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Essays on Personalization and Market Design in Mobile Advertising
2020
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Development of an Internationalization Strategy to Effectively Market Pakistan SMEs Products to European Countries
2021
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When Foreign Support Becomes a Liability
2022
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Party Brands in American Politics: Strategy, Communication, and Electoral Response
2013
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From Lt. Kerry to "Hanoi John": Gender and Vietnam Remembrance in the 2004 Presidential Election Campaign
2013
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The expanding cult of candidate personality: An ethnographic content analysis of gender and race in political advertising of Mexico and the United States
2013
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Connecting campaign coverage, news media use, and issue knowledge in the 2010 Senate midterm election
2011
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Essays in trade and political economy
2013
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Seeing Is Believing: The Strategy behind Campaign Imagery and Its Impact on Voters
ProQuest LLC, 2009, Vol.71 (1), p.0317
2009
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Information-Based Candidate Strategy: Data Constraints and Voter Engagement
2011
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Realizing Shared Services--A Punctuated Process Analysis of a Public IT Department
ProQuest LLC, 2012, Vol.74 (4)
2012
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Who votes? How and when negative campaign advertisements affect voter turnout
2009
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Surviving the “made in China” stigma: Challenges for Chinese multinational corporations
2010
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The advertising construction of identity in Lebanese television
2011
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Ground wars: Personalized political communication in American campaigns
2011
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Views that matter: A theory of visual appeals
2007
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Spatial visual communications in election campaigns: Political posters strategies in two democracies
2009
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