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Handbook of Research Methods in Consumer Psychology

1, 2019

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Meaningless procedures can be meaningful for information security: consumer use of single and multiple cues in information security inferences

Marketing letters, 2023-09, Vol.34 (3), p.449-461

2023

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Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective

The Journal of consumer research, 1991-03, Vol.17 (4), p.454-462

1991

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An Investigation of the Processes by Which Product Design and Brand Strength Interact to Determine Initial Affect and Quality Judgments

Journal of consumer psychology, 2002, Vol.12 (2), p.133-147

2002

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What Happens in Vegas Stays on TripAdvisor? A Theory and Technique to Understand Narrativity in Consumer Reviews

The Journal of consumer research, 2019-08

2019

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Curiosity Tempts Indulgence

The Journal of consumer research, 2019-04, Vol.45 (6), p.1194-1212

2019

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The impact of menu size on calorie estimation

International journal of hospitality management, 2022-01, Vol.100, p.103083, Article 103083

2022

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How many factors in factor analysis? New insights about parallel analysis with confidence intervals

Journal of business research, 2022-02, Vol.139, p.1026-1043

2022

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On the consequences of priming: Assimilation and contrast effects

Journal of experimental social psychology, 1983-07, Vol.19 (4), p.323-340

1983

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Impact of Dominance and Relatedness on Brand Extensions

Journal of consumer psychology, 1996, Vol.5 (2), p.135-159

1996

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An Examination of the Effects of Information Consistency and Distinctiveness in a Reference-Price Advertisement Context

Journal of applied social psychology, 1993-12, Vol.23 (24), p.2074-2092

1993

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The role of prior knowledge and missing information in multiattribute evaluation

Organizational behavior and human decision processes, 1992-02, Vol.51 (1), p.76-91

1992

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Common Concerns with MTurk as a Participant Pool: Evidence and Solutions

Handbook of Research Methods in Consumer Psychology, 2019, p.319-337

1, 2019

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An Investigation of the Processes by Which Product Design and Brand Strength Interact to Determine Initial Affect and Quality Judgments

Journal of consumer psychology, 2002, Vol.12 (2), p.133-147

2002

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Toward a process model of the attitude-behavior relation: Accessing one's attitude upon mere observation of the attitude object

Journal of personality and social psychology, 1983-04, Vol.44 (4), p.723-735

1983

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On the Development and Strength of Category–Brand Associations in Memory: The Case of Mystery Ads

Journal of consumer psychology, 1992, Vol.1 (1), p.1-13

1992

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Brand Equity and Advertising: Advertising's Role in Building Strong Brands

Journal of Marketing Research, 1994-11, Vol.31 (4), p.580-582

Herr, Paul M.

1994

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On Avoiding the Fate of the League of Semi-Superheroes: Consumer Psychology and Heroic Research

Journal of consumer psychology, 2003, Vol.13 (4), p.362-365

Herr, Paul M.

2003

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The feature-positive effect in the self-perception process: Does not doing matter as much as doing?

Journal of personality and social psychology, 1982-03, Vol.42 (3), p.404-411

1982

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attitudes

Wiley International Encyclopedia of Marketing, 2011, Vol.3, p.7

2011

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Experimental Research Methods in Consumer Psychology

Handbook of Research Methods in Consumer Psychology, 2019, p.3-16

1, 2019

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Attitude accessibility following a self-perception process

Journal of personality and social psychology, 1984-08, Vol.47 (2), p.277-286

1984

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Mechanical Turk in Consumer Research: Perceptions and Usage in Marketing Academia

Handbook of Research Methods in Consumer Psychology, 2019, p.338-357

1, 2019

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La Londe seminar 2005

Journal of business research, 2006-06, Vol.59 (6), p.653-792

2006

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Surveys, Experiments, and the Psychology of Self-Report

Handbook of Research Methods in Consumer Psychology, 2019, p.17-40

1, 2019

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Handbook of Research Methods in Consumer Psychology

Meaningless procedures can be meaningful for information security: consumer use of single and multiple cues in information security inferences

Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective

An Investigation of the Processes by Which Product Design and Brand Strength Interact to Determine Initial Affect and Quality Judgments

What Happens in Vegas Stays on TripAdvisor? A Theory and Technique to Understand Narrativity in Consumer Reviews

Curiosity Tempts Indulgence

The impact of menu size on calorie estimation

How many factors in factor analysis? New insights about parallel analysis with confidence intervals

On the consequences of priming: Assimilation and contrast effects

Impact of Dominance and Relatedness on Brand Extensions

An Examination of the Effects of Information Consistency and Distinctiveness in a Reference-Price Advertisement Context

The role of prior knowledge and missing information in multiattribute evaluation

Common Concerns with MTurk as a Participant Pool: Evidence and Solutions

An Investigation of the Processes by Which Product Design and Brand Strength Interact to Determine Initial Affect and Quality Judgments

Toward a process model of the attitude-behavior relation: Accessing one's attitude upon mere observation of the attitude object

On the Development and Strength of Category–Brand Associations in Memory: The Case of Mystery Ads

Brand Equity and Advertising: Advertising's Role in Building Strong Brands

On Avoiding the Fate of the League of Semi-Superheroes: Consumer Psychology and Heroic Research

The feature-positive effect in the self-perception process: Does not doing matter as much as doing?

attitudes

Experimental Research Methods in Consumer Psychology

Attitude accessibility following a self-perception process

Mechanical Turk in Consumer Research: Perceptions and Usage in Marketing Academia

La Londe seminar 2005

Surveys, Experiments, and the Psychology of Self-Report

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