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Digital Competences: Teaching Seniors How to Better Control Their Smartphones

Marketing Identity, 2018, Vol.6 (1/2), p.289-297

2018

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The Current State and Level of Knowledge of the Young Generation in the Context of Study of the Impact of the Internet and Digital Media on Education

Marketing Identity, 2018, Vol.6 (1/2), p.109-117

Hladíková, Vladimíra

2018

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The Present State of the Research of Digital Games in Slovakia

Marketing Identity, 2018, Vol.6 (1/2), p.118-125

Hubináková, Henrieta

2018

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Digital Culture and Issues of Production and Reception of Digital Media

Marketing Identity, 2018, Vol.6 (1/1), p.420-429

Moravčíková, Veronika

2018

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Consumers’ Shopping Behaviour in Digital Era

Marketing Identity, 2018, Vol.6 (1/1), p.381-389

2018

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Incumbent vs. newcomer different strategies for the current disruptive changes

Marketing Identity, 2017, Vol.5 (1/2), p.358-373

Minár, Pavol

2017

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Blog-Effective Tool in Marketing Communication?

Marketing Identity, 2018, Vol.6 (1/1), p.398-408

2018

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Reducing global poverty. The case for asset accumulation

Journal of development studies, 2007, Vol.43 (8), p.1520-1521

2007

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Is paper still attractive for Generation Y?

Marketing Identity, 2017, Vol.5 (1/2), p.108-115

2017

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Social Advertising as a Mirror Image of Social Issues

Marketing Identity, 2018, Vol.6 (1/1), p.360-369

Koszembar-Wiklik, Malgorzata

2018

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Online education in sorting waste

Marketing Identity, 2017, Vol.5 (1/1), p.343-351

Kozel, Roman

2017

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Impact of digital literacy and user experience on the use of electronic services in public administration sector

Marketing Identity, 2017, Vol.5 (1/1), p.156-163

2017

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Incumbent vs. newcomer on the energy market: possible strategic scenarios

Marketing Identity, 2017, Vol.5 (1/2), p.374-384

Minár, Pavol

2017

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New Technologies Used in the Home and Their Impact on Cost Increases

Marketing Identity, 2018, Vol.6 (1/1), p.315-320

Halenár, Róbert

2018

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Analytical View of the Change in the Consumer Behaviour of the Millennials Generation

Marketing Identity, 2018, Vol.6 (1/1), p.473-483

2018

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Presentation of Environmental Problems on Social Networking Websites

Marketing Identity, 2018, Vol.6 (1/1), p.537-550

Vanko, Martin

2018

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Lifestyle changes and shopping behavior in the digital environment

Marketing Identity, 2017, Vol.5 (1/2), p.222-229

2017

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Increasing brand equity through innovative marketing communication tools in segment of the Generation Y

Marketing Identity, 2017, Vol.5 (1/2), p.61-71

2017

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"PROJEKT LADY" TELEVISION REALITY SHOW AS A TOOL FOR RESAPING PERSONAL BRANDING

Marketing Identity, 2016, Vol.4 (1/2), p.435-444

2016

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The collective mentality of cybernetic culture

Marketing Identity, 2017, Vol.5 (1/1), p.198-205

Pravdová, Hana

2017

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CELEBRITY BRANDS: MONO-BRANDING AND CELEBRITY ENTERPRENEURSHIP

Marketing Identity, 2016, Vol.4 (1/2), p.454-462

2016

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PRACTICAL PERSPECTIVES ON BRAND COMMUNICATION ON SOCIAL MEDIA

Marketing Identity, 2016, Vol.4 (1/2), p.132-143

Klepek, Martin

2016

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SELF- AND CROSS-PROMOTION WITHIN DIGITAL GAMES

Marketing Identity, 2016, Vol.4 (1/2), p.336-345

Mago, Zdenko

2016

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SCIENTIST – CELEBRITY OR EXPERT? NEW MEDIA AS A TOOL FOR BUILDING A SCIENTISTS’ PERSONAL BRAND

Marketing Identity, 2016, Vol.4 (1/2), p.398-409

Adamski, Andrzej

2016

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INTERACTION OF BRAND AND MARKETING (IMPLEMENTATION IN HEALTH SERVICE)

Marketing Identity, 2016, Vol.4 (1/2), p.195-203

2016

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Digital Competences: Teaching Seniors How to Better Control Their Smartphones

The Current State and Level of Knowledge of the Young Generation in the Context of Study of the Impact of the Internet and Digital Media on Education

The Present State of the Research of Digital Games in Slovakia

Digital Culture and Issues of Production and Reception of Digital Media

Consumers’ Shopping Behaviour in Digital Era

Incumbent vs. newcomer different strategies for the current disruptive changes

Blog-Effective Tool in Marketing Communication?

Reducing global poverty. The case for asset accumulation

Is paper still attractive for Generation Y?

Social Advertising as a Mirror Image of Social Issues

Online education in sorting waste

Impact of digital literacy and user experience on the use of electronic services in public administration sector

Incumbent vs. newcomer on the energy market: possible strategic scenarios

New Technologies Used in the Home and Their Impact on Cost Increases

Analytical View of the Change in the Consumer Behaviour of the Millennials Generation

Presentation of Environmental Problems on Social Networking Websites

Lifestyle changes and shopping behavior in the digital environment

Increasing brand equity through innovative marketing communication tools in segment of the Generation Y

"PROJEKT LADY" TELEVISION REALITY SHOW AS A TOOL FOR RESAPING PERSONAL BRANDING

The collective mentality of cybernetic culture

CELEBRITY BRANDS: MONO-BRANDING AND CELEBRITY ENTERPRENEURSHIP

PRACTICAL PERSPECTIVES ON BRAND COMMUNICATION ON SOCIAL MEDIA

SELF- AND CROSS-PROMOTION WITHIN DIGITAL GAMES

SCIENTIST – CELEBRITY OR EXPERT? NEW MEDIA AS A TOOL FOR BUILDING A SCIENTISTS’ PERSONAL BRAND

INTERACTION OF BRAND AND MARKETING (IMPLEMENTATION IN HEALTH SERVICE)

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