Details

Autor(en) / Beteiligte

• Nerney, Chris

Titel

The Omnichannel Shopping Experience: How to Address Customer Preferences

Ist Teil von

• CIO, 2022-09

Ort / Verlag

Framingham: Foundry

Erscheinungsjahr

2022

Quelle

Business Source Ultimate

Beschreibungen/Notizen

• Precision inventory management allows for efficient and accurate fulfillment at the store level and when available for pick-up, the shopper can be notified automatically via push notification or text, conveying shopper pickup ETA or arrival. The costly awareness gap Whether the consumer’s preferred payment method is credit card, debit card, digital wallet or eWallet, “buy now, pay later” (BNPL), or online bank transfers, it is critical that merchants make customers aware that these options are available. [...]Cybersource data reveals that 54% of U.S. merchants allow shoppers to make purchases using voice-recognition technology, such as Alexa and Google Home.