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Knacktive: Answering a Call for More Interdisciplinary, Collaborative, Educational Experiences

College teaching, 2014-04, Vol.62 (2), p.55-61

2014

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Effects of Product Placement in On-Line Games on Brand Memory: A Perspective of the Limited-Capacity Model of Attention

Journal of advertising, 2007-12, Vol.36 (4), p.75-90

2007

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Responsibility in advertising

Journal of advertising, 2007-07, Vol.36 (2), p.5-149

2007

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THE IMPACT OF STEREOSCOPIC THREE-DIMENSIONAL (3-D) ADVERTISING: The Role of Presence in Enhancing Advertising Effectiveness

Journal of advertising, 2012-06, Vol.41 (2), p.113-128

2012

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ENVISIONING THE FUTURE OF ADVERTISING CREATIVITY RESEARCH

Journal of advertising, 2008-12, Vol.37 (4), p.131

2008

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Do the Phrases “Below Market Value” or “Below Appraised Value” in MLS Listings Convey Useful Information to the Market?

Journal of housing research, 2010-01, Vol.19 (2), p.185-194

2010

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Integrated marketing communication (IMC)

Journal of advertising, 2005-01, Vol.34 (4), p.11-116

2005

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Re-member the Audience: Adrian Piper's Mythic Being Advertisements

Art journal (New York. 1960), 2007-04, Vol.66 (1), p.47

Smith, Cherise

2007

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Customer-Supplier Partnering: A Strategy Whose Time Has Come

The Journal of personal selling & sales management, 1997-10, Vol.17 (4), p.1-8

Napolitano, Lisa

1997

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Business Use of the Internet: An Analytical Framework and Exploratory Case Study

International journal of electronic commerce, 1997-12, Vol.2 (2), p.71-94

1997

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Customer Relationship Building on the Internet in B2B Marketing: A Proposed Typology

Journal of marketing theory and practice, 2004-01, Vol.12 (1), p.19-35

2004

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The Technologies of Corporate Identity

International studies of management & organization, 2002-10, Vol.32 (3), p.45-64

2002

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Office Hours as You Like Them: Integrating Real-Time Chats into the Course Media Mix

College teaching, 2001-01, Vol.49 (1), p.32-39

McKeage, Kim

2001

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Information Systems in Manufacturing Networks

International journal of electronic commerce, 1999-09, Vol.4 (1), p.23-43

Sherer, Susan A.

1999

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Zimbabwe: structural adjustment, destitution & food insecurity

Review of African political economy, 2000-06, Vol.27 (84), p.307-316

Chattopadhyay, Rupak

2000

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The Electronic Education Mall: A Virtual Service Center for Distance Learning

International journal of electronic commerce, 1999-12, Vol.4 (2), p.5-23

1999

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Of Identities Lost and Found

International studies of management & organization, 2002-10, Vol.32 (3), p.10-27

Balmer, John M. T.

2002

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Managing Channel Relationships: Toward an Identification of Effective Promotional Strategies in Vertical Marketing Systems

Journal of marketing theory and practice, 1997-04, Vol.5 (2), p.80-87

1997

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An Internet-Mediated Market Orientation (IMO): Building a Theory

Journal of marketing theory and practice, 2002-04, Vol.10 (2), p.1-11

2002

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The Customer-Salesperson Dyad: An Interaction/Communication Model and Review

The Journal of personal selling & sales management, 1990-01, Vol.10 (3), p.29-43

1990

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Sales Success as Predicted by A Process Measure of Adaptability

The Journal of personal selling & sales management, 1994-10, Vol.14 (4), p.55-65

1994

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The Identification of Selling Abilities Needed for Missionary Type Sales

The Journal of personal selling & sales management, 1990-07, Vol.10 (3), p.45-58

Weilbaker, Dan C.

1990

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Adaptive Selling at Trade Shows

The Journal of personal selling & sales management, 1994-04, Vol.14 (2), p.15-23

Tanner, John F.

1994

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Retail Equity Perceptions and Consumers' Processing of Negative Word-of-Mouth Communication

Journal of marketing theory and practice, 1996-10, Vol.4 (4), p.37-48

1996

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The Counselor Selling Method: Concepts and Constructs

The Journal of personal selling & sales management, 1993-10, Vol.13 (4), p.39-59

1993

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Knacktive: Answering a Call for More Interdisciplinary, Collaborative, Educational Experiences

Effects of Product Placement in On-Line Games on Brand Memory: A Perspective of the Limited-Capacity Model of Attention

Responsibility in advertising

THE IMPACT OF STEREOSCOPIC THREE-DIMENSIONAL (3-D) ADVERTISING: The Role of Presence in Enhancing Advertising Effectiveness

ENVISIONING THE FUTURE OF ADVERTISING CREATIVITY RESEARCH

Do the Phrases “Below Market Value” or “Below Appraised Value” in MLS Listings Convey Useful Information to the Market?

Integrated marketing communication (IMC)

Re-member the Audience: Adrian Piper's Mythic Being Advertisements

Customer-Supplier Partnering: A Strategy Whose Time Has Come

Business Use of the Internet: An Analytical Framework and Exploratory Case Study

Customer Relationship Building on the Internet in B2B Marketing: A Proposed Typology

The Technologies of Corporate Identity

Office Hours as You Like Them: Integrating Real-Time Chats into the Course Media Mix

Information Systems in Manufacturing Networks

Zimbabwe: structural adjustment, destitution & food insecurity

The Electronic Education Mall: A Virtual Service Center for Distance Learning

Of Identities Lost and Found

Managing Channel Relationships: Toward an Identification of Effective Promotional Strategies in Vertical Marketing Systems

An Internet-Mediated Market Orientation (IMO): Building a Theory

The Customer-Salesperson Dyad: An Interaction/Communication Model and Review

Sales Success as Predicted by A Process Measure of Adaptability

The Identification of Selling Abilities Needed for Missionary Type Sales

Adaptive Selling at Trade Shows

Retail Equity Perceptions and Consumers' Processing of Negative Word-of-Mouth Communication

The Counselor Selling Method: Concepts and Constructs

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