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The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior

Journal of business ethics, 2009-01, Vol.84 (1), p.65-78

2009

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CSR and Service Brand: The Mediating Effect of Brand Identification and Moderating Effect of Service Quality

Journal of business ethics, 2011-06, Vol.100 (4), p.673-688

2011

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Customer Engagement: Exploring Customer Relationships Beyond Purchase

Journal of marketing theory and practice, 2012-04, Vol.20 (2), p.122-146

2012

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The Advertising Effects of Corporate Social Responsibility on Corporate Reputation and Brand Equity: Evidence from the Life Insurance Industry in Taiwan

Journal of business ethics, 2012-08, Vol.109 (2), p.189-201

Hsu, Ker-Tah

2012

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Ethnographic Stories for Market Learning

Journal of marketing, 2013-07, Vol.77 (4), p.1-16

2013

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Strengthening Stakeholder–Company Relationships through Mutually Beneficial Corporate Social Responsibility Initiatives

Journal of business ethics, 2009-01, Vol.85 (Suppl 2), p.257-272

2009

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How Sustainability Ratings Might Deter 'Greenwashing': A Closer Look at Ethical Corporate Communication

Journal of business ethics, 2011-08, Vol.102 (1), p.15-28

2011

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Tweetjacked: The Impact of Social Media on Corporate Greenwash

Journal of business ethics, 2013-12, Vol.118 (4), p.747-757

2013

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Trying to become a different type of company: dynamic capability at Smith Corona

Strategic management journal, 2011-01, Vol.32 (1), p.1-31

Danneels, Erwin

2011

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CHOICE, CHANCE, AND UNINTENDED CONSEQUENCES IN STRATEGIC CHANGE: A PROCESS UNDERSTANDING OF THE RISE AND FALL OF NORTHCO AUTOMOTIVE

Academy of Management journal, 2013-02, Vol.56 (1), p.208-230

2013

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How Techniques of Neutralization Legitimize Norm- and Attitude-Inconsistent Consumer Behavior

Journal of business ethics, 2014-04, Vol.121 (1), p.29-45

2014

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Corporate Social Responsibility, Customer Satisfaction, and Market Value

Journal of marketing, 2006-10, Vol.70 (4), p.1-18

2006

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Brands and Branding: Research Findings and Future Priorities

Marketing science (Providence, R.I.), 2006-11, Vol.25 (6), p.740-759

2006

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Firm performance: the interactions of corporate social performance with innovation and industry differentiation

Strategic management journal, 2008-07, Vol.29 (7), p.781-789

2008

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The Impact of Corporate Social Responsibility on Organizational Commitment: Exploring Multiple Mediation Mechanisms

Journal of business ethics, 2014-12, Vol.125 (4), p.563-580

2014

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What Drives a Firm's Choice of Product Recall Remedy? The Impact of Remedy Cost, Product Hazard, and the CEO

Journal of marketing, 2016-05, Vol.80 (3), p.79-95

2016

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Environmental and Economic Dimensions of Sustainability and Price Effects on Consumer Responses

Journal of business ethics, 2011-12, Vol.104 (2), p.269-282

2011

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Is doing good good for you? how corporate charitable contributions enhance revenue growth

Strategic management journal, 2010-02, Vol.31 (2), p.182-200

2010

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Demonstrating the Value of Marketing

Journal of marketing, 2016-11, Vol.80 (6), p.173-190

2016

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Does it pay to be different? An analysis of the relationship between corporate social and financial performance

Strategic management journal, 2008-12, Vol.29 (12), p.1325-1343

2008

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Measuring Corporate Social Responsibility: A Scale Development Study

Journal of business ethics, 2009-04, Vol.85 (4), p.411-427

Turker, Duygu

2009

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The Missing Link between Corporate Social Responsibility and Consumer Trust: The Case of Fair Trade Products

Journal of business ethics, 2009-01, Vol.84 (1), p.1-15

2009

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Corporate Associations and Consumer Product Responses: The Moderating Role of Corporate Brand Dominance

Journal of marketing, 2005-07, Vol.69 (3), p.35-48

2005

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Measuring CSR Image: Three Studies to Develop and to Validate a Reliable Measurement Tool

Journal of business ethics, 2013-12, Vol.118 (2), p.265-286

2013

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Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding

The Journal of consumer research, 2002-06, Vol.29 (1), p.70-90

Holt, Douglas B.

2002

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The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior

CSR and Service Brand: The Mediating Effect of Brand Identification and Moderating Effect of Service Quality

Customer Engagement: Exploring Customer Relationships Beyond Purchase

The Advertising Effects of Corporate Social Responsibility on Corporate Reputation and Brand Equity: Evidence from the Life Insurance Industry in Taiwan

Ethnographic Stories for Market Learning

Strengthening Stakeholder–Company Relationships through Mutually Beneficial Corporate Social Responsibility Initiatives

How Sustainability Ratings Might Deter 'Greenwashing': A Closer Look at Ethical Corporate Communication

Tweetjacked: The Impact of Social Media on Corporate Greenwash

Trying to become a different type of company: dynamic capability at Smith Corona

CHOICE, CHANCE, AND UNINTENDED CONSEQUENCES IN STRATEGIC CHANGE: A PROCESS UNDERSTANDING OF THE RISE AND FALL OF NORTHCO AUTOMOTIVE

How Techniques of Neutralization Legitimize Norm- and Attitude-Inconsistent Consumer Behavior

Corporate Social Responsibility, Customer Satisfaction, and Market Value

Brands and Branding: Research Findings and Future Priorities

Firm performance: the interactions of corporate social performance with innovation and industry differentiation

The Impact of Corporate Social Responsibility on Organizational Commitment: Exploring Multiple Mediation Mechanisms

What Drives a Firm's Choice of Product Recall Remedy? The Impact of Remedy Cost, Product Hazard, and the CEO

Environmental and Economic Dimensions of Sustainability and Price Effects on Consumer Responses

Is doing good good for you? how corporate charitable contributions enhance revenue growth

Demonstrating the Value of Marketing

Does it pay to be different? An analysis of the relationship between corporate social and financial performance

Measuring Corporate Social Responsibility: A Scale Development Study

The Missing Link between Corporate Social Responsibility and Consumer Trust: The Case of Fair Trade Products

Corporate Associations and Consumer Product Responses: The Moderating Role of Corporate Brand Dominance

Measuring CSR Image: Three Studies to Develop and to Validate a Reliable Measurement Tool

Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding

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