collaborative Innovation Processes

The Internet of Things as Smart City Enabler: The Cases of Palo Alto, Nice and Stockholm

Neoadjuvant chemotherapy (NAC) with dose-dense gemcitabine/cisplatin (DDGC) in localized muscle-invasive bladder cancer (MIBC)

Towards a Better Understanding of Consumer Behavior: Marginal Utility as a Parameter in Neuromarketing Research

Business reputation and social media: A primer on threats and responses

Social Media as Marketing Strategy: An Explorative Study on Adoption and Use by Retailers ☆ This study is framed within Research Project with reference number ECO2009-08708 (Ministerio de Ciencia e Innovación, Gobierno de España, 2009–2013)

Co-creation: Customer Integration in Social Media Based Product and Service Development

Foundations of Social Media Marketing

Disintermediation and User-generated Content: A Latent Segmentation Analysis

Determinants of Use of Social Media Tools in Retailing Sector

Analyzing the User-Generated Content on Disintermediation Effect: A Latent Segmentation Study of Bookers and Lookers

Web Aesthetics Effects on User Decisions: Impact of Exposure Length on Website Quality Perceptions and Buying Intentions

Suchergebnisse filtern