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What is the Value of Luxury? A Cross-Cultural Consumer Perspective

Psychology & marketing, 2012-12, Vol.29 (12), p.1018-1034

2012

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Marketing mix and customer equity of SPA brands:Cross-cultural perspectives

Journal of business research, 2014-10, Vol.67 (10), p.2155-2163

2014

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Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior

Journal of business research, 2016-12, Vol.69 (12), p.5833-5841

2016

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I, chatbot! the impact of anthropomorphism and gaze direction on willingness to disclose personal information and behavioral intentions

Psychology & marketing, 2023-07, Vol.40 (7), p.1372-1387

2023

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Pharmacists' attitudes and intention to adopt telemedicine: Integrating the market-orientation paradigm and the UTAUT

Technological forecasting & social change, 2023-11, Vol.196, p.122871, Article 122871

2023

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Global Branding and Country of Origin: Creativity and Passion

1, 2015

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Brand transgressions in advertising related to diversity, equity and inclusion: implications for consumer–brand relationships

The journal of product & brand management, 2024-08, Vol.33 (5), p.516-532

2024

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Customers’ Willingness to Disclose Personal Information throughout the Customer Purchase Journey in Retailing: The Role of Perceived Warmth

Journal of retailing, 2020-12, Vol.96 (4), p.490-506

2020

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How sustainability shapes consumer preferences on special occasions

Business strategy and the environment, 2024-09, Vol.33 (6), p.5797-5811

2024

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Brand engagement into self-concept and culture: a literature review for a future research agenda

The journal of brand management, 2023-09, Vol.30 (5), p.414-431

2023

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A comprehensive examination of digital retailing: A text-mining review and research agenda

Journal of retailing, 2024-10

2024

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The effects of QR delivered content on perceived product value

Journal of strategic marketing, 2022-07, Vol.30 (5), p.510-532

2022

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Brand and country-of-origin effect on consumers' decision to purchase luxury products

Journal of business research, 2012-10, Vol.65 (10), p.1461-1470

2012

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The Effects of QR Delivered Content on Perceived Product Value

SSRN Electronic Journal, 2022

Vocino, Andrea

2022

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“Connected we stand, disconnected we fall”. Analyzing the importance of digital platforms in transnational supply chain management

International journal of emerging markets, 2024-08, Vol.19 (9), p.2405-2427

2024

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Luxury and Twitter: an issue of the right words

Qualitative market research, 2019-01, Vol.22 (1), p.33-49

2019

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Does personality congruence explain luxury brand attachment? The results of an international research study

Journal of business research, 2020-11, Vol.120, p.462-472

2020

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A cross-cultural exploratory content analysis of the perception of luxury from six countries

The journal of product & brand management, 2013-01, Vol.22 (3), p.229-237

2013

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NEUROMARKETING AND ART: TESTING THE FACEREADER TECHNOLOGY ON ARTISTIC PAINTINGS

Global Fashion Management Conference, 2024-07, p.409-414

2024

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An international perspective on luxury brand and country of origin effect

The journal of brand management, 2009-03, Vol.16, n°5/6

2009

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THE POWER OF SILENCE: HIGH-END FASHION BRANDS WITHDRAW FROM SOCIAL MEDIA

Global Fashion Management Conference, 2023-07, p.239-244

2023

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DEFINING POTENTIAL RESEARCH DIRECTIONS OF BRAND ENGAGEMENT INTO SELF-CONCEPT: CONSUMERS’ CULTURAL DIMENSIONS PERSPECTIVE

Global Fashion Management Conference, 2021-11, p.400-404

2021

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An international perspectiveon luxury brand and country-of-origin effect

The journal of brand management, 2009-03, Vol.16 (5-6), p.323-337

2009

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EXPLORING PATIENTS’ TRUST DURING COVID-19 PANDEMIC

Global Fashion Management Conference, 2023-07, p.1060-1061

2023

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測量與定義硏究大型購物商場的消費者權益

Journal of global fashion marketing, 2012-05, Vol.3 (2), p.70

2012

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What is the Value of Luxury? A Cross-Cultural Consumer Perspective

Marketing mix and customer equity of SPA brands:Cross-cultural perspectives

Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior

I, chatbot! the impact of anthropomorphism and gaze direction on willingness to disclose personal information and behavioral intentions

Pharmacists' attitudes and intention to adopt telemedicine: Integrating the market-orientation paradigm and the UTAUT

Global Branding and Country of Origin: Creativity and Passion

Brand transgressions in advertising related to diversity, equity and inclusion: implications for consumer–brand relationships

Customers’ Willingness to Disclose Personal Information throughout the Customer Purchase Journey in Retailing: The Role of Perceived Warmth

How sustainability shapes consumer preferences on special occasions

Brand engagement into self-concept and culture: a literature review for a future research agenda

A comprehensive examination of digital retailing: A text-mining review and research agenda

The effects of QR delivered content on perceived product value

Brand and country-of-origin effect on consumers' decision to purchase luxury products

The Effects of QR Delivered Content on Perceived Product Value

“Connected we stand, disconnected we fall”. Analyzing the importance of digital platforms in transnational supply chain management

Luxury and Twitter: an issue of the right words

Does personality congruence explain luxury brand attachment? The results of an international research study

A cross-cultural exploratory content analysis of the perception of luxury from six countries

NEUROMARKETING AND ART: TESTING THE FACEREADER TECHNOLOGY ON ARTISTIC PAINTINGS

An international perspective on luxury brand and country of origin effect

THE POWER OF SILENCE: HIGH-END FASHION BRANDS WITHDRAW FROM SOCIAL MEDIA

DEFINING POTENTIAL RESEARCH DIRECTIONS OF BRAND ENGAGEMENT INTO SELF-CONCEPT: CONSUMERS’ CULTURAL DIMENSIONS PERSPECTIVE

An international perspectiveon luxury brand and country-of-origin effect

EXPLORING PATIENTS’ TRUST DURING COVID-19 PANDEMIC

測量與定義硏究大型購物商場的消費者權益

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