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A Self‐Regulatory Model of Resource Scarcity

Journal of consumer psychology, 2019-01, Vol.29 (1), p.104-127

2019

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Measuring Processing Fluency: One versus Five Items

Journal of consumer psychology, 2018-07, Vol.28 (3), p.393-411

2018

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How Do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims

The Journal of consumer research, 2021-06, Vol.48 (1), p.77-101

2021

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Is Being Emotionally Inexpressive Cool?

Journal of consumer psychology, 2018-10, Vol.28 (4), p.560-577

2018

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Social Class Shapes Donation Allocation Preferences

The Journal of consumer research, 2022-02, Vol.48 (5), p.775-795

2022

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Makeup Who You Are: Self-Expression Enhances the Perceived Authenticity and Public Promotion of Beauty Work

The Journal of consumer research, 2021-06, Vol.48 (1), p.102-122

2021

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Should I Touch the Customer? Rethinking Interpersonal Touch Effects from the Perspective of the Touch Initiator

The Journal of consumer research, 2020-12, Vol.47 (4), p.588-607

2020

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Are Two Reasons Better Than One? The Role of Appeal Type in Consumer Responses to Sustainable Products

Journal of consumer psychology, 2018-10, Vol.28 (4), p.644-664

2018

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The Greenconsumption Effect: How Using Green Products Improves Consumption Experience

The Journal of consumer research, 2020-06, Vol.47 (1), p.25-39

2020

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How You Estimate Calories Matters: Calorie Estimation Reversals

The Journal of consumer research, 2021-06, Vol.48 (1), p.147-168

2021

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From Cradle to Grave: How Childhood and Current Environments Impact Consumers’ Subjective Life Expectancy and Decision-Making

The Journal of consumer research, 2020-10, Vol.47 (3), p.350-372

2020

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Bundle Selection and Variety Seeking: The Importance of Combinatorics

The Journal of consumer research, 2023-01, Vol.49 (5), p.861-881

2023

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When Good Consumers Turn Bad: Psychological Contract Breach in Committed Brand Relationships

Journal of consumer psychology, 2018-07, Vol.28 (3), p.437-449

2018

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Culturally Contingent Cravings: How Holistic Thinking Influences Consumer Responses to Food Appeals

Journal of consumer psychology, 2019-01, Vol.29 (1), p.39-59

2019

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Make It Hot? How Food Temperature (Mis)Guides Product Judgments

The Journal of consumer research, 2020-12, Vol.47 (4), p.523-543

2020

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You Will Not Remember This: How Memory Efficacy Influences Virtuous Behavior

The Journal of consumer research, 2021-02, Vol.47 (5), p.737-754

2021

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Consumer Wisdom: A Theoretical Framework of Five Integrated Facets

Journal of consumer psychology, 2018-07, Vol.28 (3), p.365-392

2018

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Obligatory Publicity Increases Charitable Acts

The Journal of consumer research, 2022-02, Vol.48 (5), p.839-857

2022

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I Am, Therefore I Buy: Low Self-Esteem and the Pursuit of Self-Verifying Consumption

The Journal of consumer research, 2020-02, Vol.46 (5), p.956-973

2020

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Blame It on the Self-Driving Car: How Autonomous Vehicles Can Alter Consumer Morality

The Journal of consumer research, 2020-08, Vol.47 (2), p.272-291

2020

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Can a Rude Waiter Make Your Food Less Tasty? Social Class Differences in Thinking Style and Carryover in Consumer Judgments

Journal of consumer psychology, 2018-07, Vol.28 (3), p.450-465

2018

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Wine for the Table: Self-Construal, Group Size, and Choice for Self and Others

The Journal of consumer research, 2019-10, Vol.46 (3), p.508-527

2019

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Product Lineups: The More You Search, The Less You Find

The Journal of consumer research, 2020-06, Vol.47 (1), p.40-55

2020

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Let It Go: Positive Affect Attenuates Sunk Cost Bias by Enhancing Cognitive Flexibility

Journal of consumer psychology, 2018-10, Vol.28 (4), p.578-596

2018

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I Really Know You: How Influencers Can Increase Audience Engagement by Referencing Their Close Social Ties

The Journal of consumer research, 2023-12, Vol.50 (4), p.683-703

2023

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A Self‐Regulatory Model of Resource Scarcity

Measuring Processing Fluency: One versus Five Items

How Do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims

Is Being Emotionally Inexpressive Cool?

Social Class Shapes Donation Allocation Preferences

Makeup Who You Are: Self-Expression Enhances the Perceived Authenticity and Public Promotion of Beauty Work

Should I Touch the Customer? Rethinking Interpersonal Touch Effects from the Perspective of the Touch Initiator

Are Two Reasons Better Than One? The Role of Appeal Type in Consumer Responses to Sustainable Products

The Greenconsumption Effect: How Using Green Products Improves Consumption Experience

How You Estimate Calories Matters: Calorie Estimation Reversals

From Cradle to Grave: How Childhood and Current Environments Impact Consumers’ Subjective Life Expectancy and Decision-Making

Bundle Selection and Variety Seeking: The Importance of Combinatorics

When Good Consumers Turn Bad: Psychological Contract Breach in Committed Brand Relationships

Culturally Contingent Cravings: How Holistic Thinking Influences Consumer Responses to Food Appeals

Make It Hot? How Food Temperature (Mis)Guides Product Judgments

You Will Not Remember This: How Memory Efficacy Influences Virtuous Behavior

Consumer Wisdom: A Theoretical Framework of Five Integrated Facets

Obligatory Publicity Increases Charitable Acts

I Am, Therefore I Buy: Low Self-Esteem and the Pursuit of Self-Verifying Consumption

Blame It on the Self-Driving Car: How Autonomous Vehicles Can Alter Consumer Morality

Can a Rude Waiter Make Your Food Less Tasty? Social Class Differences in Thinking Style and Carryover in Consumer Judgments

Wine for the Table: Self-Construal, Group Size, and Choice for Self and Others

Product Lineups: The More You Search, The Less You Find

Let It Go: Positive Affect Attenuates Sunk Cost Bias by Enhancing Cognitive Flexibility

I Really Know You: How Influencers Can Increase Audience Engagement by Referencing Their Close Social Ties

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