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Linking the potentials of extended digital marketing impact and start-up growth: Developing a macro-dynamic framework of start-up growth drivers supported by digital marketing

Technological forecasting & social change, 2023-01, Vol.186, p.122128, Article 122128

2023

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Quick Guide Digital Marketing Roadmap: Analyse, Konzeptentwicklung Und Erfolgsmessung Ihres Digitalen Marketings

1st Aufl 2022nd edition, 2022

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The value relevance of digital marketing capabilities to firm performance

Journal of the Academy of Marketing Science, 2022-07, Vol.50 (4), p.666-688

2022

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Promoting tourism business through digital marketing in the new normal era: a sustainable approach

European journal of innovation management, 2024-03, Vol.27 (3), p.775-799

2024

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AI-powered Digital Transformation: Tools, Benefits and Challenges for Marketers – Case Study of LPP

Procedia computer science, 2023, Vol.219, p.397-404

Gołąb-Andrzejak, Edyta

2023

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Digitales Mittelstandsmarketing: LEADS Erfolgreich Generieren Durch B2B Marketing

Grave, Klaus-Peter

1. Auflage 2022, 2022

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Value Realization in the Phygital Reality Market: Consumption and Service under Conflation of the Physical, Digital, and Virtual Worlds

1, 2023

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Digital marketing activities by Dutch place management partnerships: A resource-based view

Cities, 2022-04, Vol.123, p.103548, Article 103548

2022

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How business-to-business and business-to-consumer marketers can future-proof their digital marketing strategies

Journal of digital & social media marketing, 2023-09, Vol.11 (2), p.128

Sharma, Manvee

2023

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Digital Marketing in the Automotive Electronics Industry: Redefining Customer Experience Through Digital Customer Engagement

1, 2023

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Implementation of Digital Marketing Strategy and Preparation of Financial Reports for Oti Snack & Catering UMKM in Cimahi City

Dinamisia (Online), 2023-04, Vol.7 (2), p.533-541

Rizki Indrawan

2023

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Visualizing Marketing: From Abstract to Intuitive

Kucuk, S. Umit

Second edition, 2023

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The Implications of Digital Marketing on Business Performance

Analele Universității "Dunărea de Jos" Galați. Fascicula I, Economie și informatica aplicata, 2022-12, Vol.28 (3), p.5-16

2022

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THE ROLE OF ARTIFICIAL INTELLIGENCE IN DIGITAL MARKETING STRATEGIES

Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie, 2023-06 (3), p.127-134

POPESCU ANCA

2023

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Artificial Intelligence (AI): Revolutionizing Digital Marketing

Australasian marketing journal, 2021-08, Vol.29 (3), p.199-203

2021

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Strategic orientations and digital marketing tactics in cross-border e-commerce: Comparing developed and emerging markets

International small business journal, 2021-06, Vol.39 (4), p.350-371

2021

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Relational Approaches to Digital Marketing and Digital Supply Chain Management

International conference KBO, 2022-06, Vol.28 (1), p.232-239

2022

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Brand Management to Improve the Positioning of the “Commercial Encalada” Company

ESPOCH congresses, 2022-06, p.440-467

2022

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Digital Marketing As a Tool For Positioning the Artesanias Armev Company in Digital Media in the Canton Riobamba

ESPOCH congresses, 2022-06, p.412-439

2022

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El impacto de las campañas de inbound marketing y growth hacking en las nuevas generaciones milenial de consumidores en Colombia

AD-GNOSIS, 2022-12, Vol.11 (11), p.1-11

2022

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Smart Digital Marketing Capabilities for Sustainable Property Development: A Case of Malaysia

Sustainability, 2020-07, Vol.12 (13), p.5402

2020

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Marketing digital y E-commerce para pymes en Colombia: seguridad y facilidad de transacciones móviles

Aibi revista de investigación, administración e ingeniería, 2024-05, Vol.12 (2), p.10-17

2024

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Marketing digital na promoção da atividade de fotógrafo em Portugal

Gestão e desenvolvimento (Viseu. Em linha), 2023-05 (31)

2023

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Conoces a tu Buyer Persona? Identifica a tu cliente para mejorar tu estrategia de Inbound Marketing

Investigaciones turísticas, 2024 (27), p.53-76

2024

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Marketing digital transforma la gestión de Pymes en Colombia

Cuadernos Latinoamericanos de Administraciâon (En linea), 2018-12, Vol.14 (27)

Striedinger Meléndez, Martha Patricia

2018

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Linking the potentials of extended digital marketing impact and start-up growth: Developing a macro-dynamic framework of start-up growth drivers supported by digital marketing

Quick Guide Digital Marketing Roadmap: Analyse, Konzeptentwicklung Und Erfolgsmessung Ihres Digitalen Marketings

The value relevance of digital marketing capabilities to firm performance

Promoting tourism business through digital marketing in the new normal era: a sustainable approach

AI-powered Digital Transformation: Tools, Benefits and Challenges for Marketers – Case Study of LPP

Digitales Mittelstandsmarketing: LEADS Erfolgreich Generieren Durch B2B Marketing

Value Realization in the Phygital Reality Market: Consumption and Service under Conflation of the Physical, Digital, and Virtual Worlds

Digital marketing activities by Dutch place management partnerships: A resource-based view

How business-to-business and business-to-consumer marketers can future-proof their digital marketing strategies

Digital Marketing in the Automotive Electronics Industry: Redefining Customer Experience Through Digital Customer Engagement

Implementation of Digital Marketing Strategy and Preparation of Financial Reports for Oti Snack & Catering UMKM in Cimahi City

Visualizing Marketing: From Abstract to Intuitive

The Implications of Digital Marketing on Business Performance

THE ROLE OF ARTIFICIAL INTELLIGENCE IN DIGITAL MARKETING STRATEGIES

Artificial Intelligence (AI): Revolutionizing Digital Marketing

Strategic orientations and digital marketing tactics in cross-border e-commerce: Comparing developed and emerging markets

Relational Approaches to Digital Marketing and Digital Supply Chain Management

Brand Management to Improve the Positioning of the “Commercial Encalada” Company

Digital Marketing As a Tool For Positioning the Artesanias Armev Company in Digital Media in the Canton Riobamba

El impacto de las campañas de inbound marketing y growth hacking en las nuevas generaciones milenial de consumidores en Colombia

Smart Digital Marketing Capabilities for Sustainable Property Development: A Case of Malaysia

Marketing digital y E-commerce para pymes en Colombia: seguridad y facilidad de transacciones móviles

Marketing digital na promoção da atividade de fotógrafo em Portugal

Conoces a tu Buyer Persona? Identifica a tu cliente para mejorar tu estrategia de Inbound Marketing

Marketing digital transforma la gestión de Pymes en Colombia

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