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A signaling theory approach to relationship recovery

European journal of marketing, 2020-09, Vol.54 (9), p.2139-2170

2020

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Survey-software implicit association tests: A methodological and empirical analysis

Behavior research methods, 2019-10, Vol.51 (5), p.2194-2208

2019

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Contingent Self-Esteem, Self-Presentational Concerns, and Compulsive Buying

Psychology & marketing, 2014-02, Vol.31 (2), p.147-160

2014

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Attitude Basis, Certainty, and Challenge Alignment: A Case of Negative Brand Publicity

Journal of the Academy of Marketing Science, 2006-10, Vol.34 (4), p.528-542

Pullig, C.

2006

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Conflicts in the Work-Family Interface: Links to Job Stress, Customer Service Employee Performance, and Customer Purchase Intent

Journal of marketing, 2005-04, Vol.69 (2), p.130-143

2005

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Penny wise and pound foolish? How thinking style affects price cognition

Marketing letters, 2018-06, Vol.29 (2), p.261-273

2018

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The Recycling Cycle: An Empirical Examination of Consumer Waste Recycling and Recycling Shopping Behaviors

Journal of public policy & marketing, 2000-04, Vol.19 (1), p.93-105

2000

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I'm Number One! Does Narcissism Impair Ethical Judgment Even for the Highly Religious?

Journal of business ethics, 2013-01, Vol.112 (1), p.167-176

2013

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Institutionalizing Diversity-and-Inclusion-Engaged Marketing for Multicultural Marketplace Well-Being

Journal of public policy & marketing, 2021-04, Vol.40 (2), p.143-164

2021

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Family conflict and adolescent compulsive buying behavior

Young consumers, 2019-08, Vol.20 (3), p.208-218

2019

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Brand Dilution: When Do New Brands Hurt Existing Brands?

Journal of marketing, 2006-04, Vol.70 (2), p.52-66

2006

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The Stigma Turbine: A Theoretical Framework for Conceptualizing and Contextualizing Marketplace Stigma

Journal of public policy & marketing, 2016-09, Vol.35 (2), p.170-184

2016

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Brand Dilution: When Do New Brands Hurt Existing Brands?

Journal of marketing, 2006-04, Vol.70 (2), p.52-66

2006

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Effects of Narcissism and Religiosity on Church Ministers with Respect to Ethical Judgment, Confidence, and Forgiveness

Journal of psychology and theology, 2016-03, Vol.44 (1), p.42-54

2016

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A Multicontextual Lens on Racism and Discrimination in the Multicultural Marketplace

Journal of the Association for Consumer Research, 2023-01, Vol.8 (1), p.95-106

2023

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Consumer mobility and well-being among changing places and shifting ethnicities

Marketing theory, 2015-06, Vol.15 (2), p.271-278

2015

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Consumer ethnicity three decades after: a TCR agenda

Journal of marketing management, 2014-12, Vol.30 (17-18), p.1882-1922

2014

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Toward Intercultural Competency in Multicultural Marketplaces

Journal of public policy & marketing, 2013-01, Vol.32 (1_suppl), p.156-164

2013

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The Stigma Turbine: A Theoretical Framework for Conceptualizing and Contextualizing Marketplace Stigma

Journal of public policy & marketing, 2017-04, Vol.36 (1)

2017

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Consumer ethnicity three decades after: a TCR agenda ». 30(17/18), 1882-1922

Journal of marketing management, 2014

2014

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Brand Dilution: When Do New Brands Hurt Existing Brands?

Journal of marketing, 2006-04, Vol.70 (2), p.1

2006

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Dollar Smart and Penny Foolish? How Culture Affects Price Cognition: An Abstract

Marketing at the Confluence Between Entertainment and Analytics, 2017, p.199-199

2017

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Consumer Evaluation of Reference Price Advertisements: Effects of Other Brands' Prices and Semantic Cues

Journal of public policy & marketing, 1999-04, Vol.18 (1), p.52-65

1999

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Consumer Empowerment in Multicultural Marketplaces: Navigating Multicultural Identities to Reduce Consumer Vulnerability

Journal of research for consumers, 2011-01 (19), p.1

2011

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Special Session Gazing into the Shadows: Contemplating the Research Agenda for the Dark Side of Brands and Branding

Marketing at the Confluence Between Entertainment and Analytics, 2017, p.735-744

2017

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A signaling theory approach to relationship recovery

Survey-software implicit association tests: A methodological and empirical analysis

Contingent Self-Esteem, Self-Presentational Concerns, and Compulsive Buying

Attitude Basis, Certainty, and Challenge Alignment: A Case of Negative Brand Publicity

Conflicts in the Work-Family Interface: Links to Job Stress, Customer Service Employee Performance, and Customer Purchase Intent

Penny wise and pound foolish? How thinking style affects price cognition

The Recycling Cycle: An Empirical Examination of Consumer Waste Recycling and Recycling Shopping Behaviors

I'm Number One! Does Narcissism Impair Ethical Judgment Even for the Highly Religious?

Institutionalizing Diversity-and-Inclusion-Engaged Marketing for Multicultural Marketplace Well-Being

Family conflict and adolescent compulsive buying behavior

Brand Dilution: When Do New Brands Hurt Existing Brands?

The Stigma Turbine: A Theoretical Framework for Conceptualizing and Contextualizing Marketplace Stigma

Brand Dilution: When Do New Brands Hurt Existing Brands?

Effects of Narcissism and Religiosity on Church Ministers with Respect to Ethical Judgment, Confidence, and Forgiveness

A Multicontextual Lens on Racism and Discrimination in the Multicultural Marketplace

Consumer mobility and well-being among changing places and shifting ethnicities

Consumer ethnicity three decades after: a TCR agenda

Toward Intercultural Competency in Multicultural Marketplaces

The Stigma Turbine: A Theoretical Framework for Conceptualizing and Contextualizing Marketplace Stigma

Consumer ethnicity three decades after: a TCR agenda ». 30(17/18), 1882-1922

Brand Dilution: When Do New Brands Hurt Existing Brands?

Dollar Smart and Penny Foolish? How Culture Affects Price Cognition: An Abstract

Consumer Evaluation of Reference Price Advertisements: Effects of Other Brands' Prices and Semantic Cues

Consumer Empowerment in Multicultural Marketplaces: Navigating Multicultural Identities to Reduce Consumer Vulnerability

Special Session Gazing into the Shadows: Contemplating the Research Agenda for the Dark Side of Brands and Branding

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