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That's So Instagrammable! Understanding How Environments Generate Indirect Advertising by Cueing Consumer-Generated Content

Journal of advertising, 2022-08, Vol.51 (4), p.411-429

2022

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We Are What We Post? Self‐Presentation in Personal Web Space

The Journal of consumer research, 2003-12, Vol.30 (3), p.385-404

2003

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Religiosity in the Abandoned Apple Newton Brand Community

The Journal of consumer research, 2005-03, Vol.31 (4), p.737-747

2005

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Value creation in consumption journeys: recursive reflexivity and practice continuity

Journal of the Academy of Marketing Science, 2019-05, Vol.47 (3), p.499-515

2019

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Metaphor-Enabled Marketplace Sentiment Analysis

Journal of marketing research, 2024-06, Vol.61 (3), p.496-516

2024

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The context of experience

Journal of service management, 2015-04, Vol.26 (2), p.206-223

2015

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Creating discursive channels: generating and disseminating impactful research insights into the strategic sales enablement of retail technology

European journal of marketing, 2022-11, Vol.56 (9), p.2515-2532

2022

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Pop-Up Special Section Introduction: Advertising and COVID-19-Examining the Impacts of the Pandemic on Agencies, Consumers, and Brands

Journal of advertising, 2021-07, Vol.50 (3), p.217-220

2021

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The impact of code switching on service encounters

Journal of retailing, 2007-01, Vol.83 (1), p.65-78

2007

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A tale of tales: the Apple Newton narratives

Journal of strategic marketing, 2006-03, Vol.14 (1), p.19-33

2006

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The Stories You Tell: Crafting Managerially Relevant Articles Based on Qualitative Research

Journal of advertising research, 2023-06, Vol.63 (2), p.185-200

2023

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Practice co-evolution: Collaboratively embedding artificial intelligence in retail practices

Journal of the Academy of Marketing Science, 2023-07, Vol.51 (4), p.867-888

2023

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Localized globalization through structures of common difference and the in-store curation of a glocal retailscape

Journal of retailing, 2023-12, Vol.99 (4), p.634-653

2023

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To Justify or Not to Justify: The Role of Anticipated Regret on Consumers’ Decisions to Upgrade Technological Innovations

Journal of retailing, 2011-06, Vol.87 (2), p.242-251

2011

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Strategic Internet application trends in supply chain management

Industrial marketing management, 2003-04, Vol.32 (3), p.211-217

2003

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How Brand Community Practices Create Value

Journal of marketing, 2009-09, Vol.73 (5), p.30-51

2009

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Let’s Make a “Deal”: How Deal Collectives Coproduce Unintended Value from Sales Promotions

Journal of marketing, 2019-11, Vol.83 (6), p.43-60

2019

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The Role of Brands and Mediating Technologies in Assembling Long-Distance Family Practices

Journal of marketing, 2014-05, Vol.78 (3), p.81-101

2014

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Intraorganizational influences on business-to-business pricing strategies: A political economy perspective

Industrial marketing management, 2005-02, Vol.34 (2), p.123-131

2005

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Narrative curation and stewardship in contested marketspaces

Journal of the Academy of Marketing Science, 2023-03, Vol.51 (2), p.418-443

2023

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The Wisdom of Consumer Crowds: Collective Innovation in the Age of Networked Marketing

Journal of macromarketing, 2008-12, Vol.28 (4), p.339-354

2008

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Brand afterlife: Transference to alternate brands following corporate failure

Journal of business research, 2019-04, Vol.97, p.257-267

2019

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Learning to navigate the American retail servicescape: Online forums as consumer acculturation platforms and consumer gift systems

Journal of business research, 2017-03, Vol.72, p.178-188

2017

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The healthcare network economy: The role of Internet information transfer and implications for pricing

Industrial marketing management, 2005-02, Vol.34 (2), p.147-156

2005

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How to inspire value-laden collaborative consumer-generated content

Business horizons, 2011-05, Vol.54 (3), p.209-217

2011

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That's So Instagrammable! Understanding How Environments Generate Indirect Advertising by Cueing Consumer-Generated Content

We Are What We Post? Self‐Presentation in Personal Web Space

Religiosity in the Abandoned Apple Newton Brand Community

Value creation in consumption journeys: recursive reflexivity and practice continuity

Metaphor-Enabled Marketplace Sentiment Analysis

The context of experience

Creating discursive channels: generating and disseminating impactful research insights into the strategic sales enablement of retail technology

Pop-Up Special Section Introduction: Advertising and COVID-19-Examining the Impacts of the Pandemic on Agencies, Consumers, and Brands

The impact of code switching on service encounters

A tale of tales: the Apple Newton narratives

The Stories You Tell: Crafting Managerially Relevant Articles Based on Qualitative Research

Practice co-evolution: Collaboratively embedding artificial intelligence in retail practices

Localized globalization through structures of common difference and the in-store curation of a glocal retailscape

To Justify or Not to Justify: The Role of Anticipated Regret on Consumers’ Decisions to Upgrade Technological Innovations

Strategic Internet application trends in supply chain management

How Brand Community Practices Create Value

Let’s Make a “Deal”: How Deal Collectives Coproduce Unintended Value from Sales Promotions

The Role of Brands and Mediating Technologies in Assembling Long-Distance Family Practices

Intraorganizational influences on business-to-business pricing strategies: A political economy perspective

Narrative curation and stewardship in contested marketspaces

The Wisdom of Consumer Crowds: Collective Innovation in the Age of Networked Marketing

Brand afterlife: Transference to alternate brands following corporate failure

Learning to navigate the American retail servicescape: Online forums as consumer acculturation platforms and consumer gift systems

The healthcare network economy: The role of Internet information transfer and implications for pricing

How to inspire value-laden collaborative consumer-generated content

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