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The pathway from advertising appeals to behavioral intention: rainbow LGBTQ + ads and self-expressive

Cogent business & management, 2024-12, Vol.11 (1)

2024

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Developments in Advertising and Consumer Protection

The Business Lawyer, 2024-12, Vol.79 (1), p.197-207

2024

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A systematic review on EEG-based neuromarketing: recent trends and analyzing techniques

Brain informatics, 2024-12, Vol.11 (1), p.17-25, Article 17

2024

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Analysis of the residual effect using neuromarketing technology in audiovisual content entrepreneurship

Sustainable Technology and Entrepreneurship, 2024-09, Vol.3 (3), p.100069, Article 100069

2024

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Examining school nutrition policies and their effect on the promotion of low-nutrient foods in the context of sports advertising

Nutrition (Burbank, Los Angeles County, Calif.), 2024-07, Vol.123, p.112392-112392, Article 112392

2024

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Appealing characteristics of E-cigarette marketing in the retail environment among adolescents

Preventive medicine reports, 2024-07, Vol.43, p.102769-102769, Article 102769

2024

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Cannes Lions 2024: Where Creativity Ruled The Red Carpet

Business world (India), 2024-06

Pandya, Neel

2024

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Snapchat's Differentiation Is Appealing In India, Says APAC CEO Ajit Mohan

Business world (India), 2024-06

Warsia, Noor Fathima

2024

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How AI's Transformative Power Is Advancing Addressability

Business world (India), 2024-06

Warsia, Noor Fathima

2024

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59% T20 World Cup Fans Notice TV Ads: Report

Business world (India), 2024-06

2024

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Crafting a healthier future: exploring the nexus of product design, digital innovations and dynamic marketing for obesity prevention. A literature review

British food journal (1966), 2024-06, Vol.126 (7), p.2668-2685

2024

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Update on “Cell Therapy” Clinics Offering Treatments of Ocular Conditions Using Direct-To-Consumer Marketing Websites in the U.S

American journal of ophthalmology, 2024-06

2024

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Profit Maximization in Online Influencer Marketing From the Perspective of Modified Agent-Based Modeling

IEEE transactions on computational social systems, 2024-06, p.1-12

2024

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IEEE_Xplore

Using the International Alcohol Control (IAC) policy index to assess effects of legislative change in Aotearoa New Zealand

BMC public health, 2024-06, Vol.24 (1), p.1-7, Article 1563

2024

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CMOs Must Make Bold Bets, Says Acko's Ashish Mishra

Business world (India), 2024-06

Bhaduri, Reema

2024

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Looking At The Next Normal, Now

Business world (India), 2024-06

Bhaduri, Reema

2024

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Contracting Supply Chains Considering Retailers’ Marketing Efforts

Mathematics (Basel), 2024-06, Vol.12 (11), p.1635

2024

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Sample Trademark and Domain Name License Agreement

The Licensing journal, 2024-06, Vol.44 (6), p.1-5

Battersby, Gregory J

2024

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Developing the NLP-QFD Model to Discover Key Success Factors of Short Videos on Social Media

Applied sciences, 2024-06, Vol.14 (11), p.4870

2024

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Exploring the Landscape of Media Campaigns That Encourage or Discourage Sustainable Diet Transitions for Americans, 1917–2023: A Systematic Scoping Review

Sustainability, 2024-06, Vol.16 (11), p.4457

2024

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Gambling Operators’ Use of Advertising Strategies on Social Media and Their Effects: A Systematic Review

Current addiction reports, 2024-06, Vol.11 (3), p.437-446

2024

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Formation mechanism of residents' intention to purchase commercial health insurance: the moderating effect of environmental pollution perception

Journal of public health, 2024-06, Vol.32 (6), p.917-930

2024

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Adland Celebrates Innovation & Resilience At Goafest 2024

Business world (India), 2024-05

Bhaduri, Reema

2024

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Havas Worldwide India Shines As 'Health Specialist of The Year', VML India Wins Gold In Red & Young Maverick Abby

Business world (India), 2024-05

Bhaduri, Reema

2024

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Goafest Diary: The Adaptability Era Arrives

Business world (India), 2024-05

Bhaduri, Reema

2024

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The pathway from advertising appeals to behavioral intention: rainbow LGBTQ + ads and self-expressive

Developments in Advertising and Consumer Protection

A systematic review on EEG-based neuromarketing: recent trends and analyzing techniques

Analysis of the residual effect using neuromarketing technology in audiovisual content entrepreneurship

Examining school nutrition policies and their effect on the promotion of low-nutrient foods in the context of sports advertising

Appealing characteristics of E-cigarette marketing in the retail environment among adolescents

Cannes Lions 2024: Where Creativity Ruled The Red Carpet

Snapchat's Differentiation Is Appealing In India, Says APAC CEO Ajit Mohan

How AI's Transformative Power Is Advancing Addressability

59% T20 World Cup Fans Notice TV Ads: Report

Crafting a healthier future: exploring the nexus of product design, digital innovations and dynamic marketing for obesity prevention. A literature review

Update on “Cell Therapy” Clinics Offering Treatments of Ocular Conditions Using Direct-To-Consumer Marketing Websites in the U.S

Profit Maximization in Online Influencer Marketing From the Perspective of Modified Agent-Based Modeling

Using the International Alcohol Control (IAC) policy index to assess effects of legislative change in Aotearoa New Zealand

CMOs Must Make Bold Bets, Says Acko's Ashish Mishra

Looking At The Next Normal, Now

Contracting Supply Chains Considering Retailers’ Marketing Efforts

Sample Trademark and Domain Name License Agreement

Developing the NLP-QFD Model to Discover Key Success Factors of Short Videos on Social Media

Exploring the Landscape of Media Campaigns That Encourage or Discourage Sustainable Diet Transitions for Americans, 1917–2023: A Systematic Scoping Review

Gambling Operators’ Use of Advertising Strategies on Social Media and Their Effects: A Systematic Review

Formation mechanism of residents' intention to purchase commercial health insurance: the moderating effect of environmental pollution perception

Adland Celebrates Innovation & Resilience At Goafest 2024

Havas Worldwide India Shines As 'Health Specialist of The Year', VML India Wins Gold In Red & Young Maverick Abby

Goafest Diary: The Adaptability Era Arrives

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