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Guest editorial: 30 years of brand relationship research

The journal of product & brand management, 2024-07, Vol.33 (4), p.413-418

Fetscherin, Marc

2024

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Elevating conceptual research: Insights, approaches, and support

AMS review, 2024-06, Vol.14 (1-2), p.1-6

2024

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The creator economy: An introduction and a call for scholarly research

International journal of research in marketing, 2024-07

2024

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Editorial: Relational approaches to business network development: new insights and future research directions

The Journal of business & industrial marketing, 2024-07, Vol.39 (7), p.1381-1385

2024

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A Perspective of the Economic Environment on the Research and Development Institute of Transylvania University of Brasov

Bulletin of the Transilvania University of Brașov. Series V, Economic science, 2024-07, Vol.17 (1), p.109-118

2024

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Pragmatism and Consumer Research

Advances in Consumer Research, 2015, Vol.43, p.212-217

2015

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Tribute: Thank You Consumer Research and Marketing

Advances in Consumer Research, 2018, Vol.46, p.10-13

Keller, Punam A

2018

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Research on Tourism Image Perception of Urban Ecological Scenic Areas Based on Analysis of Online Travel Notes: A case study of Baiyun Mountain Scenic Area in Guangzhou

Journal of landscape research, 2024-04, Vol.16 (2), p.81-86

2024

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Equity Research Apple Inc

Varão, Vasco Maria Gois Ferreira Proença

2021

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ProQuest

The impact of the Drug Marketing Authorization Holder system on sustainable improvement of innovation quality in the pharmaceutical manufacturing industry in China—An empirical study using synthetic control methods

PloS one, 2024-07, Vol.19 (7), p.e0304056

2024

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Can Nike Keep Doing It? An Equity Research Report

O’Brien, Callum

2022

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ProQuest

Strategic decision making in live streaming e-commerce through tripartite evolutionary game analysis

PloS one, 2024-07, Vol.19 (7), p.e0305427

2024

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Crossing Race and Markets: Introducing the Race in the Marketplace Research Network

Advances in Consumer Research, 2018, Vol.46, p.890-890

2018

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Public network attention to hiking in China and its influencing factors

PloS one, 2024-07, Vol.19 (7), p.e0306726

2024

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Measuring the relationship between museum attributes and visitors: An application of topic model on museum online reviews

PloS one, 2024-07, Vol.19 (7), p.e0304901

2024

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Research Insights: Marketing Strategy

Marketing News, 2024-04, p.24

Anderson, TJ

2024

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A strategic blueprint for integrating artificial intelligence in marketing

AIP Conference Proceedings, 2024, Vol.3121 (1)

2024

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Enhancing the impact of literature reviews: guidelines for making meaningful contributions

Spanish journal of marketing-ESIC, 2024-07, Vol.28 (3), p.250-265

2024

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Reinvestigating Fundamental Concepts of Marketing and Consumer Research-How Consumer Neuroscience Adds Additional Value to Our Discipline

Advances in Consumer Research, 2016, Vol.44, p.59-64

Koller, Monika

2016

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The potential of neuroscience in transforming business: a meta-analysis

Future business journal, 2024-12, Vol.10 (1), p.77-14, Article 77

2024

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Service-informed marketing reform

The Journal of services marketing, 2024-07, Vol.38 (10), p.32-43

Grönroos, Christian

2024

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A Framework for Assessing Innovations, Business Models and Sustainability for Software Companies Using Hybrid Multiple-Criteria Decision-Making

Sustainability, 2024-07, Vol.16 (14), p.5871

Torbacki, Witold

2024

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Continued cancer drug approvals in Japan and Europe after market withdrawal in the United States: A comparative study of accelerated approvals

Clinical and translational science, 2024-07, Vol.17 (7), p.e13879-n/a

2024

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Strengthening the Attachment to Local Brands through Consumer Ethnocentrism and Impactful Entrepreneurship Education

Societies (Basel, Switzerland), 2024-07, Vol.14 (7), p.109

Shava, Herring

2024

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Guest editorial: 30 years of brand relationship research

Elevating conceptual research: Insights, approaches, and support

Agricultural Economics Research Review Full Issue

The creator economy: An introduction and a call for scholarly research

Editorial: Relational approaches to business network development: new insights and future research directions

A Perspective of the Economic Environment on the Research and Development Institute of Transylvania University of Brasov

Pragmatism and Consumer Research

Tribute: Thank You Consumer Research and Marketing

Research on Tourism Image Perception of Urban Ecological Scenic Areas Based on Analysis of Online Travel Notes: A case study of Baiyun Mountain Scenic Area in Guangzhou

Equity Research Apple Inc

The impact of the Drug Marketing Authorization Holder system on sustainable improvement of innovation quality in the pharmaceutical manufacturing industry in China—An empirical study using synthetic control methods

Can Nike Keep Doing It? An Equity Research Report

Strategic decision making in live streaming e-commerce through tripartite evolutionary game analysis

Crossing Race and Markets: Introducing the Race in the Marketplace Research Network

Public network attention to hiking in China and its influencing factors

Measuring the relationship between museum attributes and visitors: An application of topic model on museum online reviews

Research Insights: Marketing Strategy

A strategic blueprint for integrating artificial intelligence in marketing

Enhancing the impact of literature reviews: guidelines for making meaningful contributions

Reinvestigating Fundamental Concepts of Marketing and Consumer Research-How Consumer Neuroscience Adds Additional Value to Our Discipline

The potential of neuroscience in transforming business: a meta-analysis

Service-informed marketing reform

A Framework for Assessing Innovations, Business Models and Sustainability for Software Companies Using Hybrid Multiple-Criteria Decision-Making

Continued cancer drug approvals in Japan and Europe after market withdrawal in the United States: A comparative study of accelerated approvals

Strengthening the Attachment to Local Brands through Consumer Ethnocentrism and Impactful Entrepreneurship Education

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