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Factors affecting YouTube influencer marketing credibility: a heuristic-systematic model

Journal of media business studies, 2018-07, Vol.15 (3), p.188-213

2018

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A Review of Artificial Intelligence Adoptions in the Media Industry

International journal on media management (Saint Gall, Switzerland), 2019-10, Vol.21 (3-4), p.193-215

Chan-Olmsted, Sylvia M.

2019

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Mapping the Evolution of Media Management and Industry Studies in Journalism & Mass Communication Quarterly: 100-Year Retrospective and Future Directions

Journalism & mass communication quarterly, 2023-12, Vol.100 (4), p.847-874

2023

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Misinformation on Instagram: The Impact of Trusted Endorsements on Message Credibility

Social media + society, 2020-04, Vol.6 (2)

2020

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Decoding influencer marketing from a community perspective: typologies and marketing management implications

Asia Pacific journal of marketing and logistics, 2023-11, Vol.35 (8), p.1839-1856

2023

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Predictors of Social Television Viewing: How Perceived Program, Media, and Audience Characteristics Affect Social Engagement With Television Programming

Journal of broadcasting & electronic media, 2015-04, Vol.59 (2), p.240-258

2015

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Marketing theatrical films for the mobile platform: the roles of web content/social media, brand extension, WOM, and windowing strategies

International journal of mobile communications, 2021-01, Vol.19 (4), p.413

2021

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Exploring the dimensions of media brand trust: a contemporary integrative approach

Journal of media business studies, 2023-01, Vol.20 (1), p.109-135

2023

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Consumer Trust in AI–Human News Collaborative Continuum: Preferences and Influencing Factors by News Production Phases

Journalism and Media, 2023-09, Vol.4 (3), p.946-965

2023

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Factors affecting e-book reader awareness, interest, and intention to use

New media & society, 2012-03, Vol.14 (2), p.204-224

2012

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Examining the Use, Perception, and Motivation of Cord-Cutting: A Consumer Segment Approach

Journalism & mass communication quarterly, 2021-03, Vol.98 (1), p.126-147

2021

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The New Digital Media Value Network: Proposing an Interactive Model of Digital Media Value Activities

La Revista Icono 14, 2016-01, Vol.14 (2)

2016

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Factors affecting mobile application usage: exploring the roles of gender, age, and application types from behaviour log data

International journal of mobile communications, 2016, Vol.14 (3), p.256

2016

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Perceptions and practices of media engagement: A global perspective

International journal on media management (Saint Gall, Switzerland), 2018-01, Vol.20 (1), p.1-24

2018

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Factors affecting smartphone dependency of media consumers

International journal of mobile communications, 2019, Vol.17 (3), p.353

2019

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Media Branding in a Changing World: Challenges and Opportunities 2.0

International journal on media management (Saint Gall, Switzerland), 2011-01, Vol.13 (1), p.3-19

Chan-Olmsted, Sylvia

2011

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Toward an integrated model of software piracy determinants: A cross-national longitudinal study

Telematics and informatics, 2017-11, Vol.34 (7), p.1113-1124

2017

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Diversification Strategy of Global Media Conglomerates: Examining Its Patterns and Determinants

Journal of media economics, 2003-01, Vol.16 (4), p.213-233

2003

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Branded product information search on the Web: The role of brand trust and credibility of online information sources

Journal of marketing communications, 2011-12, Vol.17 (5), p.355-374

2011

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An Examination of the Host Country Factors Affecting the Export of U.S. Video Media Goods

Journal of media economics, 2008-07, Vol.21 (3), p.191-216

2008

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Spectator-based sports team reputation: scale development and validation

International journal of sports marketing & sponsorship, 2015-04, Vol.16 (3), p.52-72

2015

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Understanding podcast users: Consumption motives and behaviors

New media & society, 2022-03, Vol.24 (3), p.684-704

2022

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Relative advantages of online video platforms and television according to content, technology, and cost-related attributes

First Monday, 2012-10

2012

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Repeat Consumption of Media Goods: Examining Factors Affecting Repeat Theatrical Viewing of Movies

Journal of media economics, 2016-10, Vol.29 (4), p.167-180

2016

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Audience knowledge, perceptions and factors affecting the adoption intent of terrestrial digital television

New media & society, 2006-10, Vol.8 (5), p.773-800

2006

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Factors affecting YouTube influencer marketing credibility: a heuristic-systematic model

A Review of Artificial Intelligence Adoptions in the Media Industry

Mapping the Evolution of Media Management and Industry Studies in Journalism & Mass Communication Quarterly: 100-Year Retrospective and Future Directions

Misinformation on Instagram: The Impact of Trusted Endorsements on Message Credibility

Decoding influencer marketing from a community perspective: typologies and marketing management implications

Predictors of Social Television Viewing: How Perceived Program, Media, and Audience Characteristics Affect Social Engagement With Television Programming

Marketing theatrical films for the mobile platform: the roles of web content/social media, brand extension, WOM, and windowing strategies

Exploring the dimensions of media brand trust: a contemporary integrative approach

Consumer Trust in AI–Human News Collaborative Continuum: Preferences and Influencing Factors by News Production Phases

Factors affecting e-book reader awareness, interest, and intention to use

Examining the Use, Perception, and Motivation of Cord-Cutting: A Consumer Segment Approach

The New Digital Media Value Network: Proposing an Interactive Model of Digital Media Value Activities

Factors affecting mobile application usage: exploring the roles of gender, age, and application types from behaviour log data

Perceptions and practices of media engagement: A global perspective

Factors affecting smartphone dependency of media consumers

Media Branding in a Changing World: Challenges and Opportunities 2.0

Toward an integrated model of software piracy determinants: A cross-national longitudinal study

Diversification Strategy of Global Media Conglomerates: Examining Its Patterns and Determinants

Branded product information search on the Web: The role of brand trust and credibility of online information sources

An Examination of the Host Country Factors Affecting the Export of U.S. Video Media Goods

Spectator-based sports team reputation: scale development and validation

Understanding podcast users: Consumption motives and behaviors

Relative advantages of online video platforms and television according to content, technology, and cost-related attributes

Repeat Consumption of Media Goods: Examining Factors Affecting Repeat Theatrical Viewing of Movies

Audience knowledge, perceptions and factors affecting the adoption intent of terrestrial digital television

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