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The director was familiar with the theory that a management expert named James Womack had developed after studying the unorthodox production methods of Toyota Motor Corp. Womack had created a nonprofit called Lean Enterprise Institute (LEI) to popularize the approach, known as lean thinking, which held the promise of reinvigorating U.S. manufacturing. Take the thinking that went into building Camrys and RAV4s and apply it to the prep and artful presentation of a grilled salmon fillet? Together with Lean Enterprise Institute President Joshua Howell, who'd worked for Starbucks and applied some lean production techniques there with noticeable success, Legal invested considerable time in studying the guest experience in its restaurants.