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Doing Well by Doing Good: The Benevolent Halo of Corporate Social Responsibility

The Journal of consumer research, 2015-04, Vol.41 (6), p.1412-1425

2015

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Supply chain disruption propagation: A study of South African fast-moving consumer goods food and beverage manufacturers

Acta commercii, 2022, Vol.22 (1), p.1-12

2022

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Consumers' Perceptions of Corporate Social Responsibility: Scale Development and Validation

Journal of business ethics, 2014-09, Vol.124 (1), p.101-115

2014

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CSR-Washing is Rare: A Conceptual Framework, Literature Review, and Critique

Journal of business ethics, 2016-08, Vol.137 (1), p.173-193

2016

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Greenwash and Green Trust: The Mediation Effects of Green Consumer Confusion and Green Perceived Risk

Journal of business ethics, 2013-05, Vol.114 (3), p.489-500

2013

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Consumer Responses to Corporate Social Responsibility (CSR) in China

Journal of business ethics, 2011-06, Vol.101 (2), p.197-212

2011

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Building Trust Between Consumers and Corporations: The Role of Consumer Perceptions of Transparency and Social Responsibility

Journal of business ethics, 2014-12, Vol.125 (2), p.253-265

2014

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Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm

Journal of business ethics, 2012-01, Vol.105 (1), p.69-81

2012

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Effect of Stakeholders' Pressure on Transparency of Sustainability Reports within the GRI Framework

Journal of business ethics, 2014-06, Vol.122 (1), p.53-63

2014

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Reinventing Marketing to Manage the Environmental Imperative

Journal of marketing, 2011-07, Vol.75 (4), p.132-135

Kotler, Philip

2011

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Willingness to Pay for Cause-Related Marketing: The Impact of Donation Amount and Moderating Effects

Journal of marketing research, 2012-12, Vol.49 (6), p.910-927

2012

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How CSR Leads to Corporate Brand Equity: Mediating Mechanisms of Corporate Brand Credibility and Reputation

Journal of business ethics, 2014-11, Vol.125 (1), p.75-86

2014

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Choice of Cause in Cause-Related Marketing

Journal of marketing, 2012-07, Vol.76 (4), p.126-139

2012

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Impact of Emerging Markets on Marketing: Rethinking Existing Perspectives and Practices

Journal of marketing, 2011-07, Vol.75 (4), p.166-182

Sheth, Jagdish N.

2011

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Determinants of Consumer Attributions of Corporate Social Responsibility

Journal of business ethics, 2016-10, Vol.138 (2), p.247-261

2016

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When Going Green Backfires: How Firm Intentions Shape the Evaluation of Socially Beneficial Product Enhancements

The Journal of consumer research, 2014-10, Vol.41 (3), p.823-839

2014

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Hybrid Offerings: How Manufacturing Firms Combine Goods and Services Successfully

Journal of marketing, 2011-11, Vol.75 (6), p.5-23

2011

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Untangling Dynamic and Operational Capabilities: Strategy for the (N)ever-Changing World

Strategic management journal, 2011-11, Vol.32 (11), p.1243-1250

2011

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What drives corporate social performance? The role of nation-level institutions

Journal of international business studies, 2012-12, Vol.43 (9), p.834-864

2012

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The Psychological Effects of Empowerment Strategies on Consumers' Product Demand

Journal of marketing, 2010-01, Vol.74 (1), p.65-79

2010

Volltextzugriff (PDF)

Corporate Socially Responsible Initiatives and Their Effects on Consumption of Green Products

Journal of business ethics, 2016-05, Vol.135 (2), p.253-399

2016

Volltextzugriff (PDF)

The Innovation Effect of User Design: Exploring Consumers' Innovation Perceptions of Firms Selling Products Designed by Users

Journal of marketing, 2012-09, Vol.76 (5), p.18-32

2012

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The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior

Journal of business ethics, 2009-01, Vol.84 (1), p.65-78

2009

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The Underdog Effect: The Marketing of Disadvantage and Determination through Brand Biography

The Journal of consumer research, 2011-02, Vol.37 (5), p.775-790

2011

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Explaining Consumer Reactions to Corporate Social Responsibility: The Role of Gratitude and Altruistic Values

Journal of business ethics, 2013-05, Vol.114 (2), p.193-206

2013

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1 – 25 von 10.912

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Doing Well by Doing Good: The Benevolent Halo of Corporate Social Responsibility

Supply chain disruption propagation: A study of South African fast-moving consumer goods food and beverage manufacturers

Consumers' Perceptions of Corporate Social Responsibility: Scale Development and Validation

CSR-Washing is Rare: A Conceptual Framework, Literature Review, and Critique

Greenwash and Green Trust: The Mediation Effects of Green Consumer Confusion and Green Perceived Risk

Consumer Responses to Corporate Social Responsibility (CSR) in China

Building Trust Between Consumers and Corporations: The Role of Consumer Perceptions of Transparency and Social Responsibility

Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm

Effect of Stakeholders' Pressure on Transparency of Sustainability Reports within the GRI Framework

Reinventing Marketing to Manage the Environmental Imperative

Willingness to Pay for Cause-Related Marketing: The Impact of Donation Amount and Moderating Effects

How CSR Leads to Corporate Brand Equity: Mediating Mechanisms of Corporate Brand Credibility and Reputation

Choice of Cause in Cause-Related Marketing

Impact of Emerging Markets on Marketing: Rethinking Existing Perspectives and Practices

Determinants of Consumer Attributions of Corporate Social Responsibility

When Going Green Backfires: How Firm Intentions Shape the Evaluation of Socially Beneficial Product Enhancements

Hybrid Offerings: How Manufacturing Firms Combine Goods and Services Successfully

Untangling Dynamic and Operational Capabilities: Strategy for the (N)ever-Changing World

What drives corporate social performance? The role of nation-level institutions

The Psychological Effects of Empowerment Strategies on Consumers' Product Demand

Corporate Socially Responsible Initiatives and Their Effects on Consumption of Green Products

The Innovation Effect of User Design: Exploring Consumers' Innovation Perceptions of Firms Selling Products Designed by Users

The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior

The Underdog Effect: The Marketing of Disadvantage and Determination through Brand Biography

Explaining Consumer Reactions to Corporate Social Responsibility: The Role of Gratitude and Altruistic Values

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