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Self‐congruity and motivations as antecedents of destination perceived value: The moderating effect of previous experience

The international journal of tourism research, 2019-01, Vol.21 (1), p.23-36

2019

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A review of comparative advertising research 1975–2018: Thematic and citation analyses

Journal of business research, 2020-12, Vol.121, p.73-84

2020

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Individual cultural values as determinants of the attitudinal process in the restaurant: a different perspective for understanding brand equity formation

Tourism & management studies, 2023-01, Vol.19 (1), p.49-57

2023

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Exploring how student motivation relates to acceptance and participation in MOOCs

Interactive learning environments, 2023-01, Vol.31 (1), p.480-496

2023

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Value generation and economic impact of the University of Granada

Studies in higher education (Dorchester-on-Thames), 2023-03, Vol.48 (3), p.369-382

2023

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Discovering prominent themes in integrated marketing communication research from 1991 to 2012: a co-word analytic approach

International journal of advertising, 2015-08, Vol.34 (4), p.678-701

2015

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Formation of customer-based brand equity via authenticity: The mediating role of satisfaction and the moderating role of restaurant type

International journal of contemporary hospitality management, 2020-02, Vol.32 (2), p.815-834

2020

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La modelización de la imagen de ciudad desde la perspectiva de los líderes de opinión externos

EURE, 2009-12, Vol.35 (106), p.9-28

2009

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The effect of self-congruity and motivation on consumer-based destination brand equity

Journal of vacation marketing, 2020-07, Vol.26 (3), p.287-304

2020

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Personal Learning Environments Acceptance Model: The Role of Need for Cognition, e-Learning Satisfaction and Students' Perceptions

Educational technology & society, 2015-07, Vol.18 (3), p.129-141

2015

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Key antecedents of brand equity in heritage brand extensions: The moderating role of tourist heritage experience

European research on management and business economics, 2021-09, Vol.27 (3), p.1-14, Article 100153

2021

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El papel moderador del diseño web y la cultura del país en la respuesta del consumidor online. Una aplicación a los destinos turísticos

European research on management and business economics, 2016-05, Vol.22 (2), p.78-87

2016

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El papel moderador del control de incertidumbre, la orientación a largo plazo y el individualismo en el efecto del riesgo percibido sobre la aceptación de un sitio web

Innovar : revista de ciencias administrativas y sociales, 2017, Vol.27 (63), p.11-27

2017

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Constructing a synthetic indicator of research activity

Scientometrics, 2016-09, Vol.108 (3), p.1049-1064

2016

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The antecedent role of a collaborative vs. a controlling corporate culture on firm-wide integrated marketing communication and brand performance

Journal of business research, 2020-10, Vol.119, p.435-443

2020

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Antecedents and consequences of university perceived value, according to graduates: The moderating role of Higher Education involvement

International review on public and nonprofit marketing, 2017-12, Vol.14 (4), p.535-565

2017

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Do brand authenticity and brand credibility facilitate brand equity? The case of heritage destination brand extension

Journal of destination marketing & management, 2019-09, Vol.13, p.10-23

2019

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Analyzing the influence of firm-wide integrated marketing communication on market performance in the hospitality industry

International journal of hospitality management, 2019-07, Vol.80, p.13-24

2019

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A Longitudinal Cross-product Analysis of Media-budget Allocations: How Economic and Technological Disruptions Affected Media Choices Across Industries

Journal of interactive marketing, 2019-02, Vol.45 (1), p.1-15

2019

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Satisfaction or delight? A cross-cultural study of loyalty formation linked to two restaurant types

Journal of Hospitality and Tourism Insights, 2023-12, Vol.6 (5), p.2646-2667

2023

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The effect of fit and authenticity on attitudes toward the brand extension: The case of the Monumental Complex of the Alhambra and Generalife

Journal of cultural heritage, 2018-05, Vol.31, p.170-179

2018

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The Development of Loyalty to Earthen Defensive Heritage as a Key Factor in Sustainable Preventive Conservation

Sustainability, 2019-07, Vol.11 (13), p.3516

2019

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What Drives Students' Loyalty-Formation in Social Media Learning Within a Personal Learning Environment Approach? The Moderating Role of Need for Cognition

Journal of educational computing research, 2017-07, Vol.55 (4), p.495-525

2017

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Introduction to the special issue "Omni-channel communication: Delivering unified communications across all branded touch-points"

Journal of marketing communications, 2022-07, Vol.28 (5), p.465-468

2022

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Measuring integrated marketing communication by taking a broad organisational approach

European journal of marketing, 2017-04, Vol.51 (3), p.692-718

2017

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Self‐congruity and motivations as antecedents of destination perceived value: The moderating effect of previous experience

A review of comparative advertising research 1975–2018: Thematic and citation analyses

Individual cultural values as determinants of the attitudinal process in the restaurant: a different perspective for understanding brand equity formation

Exploring how student motivation relates to acceptance and participation in MOOCs

Value generation and economic impact of the University of Granada

Discovering prominent themes in integrated marketing communication research from 1991 to 2012: a co-word analytic approach

Formation of customer-based brand equity via authenticity: The mediating role of satisfaction and the moderating role of restaurant type

La modelización de la imagen de ciudad desde la perspectiva de los líderes de opinión externos

The effect of self-congruity and motivation on consumer-based destination brand equity

Personal Learning Environments Acceptance Model: The Role of Need for Cognition, e-Learning Satisfaction and Students' Perceptions

Key antecedents of brand equity in heritage brand extensions: The moderating role of tourist heritage experience

El papel moderador del diseño web y la cultura del país en la respuesta del consumidor online. Una aplicación a los destinos turísticos

El papel moderador del control de incertidumbre, la orientación a largo plazo y el individualismo en el efecto del riesgo percibido sobre la aceptación de un sitio web

Constructing a synthetic indicator of research activity

The antecedent role of a collaborative vs. a controlling corporate culture on firm-wide integrated marketing communication and brand performance

Antecedents and consequences of university perceived value, according to graduates: The moderating role of Higher Education involvement

Do brand authenticity and brand credibility facilitate brand equity? The case of heritage destination brand extension

Analyzing the influence of firm-wide integrated marketing communication on market performance in the hospitality industry

A Longitudinal Cross-product Analysis of Media-budget Allocations: How Economic and Technological Disruptions Affected Media Choices Across Industries

Satisfaction or delight? A cross-cultural study of loyalty formation linked to two restaurant types

The effect of fit and authenticity on attitudes toward the brand extension: The case of the Monumental Complex of the Alhambra and Generalife

The Development of Loyalty to Earthen Defensive Heritage as a Key Factor in Sustainable Preventive Conservation

What Drives Students' Loyalty-Formation in Social Media Learning Within a Personal Learning Environment Approach? The Moderating Role of Need for Cognition

Introduction to the special issue "Omni-channel communication: Delivering unified communications across all branded touch-points"

Measuring integrated marketing communication by taking a broad organisational approach

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