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College Communications: Making the Illusion a Reality
Ist Teil von
Journal of the American College of Cardiology, 2019-09, Vol.74 (10), p.1415-1416
Ort / Verlag
United States: Elsevier Inc
Erscheinungsjahr
2019
Link zum Volltext
Quelle
Elsevier ScienceDirect Journals Complete
Beschreibungen/Notizen
[...]given the rapid growth and expansion of social media and other digital channels, there is also the unintended consequence of creating a deluge of information that can render communication less valuable. Recognizing the need to optimize communications from the College, the ACC Board of Trustees in 2018 under the guidance of then President C. Michael Valentine, MD, MACC, established a Communications Task Force with the goal of analyzing challenges, improving efficiencies, and ensuring communications are as smart, effective, and/or actionable as possible. Mid- to late-career members, who predominate ACC leadership positions, still heavily rely on e-mail, whereas many younger, early career cardiovascular professionals, including fellows-in-training, use social media, texting, and other mobile apps as their primary and preferred communication method.