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Insurers need to upgrade their employees' writing skills
Ist Teil von
National Underwriter, 2002-11, Vol.106 (44), p.35
Auflage
Life, health/financial services ed.
Ort / Verlag
Erlanger: ALM Media Properties, LLC
Erscheinungsjahr
2002
Quelle
Nexis Uni (LexisNexis)
Beschreibungen/Notizen
The insurance profession has a vested interest in helping its employees master writing skills that go way beyond the many organization, phrasing and format issues that need to be addressed in a writing training course. It may not show up on a balance sheet, but every time an untrained writer writes a letter, there is the chance of inadvertently attacking a claimant, an insured, a commissioner, a broker or an agent. Writing problems that make letters look bad and hurt productivity are wordiness, failure to come to the point, vagueness, inappropriate tone, stodgy language, poor phrasing, punctuation and grammar errors, lengthy sentences, and lengthy paragraphs.