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2D23D: Management and design perspectives on retail branding

International journal of retail & distribution management, 2003-03, Vol.31 (3), p.131-142

Kent, Tony

2003

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Accommodation preferences of the girlfriend getaway market in Malaysia

International journal of contemporary hospitality management, 2016-12, Vol.28 (12), p.2748-2770

2016

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Advertising, consumer awareness, and choice: evidence from the U.S. banking industry

The Rand journal of economics, 2017-10, Vol.48 (3), p.611-646

2017

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The advertising of services: what is an appropriate role for humor?

The Journal of services marketing, 1998-12, Vol.12 (6), p.453-472

Fugate, Douglas L

1998

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Advertising, the matchmaker

The Rand journal of economics, 2011-06, Vol.42 (2), p.205-245

2011

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Affective consumer responses in service encounters: The emotional content in narratives of critical incidents

Journal of economic psychology, 2001-06, Vol.22 (3), p.359-376

2001

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The American Customer Satisfaction Index: Nature, Purpose, and Findings

Journal of marketing, 1996-10, Vol.60 (4), p.7-18

1996

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An analysis of choice criteria in the home loans market

International journal of bank marketing, 2002-09, Vol.20 (5), p.212-226

Devlin, James Francis

2002

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Analysis of New Product Diffusion Using a Four-Segment Trial-Repeat Model

Marketing science (Providence, R.I.), 1994-07, Vol.13 (3), p.224-247

1994

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The Animosity Model of Foreign Product Purchase: An Empirical Test in the People's Republic of China

Journal of marketing, 1998-01, Vol.62 (1), p.89-100

1998

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The antecedents and consequences of trust in online-purchase decisions

Journal of interactive marketing, 2002, Vol.16 (2), p.47-63

Yoon, Sung-Joon

2002

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Antecedents of consumer relative preference for interpersonal information sources in pre-purchase search

Journal of consumer behaviour, 2005-09, Vol.4 (5), p.307-318

2005

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Antecedents Of Customer Loyalty In The Retailing Sector: The Impact Of Switching Costs

Journal of applied business research, 2015-03, Vol.31 (2), p.371

Stan, Valentina

2015

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Antecedents of satisfaction and loyalty in different spectator tribes in a football context

International journal of sports marketing & sponsorship, 2022-04, Vol.23 (2), p.295-310

2022

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Application of frontal EEG asymmetry to advertising research

Journal of economic psychology, 2010-10, Vol.31 (5), p.785-793

2010

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Applying netnography to market research: The case of the online forum

Journal of Targeting, Measurement and Analysis for Marketing, 2010-03, Vol.18 (1), p.17-31

2010

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An Appraisal of Markov Brand-Switching Models

Journal of marketing research, 1965-11, Vol.2 (4), p.347-362

Ehrenberg, A. S. C.

1965

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Are Consumer Survey Results Distorted? Systematic Impact of Behavioral Frequency and Duration on Survey Response Errors

Journal of marketing research, 2000-02, Vol.37 (1), p.125-133

2000

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Are Some Consumers More Prone to Purchase Private Brands?

Journal of marketing research, 1969-11, Vol.6 (4), p.447-450

Rao, Tanniru R.

1969

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An assessment of strategic corporate philanthropy on perceptions of brand equity variables

The Journal of consumer marketing, 2005-05, Vol.22 (3), p.121-134

Ricks, Joe M

2005

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Assessment of the Psychometric Properties of an Opinion Leadership Scale

Journal of marketing research, 1986-05, Vol.23 (2), p.184-188

Childers, Terry L.

1986

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The Asymmetric Impact of Negative and Positive Attribute-Level Performance on Overall Satisfaction and Repurchase Intentions

Journal of marketing, 1998-01, Vol.62 (1), p.33-47

1998

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Attitude-Behavior Consistency: The Impact of Product Trial versus Advertising

Journal of marketing research, 1983-08, Vol.20 (3), p.257-267

1983

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Attribute Importance: Contrasting Measurements

Journal of marketing research, 1979-02, Vol.16 (1), p.60-63

1979

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Attributions of service switching: a study of consumers' and providers' perceptions of child-care service delivery

The Journal of services marketing, 2001-07, Vol.15 (4), p.300-321

2001

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2D23D: Management and design perspectives on retail branding

Accommodation preferences of the girlfriend getaway market in Malaysia

Advertising, consumer awareness, and choice: evidence from the U.S. banking industry

The advertising of services: what is an appropriate role for humor?

Advertising, the matchmaker

Affective consumer responses in service encounters: The emotional content in narratives of critical incidents

The American Customer Satisfaction Index: Nature, Purpose, and Findings

An analysis of choice criteria in the home loans market

Analysis of New Product Diffusion Using a Four-Segment Trial-Repeat Model

The Animosity Model of Foreign Product Purchase: An Empirical Test in the People's Republic of China

The antecedents and consequences of trust in online-purchase decisions

Antecedents of consumer relative preference for interpersonal information sources in pre-purchase search

Antecedents Of Customer Loyalty In The Retailing Sector: The Impact Of Switching Costs

Antecedents of satisfaction and loyalty in different spectator tribes in a football context

Application of frontal EEG asymmetry to advertising research

Applying netnography to market research: The case of the online forum

An Appraisal of Markov Brand-Switching Models

Are Consumer Survey Results Distorted? Systematic Impact of Behavioral Frequency and Duration on Survey Response Errors

Are Some Consumers More Prone to Purchase Private Brands?

An assessment of strategic corporate philanthropy on perceptions of brand equity variables

Assessment of the Psychometric Properties of an Opinion Leadership Scale

The Asymmetric Impact of Negative and Positive Attribute-Level Performance on Overall Satisfaction and Repurchase Intentions

Attitude-Behavior Consistency: The Impact of Product Trial versus Advertising

Attribute Importance: Contrasting Measurements

Attributions of service switching: a study of consumers' and providers' perceptions of child-care service delivery

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