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In housewares biz, this firm has 'em shaking and baking
Ist Teil von
Crain's Chicago business, 1995-01, Vol.18 (3), p.4
Ort / Verlag
Chicago: Crain Communications, Incorporated
Erscheinungsjahr
1995
Link zum Volltext
Quelle
Nexis Uni
Beschreibungen/Notizen
First came the Cuisinart food professor, then it was German-made Henckel knives. Now, a Lake Zurich company thinks it can make professional-quality bakeware a staple for consumers stocking their kitchens with restaurant-quality goods. At the International Housewares Show here this week, one bakeware company after another will be showing off $5 muffin tins and cookie sheets. But at the Chicago Metallic Products Inc. booth, some visitors may be startled to see prices running closer to $25. A new generation of younger management is shaking up staid Chicago Metallic, a century-old bakeware manufacturer. Outflanked by larger rivals such as Franklin Park-based Ekco Housewares Inc. and Wilton Industries Co. of Woodridge, Chicago Metallic is moving boldly into new product lines and promotional programs to boost sales and marketshare. (excerpt)